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Sep 2025
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Home/Insights/Retailers/cookshack.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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76.1K
Revenue
Sep 25
18.5K
Sessions
Sep 25
0.5-1.0%
Conv. rate
Sep 25
$400-500
AOV
Sep 25
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  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

Cookshack.com offers a wide range of food smoking and grilling equipment. The website provides electric smokers, wood-fired pellet grills, and accessories to enhance the cooking experience. Additionally, a variety of professional-grade brisket, ribs, and BBQ sauces are available for purchase.

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cookshack.com Annual Revenue and Growth

cookshack.com's annual sales on its online store amounted to $1.6M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 0-5%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$1.6M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
cookshack.com revenue by year

cookshack.com's monthly revenueOVER TIME
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Over the past three months, cookshack.com revenue has experienced decline of 4.6%, compared to the preceding three months.

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cookshack.com revenue decline for last six months
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OVERVIEW
In September 2025, cookshack.com generated $76,143 in online sales with a conversion rate of 0.50-1.00%, both below the home and garden industry median of $113,901 and a high of 3.36%, respectively. Its average order value (AOV) ranged from $475 to $500, compared to the industry high of $677. The website attracted 18,520 sessions, significantly lower than the median of 32,433, and far behind the industry leader, homedepot.com, which boasted $1,279,366,314 in revenue and 148,597,767 sessions, indicating significant room for growth and optimization in their online performance.
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cookshack.com competitors

When comparing cookshack.com to its competitors in September 2025, we see that cookshack.com falls in the middle in terms of revenue, with $76,143, behind thermoworks.com with $3,109,327 and kingsford.com with $1,052,758, but ahead of smokerguru.com with $39,529. cookshack.com has 157 transactions, placing it ahead of mgrills.com with 70 transactions but behind oklahomajoes.com with 1,221 transactions. In terms of sessions, cookshack.com has 18,520, which is less than thermoworks.com with 566,278 and kingsford.com with 268,572. cookshack.com's AOV ranges from $475-$500, which is higher than oklahomajoes.com with $375-$400 but lower than mgrills.com with $575-$600. The conversion rate for cookshack.com falls between 0.50-1.00, similar to mgrills.com, but lower than oklahomajoes.com and kingsford.com with rates ranging from 1.50-3.50.

smokerguru.com screenshot
#1 smokerguru.com
39.5K
Revenue
7.3K
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
oklahomajoes.com screenshot
#2 oklahomajoes.com
466.6K
Revenue
75.3K
Sessions
1.5-2.0%
Conv. rate
$375-400
AOV
mgrills.com screenshot
#3 mgrills.com
41.6K
Revenue
9.2K
Sessions
0.5-1.0%
Conv. rate
$500-600
AOV
kingsford.com screenshot
#4 kingsford.com
1.1M
Revenue
268.6K
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
thermoworks.com screenshot
#5 thermoworks.com
3.1M
Revenue
566.3K
Sessions
3.0-3.5%
Conv. rate
$150-175
AOV
cookshack.com vs top market performers
cookshack.com
top retailers
conversion rate vs average order value for cookshack.com and its competitors
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Revenue share by device at cookshack.com

In September large majority of sales on cookshack.com, 57% was finalized on desktop devices, with 43% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on cookshack.com, 57% was finalized on desktop devices, with 43% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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cookshack.com channels

Identify top traffic channels that drive growth for cookshack.comand discover how performance of traffic channels has changed over time.

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cookshack.com Google Ads spend

Evaluate cookshack.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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cookshack.com devices

Review cookshack.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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cookshack.com top markets

Explore cookshack.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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cookshack.com country & global rank

Assess the ranking of cookshack.com among other retailers within its primary country and worldwide.

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