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Aug 2026
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Home/Insights/Retailers/costumes.com
TRANSACTION INTELLIGENCE - AUG 2026 GLOBALLY

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193.8K
Revenue
Aug 26
121.6K
Sessions
Aug 26
1.0-1.5%
Conv. rate
Aug 26
$100-125
AOV
Aug 26
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Costumes.com is a website offering a wide variety of costumes for all ages and occasions. Their products range from traditional Halloween costumes to character outfits from movies, TV shows, and comic books. Additionally, they offer accessories, masks, and props to complete the perfect costume for any event or party.

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costumes.com Annual Revenue and Growth

costumes.com's annual sales on its online store amounted to $839.5K in 2025, up 0-5% from the previous year. For 2026, revenue is expected to grow by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$839.5K
Annual growth forecast2025/2026
50%+
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eCommerce Revenue
costumes.com revenue by year

costumes.com's monthly revenueOVER TIME
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Over the past three months, costumes.com revenue has experienced growth of 97%, compared to the preceding three months.

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costumes.com revenue growth for last six months
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OVERVIEW
costumes.com achieved a conversion rate of 1.00-1.50% and an AOV of $100-125 in August 2026. The revenue for online sales reached $194,000, significantly higher than the average store in the fashion and apparel category, which generates around $87,900 a month. Traffic for costumes.com stood at 122,000 sessions, far exceeding the average store in the fashion and apparel category, which sees about 37,200 sessions monthly. In contrast, the largest competitor, shein.com, garners 279.5 million sessions, illustrating the competitive landscape of the category.
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costumes.com competitors

The competitive set includes costumes.com, thehalloweenspot.com, costumesupercentre.com.au, fantasycostumes.com, halloweencostumes4u.com, and costumeworld.co.nz. In August 2026, costumes.com generated $194,000 in revenue with 1,759 transactions and 122,000 sessions, leading the group significantly. thehalloweenspot.com trailed with $34,900 in revenue and 69 transactions from 3,961 sessions, while costumesupercentre.com.au recorded $56,100 in revenue and 1,031 transactions across 66,600 sessions. fantasycostumes.com and halloweencostumes4u.com achieved $34,600 and $14,700 in revenue, respectively, with lower transaction counts. costumeworld.co.nz recorded $11,200 in revenue from 178 transactions. costumes.com’s AOV of $100-125 aligns with that of fantasycostumes.com, but it surpasses all competitors in revenue, transactions, and sessions, affirming its top position.

thehalloweenspot.com screenshot
#1 thehalloweenspot.com
34.9K
Revenue
4K
Sessions
1.5-2.0%
Conv. rate
$500-600
AOV
costumesupercentre.com.au screenshot
#2 costumesupercentre.com.au
56.1K
Revenue
66.6K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
fantasycostumes.com screenshot
#3 fantasycostumes.com
34.6K
Revenue
26.5K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
halloweencostumes4u.com screenshot
#4 halloweencostumes4u.com
14.7K
Revenue
15.8K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
costumeworld.co.nz screenshot
#5 costumeworld.co.nz
11.2K
Revenue
17.2K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
costumes.com vs top market performers
costumes.com
top retailers
conversion rate vs average order value for costumes.com and its competitors
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Revenue share by device at costumes.com

In August large majority of sales on costumes.com, 90% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 11% of sales coming from desktop devices.

In August large majority of sales on costumes.com, 90% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 11% of sales coming from desktop devices.

Industries costumes.com operates in

costumes.com is tracked across 5 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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costumes.com channels

Identify top traffic channels that drive growth for costumes.comand discover how performance of traffic channels has changed over time.

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costumes.com Google Ads spend

Evaluate costumes.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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costumes.com devices

Review costumes.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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costumes.com top markets

Explore costumes.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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costumes.com country & global rank

Assess the ranking of costumes.com among other retailers within its primary country and worldwide.

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