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Oct 2025
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Home/Insights/Retailers/costumeworld.co.nz
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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33.5K
Revenue
Oct 25
45K
Sessions
Oct 25
1.0-1.5%
Conv. rate
Oct 25
$50-75
AOV
Oct 25
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  • Main country of store: NEW ZEALAND
  • Website category: MARKETPLACE

Costumeworld.co.nz is a website that offers a wide range of costumes for various occasions, including Halloween, themed parties, and cosplay. Their inventory includes costumes for both adults and children, with diverse options such as superheroes, movie characters, historical figures, and animals. They also offer accessories to supplement the costumes.

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costumeworld.co.nz Annual Revenue and Growth

costumeworld.co.nz's annual sales on its online store amounted to $198.3K in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$198.3K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
costumeworld.co.nz revenue by year

costumeworld.co.nz's monthly revenueOVER TIME
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Over the past three months, costumeworld.co.nz revenue has experienced growth of 215%, compared to the preceding three months.

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costumeworld.co.nz revenue growth for last six months
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OVERVIEW
In October 2025, costumeworld.co.nz, operating in the e-commerce and shopping marketplace, generated online sales revenue of $33,540, significantly lower than the median of $373,562, with a conversion rate ranging from 1.00-1.50%, below the industry high of 4.48% and above the low of 0.95%. The average order value (AOV) was between $50-75, just above the sector's low of $53 but far from the high of $301. The site attracted 44,954 sessions, considerably fewer than the median of 158,011, showcasing the challenges faced compared to larger competitors like Amazon.
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costumeworld.co.nz competitors

In October 2025, costumeworld.co.nz generated $33,540 in revenue from 491 transactions with 44,954 sessions, boasting a conversion rate of 1.00-1.50 and an average order value (AOV) of $50-75. When compared to its competitors, halloweencostumes.com stands out with a significantly higher revenue of $15,798,349 from 238,242 transactions and 11,039,563 sessions, indicating a higher conversion rate of 2.00-2.50. Spirit Halloween also outperforms costumeworld.co.nz with $21,301,930 in revenue, 372,701 transactions, and 20,553,244 sessions. While Party City, Shop Disney, and joke.co.uk fall below in terms of revenue, transactions, and sessions, each showcasing varying AOV and conversion rates. Overall, costumeworld.co.nz competes favorably in the market but may need to increase its reach and transaction volume to catch up to top performers like halloweencostumes.com and spirithalloween.com.

halloweencostumes.com screenshot
#1 halloweencostumes.com
15.8M
Revenue
11M
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
spirithalloween.com screenshot
#2 spirithalloween.com
21.3M
Revenue
20.6M
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
partycity.com screenshot
#3 partycity.com
2.5M
Revenue
2.7M
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
shopdisney.com screenshot
#4 shopdisney.com
6.3M
Revenue
81.6K
Sessions
46.0-46.5%
Conv. rate
$150-175
AOV
joke.co.uk screenshot
#5 joke.co.uk
9.4K
Revenue
84.3K
Sessions
0.0-0.5%
Conv. rate
$50-75
AOV
costumeworld.co.nz vs top market performers
costumeworld.co.nz
top retailers
conversion rate vs average order value for costumeworld.co.nz and its competitors
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Revenue share by device at costumeworld.co.nz

In October large majority of sales on costumeworld.co.nz, 71% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 29% of sales coming from desktop devices.

In October large majority of sales on costumeworld.co.nz, 71% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 29% of sales coming from desktop devices.
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costumeworld.co.nz channels

Identify top traffic channels that drive growth for costumeworld.co.nzand discover how performance of traffic channels has changed over time.

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costumeworld.co.nz Google Ads spend

Evaluate costumeworld.co.nz's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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costumeworld.co.nz devices

Review costumeworld.co.nz's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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costumeworld.co.nz top markets

Explore costumeworld.co.nz's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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costumeworld.co.nz country & global rank

Assess the ranking of costumeworld.co.nz among other retailers within its primary country and worldwide.

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