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Oct 2025
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Home/Insights/Retailers/costumes.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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336K
Revenue
Oct 25
377.9K
Sessions
Oct 25
1.5-2.0%
Conv. rate
Oct 25
$50-75
AOV
Oct 25
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Costumes.com is a website offering a wide variety of costumes for all ages and occasions. Their products range from traditional Halloween costumes to character outfits from movies, TV shows, and comic books. Additionally, they offer accessories, masks, and props to complete the perfect costume for any event or party.

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costumes.com Annual Revenue and Growth

costumes.com's annual sales on its online store amounted to $833.1K in 2024, down 50%+ from the previous year. For 2025, revenue is expected to decline by 0-5%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$833.1K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
costumes.com revenue by year

costumes.com's monthly revenueOVER TIME
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Over the past three months, costumes.com revenue has experienced growth of 381%, compared to the preceding three months.

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costumes.com revenue growth for last six months
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OVERVIEW
In October 2025, costumes.com reported online sales revenue of $335,992, significantly outperforming the FASHION AND APPAREL median of $80,524, though still far behind industry leader shein.com with $977,396,912; its conversion rate ranged from 1.50-2.00%, lower than the high of 3.36% in the sector, while its average order value (AOV) was $50-75, close to the low end of the market’s range; with 377,882 sessions, costumes.com also surpassed the median of 33,163 but lagged far behind shein.com's staggering 321,650,758 sessions, highlighting the competitive landscape of the industry.
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costumes.com competitors

When comparing costumes.com to its competitors in October 2025, it is evident that costumes.com outperforms in terms of revenue, transactions, and sessions. costumes.com generated a revenue of $335,992 with 5,839 transactions and 377,882 sessions. In contrast, thehalloweenspot.com had a revenue of $43,856 with 78 transactions and 3,971 sessions, costumesupercentre.com.au had a revenue of $132,519 with 2,719 transactions and 77,726 sessions, fantasycostumes.com had a revenue of $94,094 with 882 transactions and 67,748 sessions, halloweencostumes4u.com had a revenue of $6,975 with 129 transactions and 8,313 sessions, and costumeworld.co.nz had a revenue of $33,540 with 491 transactions and 44,954 sessions. costumes.com also falls within the average order value and conversion rate range of its competitors, further solidifying its position as a leader in the industry.

thehalloweenspot.com screenshot
#1 thehalloweenspot.com
43.9K
Revenue
4K
Sessions
1.5-2.0%
Conv. rate
$500-600
AOV
costumesupercentre.com.au screenshot
#2 costumesupercentre.com.au
132.5K
Revenue
77.7K
Sessions
3.0-3.5%
Conv. rate
$25-50
AOV
fantasycostumes.com screenshot
#3 fantasycostumes.com
94.1K
Revenue
67.7K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
halloweencostumes4u.com screenshot
#4 halloweencostumes4u.com
7K
Revenue
8.3K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
costumeworld.co.nz screenshot
#5 costumeworld.co.nz
33.5K
Revenue
45K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
costumes.com vs top market performers
costumes.com
top retailers
conversion rate vs average order value for costumes.com and its competitors
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Revenue share by device at costumes.com

In October large majority of sales on costumes.com, 85% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 15% of sales coming from desktop devices.

In October large majority of sales on costumes.com, 85% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 15% of sales coming from desktop devices.
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costumes.com channels

Identify top traffic channels that drive growth for costumes.comand discover how performance of traffic channels has changed over time.

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costumes.com Google Ads spend

Evaluate costumes.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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costumes.com devices

Review costumes.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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costumes.com top markets

Explore costumes.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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costumes.com country & global rank

Assess the ranking of costumes.com among other retailers within its primary country and worldwide.

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