amazon.com
Amazon.com is an online marketplace offering a wide selection of products ranging from electronics, books, and clothing to home goods and groceries. It provides a platform where consumers can browse and purchase items from various sellers. Additionally, Amazon offers services like music and video streaming, as well as e-books and audiobook downloads.
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amazon.com Annual Revenue and Growth
amazon.com's annual sales on its online store amounted to $161.1B in 2025, up 0-5% from the previous year. For 2026, revenue is expected to grow by 0-5%. The trend is expected to accelerate.
amazon.com's monthly revenueOVER TIME
Over the past three months, amazon.com revenue has experienced decline of 0.41%, compared to the preceding three months.
Top products on amazon.comby revenue
amazon.com competitors
As of June 2026, amazon.com leads the e-commerce sector with a staggering revenue of $12.39 billion, driven by 178.34 million transactions across 2.71 billion sessions, reflecting a conversion rate of 6.50-7.00%. In contrast, ebay.com generated $2.50 billion with a lower conversion rate of 4.00-4.50% from 29.42 million transactions. walmart.com follows, with $3.62 billion in revenue and a conversion rate of 6.00-6.50%. etsy.com, although focused on handmade goods, only achieved $582.47 million in revenue, with a conversion rate of 1.50-2.00%. target.com recorded $1.16 billion, but has a higher average order value (AOV) of $150-175 and a lower conversion rate of 2.50-3.00%. Finally, apple.com garnered $2.83 billion in revenue with an AOV of $350-375, but a low conversion rate of 1.00-1.50%. Overall, amazon.com clearly dominates both in revenue and traffic metrics.
Revenue share by device at amazon.com
In June large majority of sales on amazon.com, 88% was finalized on desktop devices, with 12% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Industries amazon.com operates in
amazon.com is tracked across 2 e-commerce industries. Explore market size, leading retailers and benchmarks for each.
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amazon.com channels
Identify top traffic channels that drive growth for amazon.comand discover how performance of traffic channels has changed over time.
amazon.com Google Ads spend
Evaluate amazon.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
amazon.com devices
Review amazon.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
