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May 2025
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Home/Insights/Retailers/divecenter.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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80.4K
Revenue
9.2K
Sessions
1.0-1.5%
Conv. rate
$700-800
AOV
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  • Main country of store: UNITED STATES
  • Website category: CAMPING SCOUTING AND OUTDOORS

The website divecenter.com provides a range of diving products and services. They offer a variety of equipment, including scuba diving gear such as masks, fins, and tanks. Additionally, the website features resources like diving courses and certifications, engaging divers of all skill levels.

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divecenter.com's revenueOVER TIME
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Over the past three months, divecenter.com revenue has experienced growth of 38%, compared to the preceding three months.

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divecenter.com revenue growth for last six months
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OVERVIEW
In May 2025, divecenter.com in the CAMPING SCOUTING AND OUTDOORS industry had online sales revenue of $80,411, with a conversion rate of 1.00-1.50% and an AOV of $775-800. This puts them above the median revenue of $29,795, but below the very high AOV of $418. With 9,194 sessions, they fall short of the median of 12,042 and far behind the highest sessions at 1,047,675 from gaiagps.com. Despite the room for improvement in conversion rate and sessions, divecenter.com is still performing well compared to the industry standards.
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divecenter.com competitors

In May 2025, divecenter.com generated a revenue of $80,411 with 103 transactions and 9,194 sessions, resulting in an average order value (AOV) ranging from $775 to $800 and a conversion rate of 1.00-1.50%. Compared to its competitors, divecenter.com falls behind in terms of revenue when compared to divers-supply.com, which generated $509,392 with 1,427 transactions and 128,956 sessions. However, divecenter.com outperforms malibudivers.com, which only brought in $12,110 with 28 transactions and 3,631 sessions. In terms of AOV, divecenter.com falls in between its competitors, with diversdirect.com having the highest AOV range of $425-$450. While divecenter.com has a similar conversion rate to most of its competitors, diversdirect.com stands out with a higher conversion rate of 2.50-3.00%. Overall, divecenter.com is competitive in some metrics but may need to focus on increasing its revenue and sessions to match up to its top competitors in the industry.

houseofscuba.com screenshot
#1 houseofscuba.com
64K
Revenue
25.2K
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
divers-supply.com screenshot
#2 divers-supply.com
509.4K
Revenue
129K
Sessions
1.0-1.5%
Conv. rate
$350-375
AOV
malibudivers.com screenshot
#3 malibudivers.com
12.1K
Revenue
3.6K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
divedui.com screenshot
#4 divedui.com
32K
Revenue
7.7K
Sessions
1.0-1.5%
Conv. rate
$275-300
AOV
diversdirect.com screenshot
#5 diversdirect.com
441.3K
Revenue
37.4K
Sessions
2.5-3.0%
Conv. rate
$400-500
AOV
divecenter.com vs top market performers
divecenter.com
top retailers
conversion rate vs average order value for divecenter.com and its competitors
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Revenue share by device at divecenter.com

In May large majority of sales on divecenter.com, 68% was finalized on desktop devices, with 32% of sales coming from mobile devices.

In May large majority of sales on divecenter.com, 68% was finalized on desktop devices, with 32% of sales coming from mobile devices.
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divecenter.com channels

Identify top traffic channels that drive growth for divecenter.comand discover how performance of traffic channels has changed over time.

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divecenter.com Google Ads spend

Evaluate divecenter.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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divecenter.com devices

Review divecenter.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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divecenter.com top markets

Explore divecenter.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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divecenter.com country & global rank

Assess the ranking of divecenter.com among other retailers within its primary country and worldwide.

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