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May 2026
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Home/Insights/Retailers/costumes.com
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

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102.8K
Revenue
May 26
89.2K
Sessions
May 26
1.5-2.0%
Conv. rate
May 26
$50-75
AOV
May 26
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Costumes.com is a website offering a wide variety of costumes for all ages and occasions. Their products range from traditional Halloween costumes to character outfits from movies, TV shows, and comic books. Additionally, they offer accessories, masks, and props to complete the perfect costume for any event or party.

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costumes.com Annual Revenue and Growth

costumes.com's annual sales on its online store amounted to $839.5K in 2025, up 0-5% from the previous year. For 2026, revenue is expected to grow by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$839.5K
Annual growth forecast2025/2026
50%+
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eCommerce Revenue
costumes.com revenue by year

costumes.com's monthly revenueOVER TIME
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Over the past three months, costumes.com revenue has experienced growth of 63%, compared to the preceding three months.

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costumes.com revenue growth for last six months
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OVERVIEW
In May 2026, costumes.com achieved online sales revenue of $102,821, surpassing the FASHION AND APPAREL median of $74,720, with a conversion rate of 1.50-2.00%, below the industry high of 3.18% but well above the low of 0.72%. The Average Order Value (AOV) ranged from $50 to $75, significantly lower than the high of $405 and above the low of $80 in the sector. The site garnered 89,168 sessions, considerably more than the median of 29,212, yet far less than the top competitor, shein.com, which had an overwhelming 309,473,559 sessions.
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costumes.com competitors

In May 2026, costumes.com significantly outperformed its competitors, generating $102,821 in revenue from 1,517 transactions across 89,168 sessions, yielding a conversion rate of 1.50-2.00%. In contrast, thehalloweenspot.com reported only $20,020 in revenue with 37 transactions, showing a weaker conversion rate of 1.00-1.50%. costumesupercentre.com.au fared better with $47,965 in revenue from 922 transactions and a higher conversion rate of 2.50-3.00%, but still fell short of costumes.com. fantasycostumes.com and halloweencostumes4u.com generated revenues of $22,469 and $7,549, respectively, with conversion rates ranging from 1.00-1.50%. Overall, while some competitors offered higher average order values (AOV), costumes.com led in overall revenue and transactions, illustrating its dominant position in the costume retail market.

thehalloweenspot.com screenshot
#1 thehalloweenspot.com
20K
Revenue
2.9K
Sessions
1.0-1.5%
Conv. rate
$500-600
AOV
costumesupercentre.com.au screenshot
#2 costumesupercentre.com.au
48K
Revenue
35.5K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
fantasycostumes.com screenshot
#3 fantasycostumes.com
22.5K
Revenue
13.5K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
halloweencostumes4u.com screenshot
#4 halloweencostumes4u.com
7.5K
Revenue
8.9K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
costumeworld.co.nz screenshot
#5 costumeworld.co.nz
18.1K
Revenue
22.8K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
costumes.com vs top market performers
costumes.com
top retailers
conversion rate vs average order value for costumes.com and its competitors
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Revenue share by device at costumes.com

In May large majority of sales on costumes.com, 90% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 11% of sales coming from desktop devices.

In May large majority of sales on costumes.com, 90% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 11% of sales coming from desktop devices.

Industries costumes.com operates in

costumes.com is tracked across 5 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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costumes.com channels

Identify top traffic channels that drive growth for costumes.comand discover how performance of traffic channels has changed over time.

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costumes.com Google Ads spend

Evaluate costumes.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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costumes.com devices

Review costumes.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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costumes.com top markets

Explore costumes.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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costumes.com country & global rank

Assess the ranking of costumes.com among other retailers within its primary country and worldwide.

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