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Mar 2026
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Home/Insights/Retailers/costumes.com
TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

Favicon for costumes.comcostumes.com

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53.3K
Revenue
Mar 26
44.6K
Sessions
Mar 26
1.5-2.0%
Conv. rate
Mar 26
$50-75
AOV
Mar 26
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Costumes.com is a website offering a wide variety of costumes for all ages and occasions. Their products range from traditional Halloween costumes to character outfits from movies, TV shows, and comic books. Additionally, they offer accessories, masks, and props to complete the perfect costume for any event or party.

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costumes.com Annual Revenue and Growth

costumes.com's annual sales on its online store amounted to $839.5K in 2025, up 0-5% from the previous year. For 2026, revenue is expected to grow by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$839.5K
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
costumes.com revenue by year

costumes.com's monthly revenueOVER TIME
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Over the past three months, costumes.com revenue has experienced decline of 74%, compared to the preceding three months.

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costumes.com revenue decline for last six months
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OVERVIEW
In March 2026, costumes.com generated $53,334 in online sales, below the FASHION AND APPAREL median of $83,040, with sessions totaling 44,634, surpassing the median of 36,457. The site's conversion rate ranged between 1.50-2.00%, underperforming compared to the industry high of 3.14% but above the low of 0.7%. The average order value (AOV) fell between $50-75, which is competitive with the low AOV of $73 in the sector, but far from the high of $377, and significantly less than the market leader shein.com, which dominates with $945,812,338 in sales.
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costumes.com competitors

When comparing costumes.com to its competitors as of March 2026, costumes.com stands out in terms of revenue with $53,334. The website also recorded 880 transactions and 44,634 sessions, resulting in an average order value (AOV) ranging between $50-$75 and a conversion rate of 1.50-2.00%. In contrast, thehalloweenspot.com had revenue of $20,673 with 37 transactions and 3,230 sessions, boasting a higher AOV of $550-$575 but a lower conversion rate of 1.00-1.50%. costumesupercentre.com.au generated $49,697 in revenue from 1,026 transactions and 42,418 sessions, with an AOV of $25-$50 and a conversion rate of 2.00-2.50%. Despite having lower revenue compared to costumes.com, fantasycostumes.com had a higher AOV of $100-$125, while halloweencostumes4u.com and costumeworld.co.nz had similar revenue to costumes.com but lower AOVs and conversion rates. Overall, costumes.com is positioned as a strong player in the online costumes market.

thehalloweenspot.com screenshot
#1 thehalloweenspot.com
20.7K
Revenue
3.2K
Sessions
1.0-1.5%
Conv. rate
$500-600
AOV
costumesupercentre.com.au screenshot
#2 costumesupercentre.com.au
49.7K
Revenue
42.4K
Sessions
2.0-2.5%
Conv. rate
$25-50
AOV
fantasycostumes.com screenshot
#3 fantasycostumes.com
35.1K
Revenue
20.3K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
halloweencostumes4u.com screenshot
#4 halloweencostumes4u.com
12.4K
Revenue
14.7K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
costumeworld.co.nz screenshot
#5 costumeworld.co.nz
15.7K
Revenue
17.8K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
costumes.com vs top market performers
costumes.com
top retailers
conversion rate vs average order value for costumes.com and its competitors
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Revenue share by device at costumes.com

In March large majority of sales on costumes.com, 89% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 11% of sales coming from desktop devices.

In March large majority of sales on costumes.com, 89% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 11% of sales coming from desktop devices.
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costumes.com channels

Identify top traffic channels that drive growth for costumes.comand discover how performance of traffic channels has changed over time.

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costumes.com Google Ads spend

Evaluate costumes.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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costumes.com devices

Review costumes.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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costumes.com top markets

Explore costumes.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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costumes.com country & global rank

Assess the ranking of costumes.com among other retailers within its primary country and worldwide.

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