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Sep 2025
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Home/Insights/Retailers/defcongroup.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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15K
Revenue
Sep 25
2.4K
Sessions
Sep 25
2.5-3.0%
Conv. rate
Sep 25
$225-250
AOV
Sep 25
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Defcongroup.com is a website that provides services related to digital security and ethical hacking. The platform offers a range of resources such as forums, events, and articles to educate users on cybersecurity issues. Through these offerings, individuals can enhance their knowledge and awareness of digital threats and defense strategies.

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defcongroup.com Annual Revenue and Growth

defcongroup.com's annual sales on its online store amounted to $152.7K in 2024, up 50%+ from the previous year. For 2025, revenue is expected to grow by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$152.7K
Annual growth forecast2024/2025
20-50%
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eCommerce Revenue
defcongroup.com revenue by year

defcongroup.com's monthly revenueOVER TIME
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Over the past three months, defcongroup.com revenue has experienced growth of 45%, compared to the preceding three months.

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defcongroup.com revenue growth for last six months
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OVERVIEW
In September 2025, defcongroup.com generated $14,956 in online sales, significantly below the SPORTS industry median of $97,179, with sessions at 2,385 compared to the median of 38,020; its conversion rate ranged from 2.50-3.00%, closely aligned with the high industry benchmark of 2.52%, while the average order value (AOV) was between $225-250, below the sector's high of $635 and above the low of $104, indicating potential for growth in both revenue and user engagement compared to industry leaders like gunbroker.com, which commands an impressive $284,462,394 in sales.
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defcongroup.com competitors

In September 2025, defcongroup.com generated a revenue of $14,956 with 61 transactions and 2,385 sessions, resulting in an average order value (AOV) of $225-250 and a conversion rate of 2.50-3.00%. Compared to its competitors, defcongroup.com falls behind in revenue when compared to saintalfred.com which earned $120,667. However, defcongroup.com surpasses saydesignsllc.com in revenue, transactions, and sessions. When looking at mykeyport.com, defcongroup.com has a higher AOV but lower revenue. Lastly, in comparison to industry giant amazon.com, defcongroup.com lags significantly in all metrics. Overall, while defcongroup.com may not be the top performer in every domain, it holds its own in terms of AOV and conversion rate when stacked against its competitors in September 2025.

saintalfred.com screenshot
#1 saintalfred.com
120.7K
Revenue
28.9K
Sessions
1.0-1.5%
Conv. rate
$275-300
AOV
saydesignsllc.com screenshot
#2 saydesignsllc.com
1.3K
Revenue
655.2
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
mykeyport.com screenshot
#3 mykeyport.com
20.5K
Revenue
44.8K
Sessions
0.5-1.0%
Conv. rate
$25-50
AOV
amazon.com screenshot
#4 amazon.com
13.5B
Revenue
2.6B
Sessions
7.0-7.5%
Conv. rate
$50-75
AOV
defcongroup.com vs top market performers
defcongroup.com
top retailers
conversion rate vs average order value for defcongroup.com and its competitors
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Revenue share by device at defcongroup.com

In September large majority of sales on defcongroup.com, 59% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 41% of sales coming from desktop devices.

In September large majority of sales on defcongroup.com, 59% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 41% of sales coming from desktop devices.
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defcongroup.com channels

Identify top traffic channels that drive growth for defcongroup.comand discover how performance of traffic channels has changed over time.

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defcongroup.com Google Ads spend

Evaluate defcongroup.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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defcongroup.com devices

Review defcongroup.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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defcongroup.com top markets

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defcongroup.com country & global rank

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