diversdirect.com
DiversDirect.com is a website that offers a wide range of diving equipment and gear. They sell products such as wetsuits, dive masks, fins, snorkels, scuba tanks, underwater cameras, and dive accessories. The site also provides diving resources, articles, and recommendations for divers of all levels of experience.
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diversdirect.com Annual Revenue and Growth
diversdirect.com's annual sales on its online store amounted to $5.2M in 2024, down 0-5% from the previous year. For 2025, revenue is expected to decline by 10-20%. The trend is expected to accelerate.
diversdirect.com's monthly revenueOVER TIME
Over the past three months, diversdirect.com revenue has experienced decline of 39%, compared to the preceding three months.
diversdirect.com competitors
When comparing diversdirect.com to its competitors in November 2025, diversdirect.com falls in the middle of the pack in terms of revenue, with $367,215. In terms of transactions, diversdirect.com had 918, and 60,234 sessions. Its Average Order Value (AOV) ranged between $400-$425, and it had a conversion rate of 1.50-2.00. Comparing this to its competitors, divers-supply.com had the highest revenue at $507,808, followed by scuba.com at $1,117,428. However, diversdirect.com had a higher AOV than most competitors, except for dipndive.com. In terms of conversion rate, diversdirect.com was on par with divers-supply.com, scuba.com, and houseofscuba.com, but dipndive.com had a significantly higher conversion rate. Overall, diversdirect.com's performance in terms of revenue and transactions puts it in the middle compared to its competitors.
Revenue share by device at diversdirect.com
In November large majority of sales on diversdirect.com, 98% was finalized on desktop devices, with 2.3% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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diversdirect.com channels
Identify top traffic channels that drive growth for diversdirect.comand discover how performance of traffic channels has changed over time.
diversdirect.com Google Ads spend
Evaluate diversdirect.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
diversdirect.com devices
Review diversdirect.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
