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Sep 2025
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Home/Insights/Retailers/costumeworld.co.nz
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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29.7K
Revenue
Sep 25
40.8K
Sessions
Sep 25
1.0-1.5%
Conv. rate
Sep 25
$50-75
AOV
Sep 25
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  • Main country of store: NEW ZEALAND
  • Website category: MARKETPLACE

Costumeworld.co.nz is a website that offers a wide range of costumes for various occasions, including Halloween, themed parties, and cosplay. Their inventory includes costumes for both adults and children, with diverse options such as superheroes, movie characters, historical figures, and animals. They also offer accessories to supplement the costumes.

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costumeworld.co.nz Annual Revenue and Growth

costumeworld.co.nz's annual sales on its online store amounted to $198.3K in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$198.3K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
costumeworld.co.nz revenue by year

costumeworld.co.nz's monthly revenueOVER TIME
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Over the past three months, costumeworld.co.nz revenue has experienced growth of 155%, compared to the preceding three months.

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costumeworld.co.nz revenue growth for last six months
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OVERVIEW
In September 2025, costumeworld.co.nz, an e-commerce marketplace, generated $29,659 in online sales, significantly lower than the industry median of $292,070, while its conversion rate ranged from 1.00-1.50%, below the high of 4.09% for the sector. The average order value (AOV) was between $50-75, slightly above the low end of $53 but far from the high of $309. The site recorded 40,757 sessions, substantially below the industry median of 136,251 sessions, indicating a need for increased traffic and sales performance compared to major players like Amazon, which dominates with $13.5 billion in revenue.
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costumeworld.co.nz competitors

In September 2025, costumeworld.co.nz had a revenue of $29,659 from 431 transactions with 40,757 sessions, boasting an average order value (AOV) of $50-75 and a conversion rate of 1.00-1.50%. When compared to its competitors, costumeworld.co.nz falls behind in terms of revenue and transactions. For example, halloweencostumes.com generated $5,694,769 in revenue from 82,870 transactions with 4,425,683 sessions, showing a higher conversion rate of 1.50-2.00%. Similarly, spirithalloween.com and shopdisney.com also outperform costumeworld.co.nz in revenue, transactions, and conversion rate. However, costumeworld.co.nz is on par with other competitors like partycity.com and joke.co.uk in terms of AOV and conversion rate. Overall, costumeworld.co.nz has room for growth to catch up to its competitors in the costume industry.

halloweencostumes.com screenshot
#1 halloweencostumes.com
5.7M
Revenue
4.4M
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
spirithalloween.com screenshot
#2 spirithalloween.com
7.3M
Revenue
8.8M
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
partycity.com screenshot
#3 partycity.com
870.4K
Revenue
876.2K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
shopdisney.com screenshot
#4 shopdisney.com
4.8M
Revenue
70.2K
Sessions
40.0-40.5%
Conv. rate
$150-175
AOV
joke.co.uk screenshot
#5 joke.co.uk
4.1K
Revenue
33.1K
Sessions
0.0-0.5%
Conv. rate
$50-75
AOV
costumeworld.co.nz vs top market performers
costumeworld.co.nz
top retailers
conversion rate vs average order value for costumeworld.co.nz and its competitors
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Revenue share by device at costumeworld.co.nz

In September large majority of sales on costumeworld.co.nz, 70% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 30% of sales coming from desktop devices.

In September large majority of sales on costumeworld.co.nz, 70% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 30% of sales coming from desktop devices.
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costumeworld.co.nz channels

Identify top traffic channels that drive growth for costumeworld.co.nzand discover how performance of traffic channels has changed over time.

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costumeworld.co.nz Google Ads spend

Evaluate costumeworld.co.nz's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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costumeworld.co.nz devices

Review costumeworld.co.nz's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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costumeworld.co.nz top markets

Explore costumeworld.co.nz's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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costumeworld.co.nz country & global rank

Assess the ranking of costumeworld.co.nz among other retailers within its primary country and worldwide.

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