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Oct 2025
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Home/Insights/Retailers/desiresbymikolay.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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11.9K
Revenue
Oct 25
3.4K
Sessions
Oct 25
0.5-1.0%
Conv. rate
Oct 25
$400-500
AOV
Oct 25
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Desires by Mikolay is a website that offers a wide range of products for sale. They specialize in selling luxury jewelry, accessories, and unique gifts. The website provides customers with various options to choose from, making it convenient to find and purchase desired items online.

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desiresbymikolay.com Annual Revenue and Growth

desiresbymikolay.com's annual sales on its online store amounted to $177.4K in 2024, up 10-20% from the previous year. For 2025, revenue is expected to grow by 10-20%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$177.4K
Annual growth forecast2024/2025
10-20%
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eCommerce Revenue
desiresbymikolay.com revenue by year

desiresbymikolay.com's monthly revenueOVER TIME
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Over the past three months, desiresbymikolay.com revenue has experienced decline of 32%, compared to the preceding three months.

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desiresbymikolay.com revenue decline for last six months
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OVERVIEW
In October 2025, desiresbymikolay.com generated $11,899 in online sales, significantly below the LUXURY median of $87,805, with a conversion rate between 0.50-1.00%, lower than the high benchmark of 2.82%; the average order value (AOV) ranged from $450-475, far from the industry's high of $984, and attracted 3,407 sessions compared to the median of 26,996, highlighting the site's challenges in engagement and revenue compared to competitors like brilliantearth.com and pandora.net.
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desiresbymikolay.com competitors

In October 2025, desiresbymikolay.com had a revenue of $11,899 from 26 transactions and 3,407 sessions, with an Average Order Value (AOV) of $450-475 and a conversion rate of 0.50-1.00%. Compared to its competitors, desiresbymikolay.com lags behind in revenue, transactions, sessions, and conversion rate. For example, nestnewyork.com generated $708,005 in revenue from 8,009 transactions and 272,979 sessions, with an AOV of $75-100 and a conversion rate of 2.50-3.00%. Similarly, vincents-ny.com had a revenue of $51,429 from 55 transactions and 2,105 sessions, with an AOV of $925-950 and a conversion rate of 2.50-3.00%. Despite having a higher AOV, desiresbymikolay.com will need to improve its conversion rate and increase its number of transactions and sessions to compete effectively with its counterparts in the online retail market.

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Sessions
1.0-1.5%
Conv. rate
$325-350
AOV
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#2 nestnewyork.com
708K
Revenue
273K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
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15.1K
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7.6K
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
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#4 vincents-ny.com
51.4K
Revenue
2.1K
Sessions
2.5-3.0%
Conv. rate
$900-1000
AOV
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#5 madebyalexnyc.com
2.7K
Revenue
870.9
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
desiresbymikolay.com vs top market performers
desiresbymikolay.com
top retailers
conversion rate vs average order value for desiresbymikolay.com and its competitors
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Revenue share by device at desiresbymikolay.com

In October large majority of sales on desiresbymikolay.com, 74% was finalized on desktop devices, with 26% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on desiresbymikolay.com, 74% was finalized on desktop devices, with 26% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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desiresbymikolay.com channels

Identify top traffic channels that drive growth for desiresbymikolay.comand discover how performance of traffic channels has changed over time.

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desiresbymikolay.com Google Ads spend

Evaluate desiresbymikolay.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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desiresbymikolay.com devices

Review desiresbymikolay.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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desiresbymikolay.com top markets

Explore desiresbymikolay.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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desiresbymikolay.com country & global rank

Assess the ranking of desiresbymikolay.com among other retailers within its primary country and worldwide.

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