diversdirect.com
DiversDirect.com is a website that offers a wide range of diving equipment and gear. They sell products such as wetsuits, dive masks, fins, snorkels, scuba tanks, underwater cameras, and dive accessories. The site also provides diving resources, articles, and recommendations for divers of all levels of experience.
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diversdirect.com Annual Revenue and Growth
diversdirect.com's annual sales on its online store amounted to $5.2M in 2024, down 0-5% from the previous year. For 2025, revenue is expected to decline by 5-10%. The trend is expected to accelerate.
diversdirect.com's monthly revenueOVER TIME
Over the past three months, diversdirect.com revenue has experienced decline of 31%, compared to the preceding three months.
diversdirect.com competitors
In October 2025, diversdirect.com generated a revenue of $254,526 with 617 transactions from 39,769 sessions, resulting in an average order value (AOV) of $400-$425 and a conversion rate of 1.50-2.00%. Comparing this to its competitors, divers-supply.com outperformed diversdirect.com with a revenue of $473,531 from 1,424 transactions and 123,335 sessions, albeit with a slightly lower AOV of $325-$350 and a similar conversion rate of 1.00-1.50%. scuba.com also stood out with the highest revenue of $838,143 from 2,883 transactions and 300,044 sessions, despite having a lower AOV of $275-$300 and a conversion rate of 0.50-1.00%. Overall, diversdirect.com falls in the middle in terms of revenue and transactions compared to its competitors, but it boasts a higher AOV and conversion rate than most.
Revenue share by device at diversdirect.com
In October large majority of sales on diversdirect.com, 98% was finalized on desktop devices, with 2.3% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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diversdirect.com channels
Identify top traffic channels that drive growth for diversdirect.comand discover how performance of traffic channels has changed over time.
diversdirect.com Google Ads spend
Evaluate diversdirect.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
diversdirect.com devices
Review diversdirect.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
