elc.co.uk
ELC.co.uk is a website that offers a diverse range of products for children. They sell toys, games, puzzles, educational resources, clothing, and equipment for babies, toddlers, and young children. The site also provides parenting advice, party supplies, and potential discounts on selected items.
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elc.co.uk Annual Revenue and Growth
elc.co.uk's annual sales on its online store amounted to $3.3M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to accelerate.
elc.co.uk's monthly revenueOVER TIME
Over the past three months, elc.co.uk revenue has experienced decline of 62%, compared to the preceding three months.
elc.co.uk competitors
In April 2026, elc.co.uk generated a revenue of $151,796 from 2,446 transactions, achieving a conversion rate of 1.50-2.00% across 155,526 sessions, with an average order value (AOV) of $50-75. In comparison, fatbraintoys.com significantly outperformed elc.co.uk, boasting a revenue of $691,421, 15,620 transactions, and a conversion rate of 4.00-4.50%. theworks.co.uk also excelled with a revenue of $889,708 from 33,296 transactions and a higher conversion rate of 2.50-3.00%. Meanwhile, mulberrybush.co.uk reported revenue of $194,651, showing a similar performance to elc.co.uk but with a better conversion rate of 3.00-3.50%. Although gltc.co.uk earned $179,338 with a conversion rate of 1.00-1.50%, elc.co.uk performed slightly better in transactions. Lastly, babylist.com led the pack with remarkable figures, including $85,727,108 in revenue from 375,677 transactions and a conversion rate of 2.00-2.50%.
Revenue share by device at elc.co.uk
In April large majority of sales on elc.co.uk, 79% was finalized on desktop devices, with 21% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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elc.co.uk channels
Identify top traffic channels that drive growth for elc.co.ukand discover how performance of traffic channels has changed over time.
elc.co.uk Google Ads spend
Evaluate elc.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
elc.co.uk devices
Review elc.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
