Get Your Free 2025 Daily Holiday Revenue Report

2025 Holiday Report

Grips
Nov 2025
All countries
Home/Insights/Retailers/costumes.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

Favicon for costumes.comcostumes.com

Start benchmarking for free
Sign in with GoogleSign up with Google
96.4K
Revenue
Nov 25
153.1K
Sessions
Nov 25
0.5-1.0%
Conv. rate
Nov 25
$50-75
AOV
Nov 25
Loading...

Costumes.com is a website offering a wide variety of costumes for all ages and occasions. Their products range from traditional Halloween costumes to character outfits from movies, TV shows, and comic books. Additionally, they offer accessories, masks, and props to complete the perfect costume for any event or party.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

costumes.com Annual Revenue and Growth

costumes.com's annual sales on its online store amounted to $833.1K in 2024, down 50%+ from the previous year. For 2025, revenue is expected to decline by 0-5%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$833.1K
Annual growth forecast2024/2025
<0%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
costumes.com revenue by year

costumes.com's monthly revenueOVER TIME
View real-time data

Over the past three months, costumes.com revenue has experienced growth of 376%, compared to the preceding three months.

View real-time data
costumes.com revenue growth for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In November 2025, costumes.com achieved online sales revenue of $96,421, slightly surpassing the FASHION AND APPAREL median of $93,064, with a conversion rate of 0.50-1.00%, below the high benchmark of 3.37%. The Average Order Value (AOV) ranged from $50-75, well below the high AOV of $375 in the industry. The site attracted 153,096 sessions, significantly higher than the median of 36,492, yet dwarfed by the industry leader shein.com, which recorded an impressive $916,157,774 in revenue and 342,497,064 sessions. Overall, costumes.com shows competitive revenue but needs to improve conversion rates and AOV.
Read more

costumes.com competitors

costumes.com outperforms some of its competitors in terms of revenue and transactions, with a revenue of $96,421 from 1,453 transactions in November 2025. The Halloween Spot falls behind with a revenue of $20,919 from 37 transactions, and halloweencostumes4u.com even more so with $5,067 from 72 transactions. However, Costume Supercentre Australia surpasses costumes.com in revenue with $65,091, but fantasycostumes.com has a higher average order value (AOV) of $100-125 compared to costumes.com's $50-75. In terms of conversion rate, Costume Supercentre Australia leads with 2.00-2.50%, followed closely by halloweencostumes4u.com at 1.00-1.50%. Overall, costumes.com holds its ground among its competitors, showing strength in both revenue and transaction numbers, although it could work on improving its AOV and conversion rate to compete more effectively.

thehalloweenspot.com screenshot
#1 thehalloweenspot.com
20.9K
Revenue
1.9K
Sessions
1.5-2.0%
Conv. rate
$500-600
AOV
costumesupercentre.com.au screenshot
#2 costumesupercentre.com.au
65.1K
Revenue
56.9K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
fantasycostumes.com screenshot
#3 fantasycostumes.com
45.3K
Revenue
39.6K
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
halloweencostumes4u.com screenshot
#4 halloweencostumes4u.com
5.1K
Revenue
5.4K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
costumeworld.co.nz screenshot
#5 costumeworld.co.nz
24K
Revenue
26.9K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
costumes.com vs top market performers
costumes.com
top retailers
conversion rate vs average order value for costumes.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at costumes.com

In November large majority of sales on costumes.com, 86% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 14% of sales coming from desktop devices.

In November large majority of sales on costumes.com, 86% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 14% of sales coming from desktop devices.
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

costumes.com channels

Identify top traffic channels that drive growth for costumes.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

costumes.com Google Ads spend

Evaluate costumes.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

costumes.com devices

Review costumes.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

costumes.com top markets

Explore costumes.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

costumes.com country & global rank

Assess the ranking of costumes.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard