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Oct 2025
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Home/Insights/Retailers/cookshack.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

Favicon for cookshack.comcookshack.com

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81.6K
Revenue
Oct 25
19.3K
Sessions
Oct 25
0.5-1.0%
Conv. rate
Oct 25
$400-500
AOV
Oct 25
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  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

Cookshack.com offers a wide range of food smoking and grilling equipment. The website provides electric smokers, wood-fired pellet grills, and accessories to enhance the cooking experience. Additionally, a variety of professional-grade brisket, ribs, and BBQ sauces are available for purchase.

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cookshack.com Annual Revenue and Growth

cookshack.com's annual sales on its online store amounted to $1.6M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 5-10%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$1.6M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
cookshack.com revenue by year

cookshack.com's monthly revenueOVER TIME
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Over the past three months, cookshack.com revenue has experienced decline of 25%, compared to the preceding three months.

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cookshack.com revenue decline for last six months
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OVERVIEW
In October 2025, cookshack.com generated $81,621 in revenue, falling short of the home_and_garden median of $117,921, while its conversion rate ranged between 0.50-1.00%, below the high of 3.47% in the industry; the average order value (AOV) was $475-500, lower than the high of $676, with a total of 19,267 sessions compared to the median of 30,856, indicating that despite a respectable performance, there are opportunities for improvement relative to larger competitors like homedepot.com, which dominates the market with significant revenue and traffic.
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cookshack.com competitors

In October 2025, cookshack.com lags behind its competitors in terms of revenue, with $81,621 compared to oklahomajoes.com's $371,332 and kingsford.com's $583,879. While cookshack.com had 165 transactions, oklahomajoes.com had 1,052 transactions and kingsford.com had 4,951 transactions. In terms of sessions, cookshack.com had 19,267, while thermoworks.com led with 565,858 sessions. cookshack.com's Average Order Value (AOV) falls within the range of $475-$500, similar to smokerguru.com and mgrills.com, but lower than kingsford.com's $100-$125 AOV. cookshack.com's conversion rate of 0.50-1.00 falls within the average range, but is lower compared to kingsford.com's impressive 3.50-4.00 conversion rate. Overall, cookshack.com faces tough competition in the BBQ equipment market based on the metrics from October 2025.

smokerguru.com screenshot
#1 smokerguru.com
26K
Revenue
4.1K
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
oklahomajoes.com screenshot
#2 oklahomajoes.com
371.3K
Revenue
54.7K
Sessions
1.5-2.0%
Conv. rate
$350-375
AOV
mgrills.com screenshot
#3 mgrills.com
42.9K
Revenue
8.7K
Sessions
0.5-1.0%
Conv. rate
$500-600
AOV
kingsford.com screenshot
#4 kingsford.com
583.9K
Revenue
135.2K
Sessions
3.5-4.0%
Conv. rate
$100-125
AOV
thermoworks.com screenshot
#5 thermoworks.com
4.7M
Revenue
565.9K
Sessions
4.5-5.0%
Conv. rate
$150-175
AOV
cookshack.com vs top market performers
cookshack.com
top retailers
conversion rate vs average order value for cookshack.com and its competitors
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Revenue share by device at cookshack.com

In October large majority of sales on cookshack.com, 57% was finalized on desktop devices, with 43% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on cookshack.com, 57% was finalized on desktop devices, with 43% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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cookshack.com channels

Identify top traffic channels that drive growth for cookshack.comand discover how performance of traffic channels has changed over time.

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cookshack.com Google Ads spend

Evaluate cookshack.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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cookshack.com devices

Review cookshack.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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cookshack.com top markets

Explore cookshack.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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cookshack.com country & global rank

Assess the ranking of cookshack.com among other retailers within its primary country and worldwide.

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