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Oct 2025
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Home/Insights/Retailers/counterculturecoffee.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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376.5K
Revenue
Oct 25
125.8K
Sessions
Oct 25
3.5-4.0%
Conv. rate
Oct 25
$75-100
AOV
Oct 25
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Counterculturecoffee.com offers an array of coffee products and services online. On the website, customers can explore various selections, including single-origin beans and blends, along with brewing equipment and accessories. Additionally, the platform provides educational resources to learn about coffee cultivation, sustainability efforts, and industry insights.

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counterculturecoffee.com Annual Revenue and Growth

counterculturecoffee.com's annual sales on its online store amounted to $3.9M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to grow by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$3.9M
Annual growth forecast2024/2025
20-50%
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eCommerce Revenue
counterculturecoffee.com revenue by year

counterculturecoffee.com's monthly revenueOVER TIME
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Over the past three months, counterculturecoffee.com revenue has experienced decline of 12%, compared to the preceding three months.

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counterculturecoffee.com revenue decline for last six months
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OVERVIEW
In October 2025, counterculturecoffee.com generated impressive online sales of $376,510, significantly surpassing the FOOD AND DRINK median of $40,501, though trailing the largest player, totalwine.com, at $86,982,437. The site maintained a conversion rate between 3.50-4.00%, close to the industry's high of 4.9% and well above the low of 1.58%. With an average order value (AOV) of $75-100, it stands below the high of $266 yet above the low of $57. The website recorded 125,816 sessions, well above the median of 10,026, yet dwarfed by totalwine.com's staggering 9,709,990 sessions.
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counterculturecoffee.com competitors

counterculturecoffee.com falls in the middle of the pack when compared to its competitors in terms of revenue, with $376,510 in October 2025. While it has a higher number of transactions (5,017) compared to Methodical Coffee (338) and Espro (767), it falls behind Blue Bottle Coffee, which had $1,270,119 in revenue from 9,566 transactions. In terms of sessions, counterculturecoffee.com had 125,816, similar to Stumptown Coffee at 123,209, but significantly lower than Blue Bottle Coffee at 304,016. The average order value (AOV) for counterculturecoffee.com ranges between $75-100, which is similar to most of its competitors. However, its conversion rate of 3.50-4.00% is higher than Methodical Coffee (0.50-1.00%) and Espro (1.00-1.50%), but slightly lower than Blue Bottle Coffee (3.00-3.50%). Overall, counterculturecoffee.com holds its own in the competitive coffee market.

methodicalcoffee.com screenshot
#1 methodicalcoffee.com
29.5K
Revenue
56.2K
Sessions
0.5-1.0%
Conv. rate
$75-100
AOV
bluebottlecoffee.com screenshot
#2 bluebottlecoffee.com
1.3M
Revenue
304K
Sessions
3.0-3.5%
Conv. rate
$125-150
AOV
stumptowncoffee.com screenshot
#3 stumptowncoffee.com
285.8K
Revenue
123.2K
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
espro.com screenshot
#4 espro.com
73.1K
Revenue
56.6K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
kickinghorsecoffee.com screenshot
#5 kickinghorsecoffee.com
73.9K
Revenue
34.5K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
counterculturecoffee.com vs top market performers
counterculturecoffee.com
top retailers
conversion rate vs average order value for counterculturecoffee.com and its competitors
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Revenue share by device at counterculturecoffee.com

In October large majority of sales on counterculturecoffee.com, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on counterculturecoffee.com, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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counterculturecoffee.com channels

Identify top traffic channels that drive growth for counterculturecoffee.comand discover how performance of traffic channels has changed over time.

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counterculturecoffee.com Google Ads spend

Evaluate counterculturecoffee.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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counterculturecoffee.com devices

Review counterculturecoffee.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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counterculturecoffee.com top markets

Explore counterculturecoffee.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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counterculturecoffee.com country & global rank

Assess the ranking of counterculturecoffee.com among other retailers within its primary country and worldwide.

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