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Jul 2025
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TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

Favicon for dghair.comdghair.com

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87.9K
Revenue
25.1K
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
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The website dghair.com offers a variety of hair-related products. They sell hair extensions, wigs, hairpieces, and accessories. Customers can purchase different types of human hair extensions, synthetic wigs, and clip-in hairpieces. Additionally, the website provides accessories like glue, tapes, and tools for hair maintenance and styling.

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dghair.com's revenueOVER TIME
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Over the past three months, dghair.com revenue has experienced growth of 80%, compared to the preceding three months.

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dghair.com revenue growth for last six months
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OVERVIEW
In July 2025, dghair.com, in the BEAUTY AND COSMETICS industry, had a revenue of $87,863 for online sales, with a median revenue of $48,182. Their conversion rate ranged from 2.50-3.00%, while the highest in the industry was 4.31% and the lowest was 1.0%. The Average Order Value (AOV) was $125-150, compared to a high of $211 and a low of $51 in the industry. The website had 25,121 sessions, below the highest of 41,064,568 from sephora.com but above the median of 20,909 for BEAUTY AND COSMETICS.
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dghair.com competitors

In July 2025, dghair.com outperformed its competitors in terms of revenue, with $87,863 compared to $33,081 for byljonesproducts.com and $4,047 for 12benefits.com. dghair.com also had the highest number of transactions at 666, while 12benefits.com had the lowest at 46. In terms of sessions, dghair.com had 25,121, significantly more than both byljonesproducts.com with 16,125 and 12benefits.com with 1,978. However, byljonesproducts.com had the highest conversion rate at 3.50-4.00%, followed by dghair.com at 2.50-3.00%, and 12benefits.com at 2.00-2.50%. When looking at the average order value (AOV), dghair.com ranged between $125-150, while byljonesproducts.com ranged from $50-75 and 12benefits.com ranged from $75-100. Overall, dghair.com demonstrated strong performance across various metrics compared to its competitors in the haircare industry in July 2025.

byljonesproducts.com screenshot
#1 byljonesproducts.com
33.1K
Revenue
16.1K
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
12benefits.com screenshot
#2 12benefits.com
4K
Revenue
2K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
dghair.com vs top market performers
dghair.com
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conversion rate vs average order value for dghair.com and its competitors
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Revenue share by device at dghair.com

In July large majority of sales on dghair.com, 80% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 20% of sales coming from desktop devices.

In July large majority of sales on dghair.com, 80% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 20% of sales coming from desktop devices.
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dghair.com channels

Identify top traffic channels that drive growth for dghair.comand discover how performance of traffic channels has changed over time.

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dghair.com Google Ads spend

Evaluate dghair.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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dghair.com devices

Review dghair.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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dghair.com top markets

Explore dghair.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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dghair.com country & global rank

Assess the ranking of dghair.com among other retailers within its primary country and worldwide.

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