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Jul 2025
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Home/Insights/Retailers/discoverytoys.us
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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42.5K
Revenue
8.5K
Sessions
2.0-2.5%
Conv. rate
$225-250
AOV
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  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

Discoverytoys.us is a website that offers a wide selection of educational and engaging toys for children. These toys aim to promote learning, development, and creativity. Customers can find various types of games, puzzles, books, and hands-on toys designed to enhance cognitive, motor, and social skills in children of different age groups.

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discoverytoys.us's revenueOVER TIME
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Over the past three months, discoverytoys.us revenue has experienced decline of 23%, compared to the preceding three months.

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discoverytoys.us revenue decline for last six months
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OVERVIEW
In July 2025, discoverytoys.us in the HOME AND GARDEN industry had online sales revenue of $42,533 with a conversion rate of 2.00-2.50% and an average order value of $225-250. The site had 8,508 sessions, significantly lower than the top store homedepot.com with 175,364,207 sessions. The median revenue in the industry was $124,626, with homedepot.com leading at $1,339,846,577. A high conversion rate in the industry was 3.28%, while a low was 0.62%. The AOV range was $225-250, with a high of $673 and a low of $93, compared to the median of $36,567 sessions.
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discoverytoys.us competitors

In July 2025, discoverytoys.us generated $42,533 in revenue from 181 transactions and 8,508 sessions, with an average order value (AOV) ranging from $225 to $250 and a conversion rate of 2.00-2.50%. Comparing this data to its competitors, fatbraintoys.com leads the pack with $980,752 in revenue from 15,672 transactions and 371,180 sessions, with an AOV of $50-75 and a conversion rate of 4.00-4.50%. jaxandbones.com follows with $83,312 in revenue from 415 transactions and 7,689 sessions, boasting a higher AOV of $200-225 and a conversion rate of 5.00-5.50%. The other competitors, elc.co.uk, iplayilearntoys.com, and smartkidsplanet.com, fall somewhere in between in terms of revenue, transactions, sessions, AOV, and conversion rate. Despite holding its own, discoverytoys.us has room for growth and optimization to compete more effectively with its counterparts in the industry.

fatbraintoys.com screenshot
#1 fatbraintoys.com
980.8K
Revenue
371.2K
Sessions
4.0-4.5%
Conv. rate
$50-75
AOV
jaxandbones.com screenshot
#2 jaxandbones.com
83.3K
Revenue
7.7K
Sessions
5.0-5.5%
Conv. rate
$200-225
AOV
elc.co.uk screenshot
#3 elc.co.uk
245.1K
Revenue
227.1K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
iplayilearntoys.com screenshot
#4 iplayilearntoys.com
6.2K
Revenue
2.8K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
smartkidsplanet.com screenshot
#5 smartkidsplanet.com
83.8K
Revenue
39.1K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
discoverytoys.us vs top market performers
discoverytoys.us
top retailers
conversion rate vs average order value for discoverytoys.us and its competitors
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Revenue share by device at discoverytoys.us

In July large majority of sales on discoverytoys.us, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on discoverytoys.us, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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discoverytoys.us channels

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discoverytoys.us Google Ads spend

Evaluate discoverytoys.us's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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discoverytoys.us devices

Review discoverytoys.us's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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discoverytoys.us top markets

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discoverytoys.us country & global rank

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