Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
Apr 2026
All countries
Home/Insights/Retailers/dotandkey.com
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

Favicon for dotandkey.comdotandkey.com

Start benchmarking for free
Sign in with GoogleSign up with Google
1.2M
Revenue
Apr 26
3.6M
Sessions
Apr 26
1.0-1.5%
Conv. rate
Apr 26
$25-50
AOV
Apr 26
Loading...

Dotandkey.com is a website that offers a wide range of personal care products, with a focus on skincare. Their product range includes moisturizers, serums, face masks, and sunscreen. They cater to a diverse customer base by offering dermatologically tested and cruelty-free solutions for individuals seeking effective skincare solutions.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

dotandkey.com Annual Revenue and Growth

dotandkey.com's annual sales on its online store amounted to $11.3M in 2025, up 50%+ from the previous year. For 2026, revenue is expected to grow by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$11.3M
Annual growth forecast2025/2026
20-50%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
dotandkey.com revenue by year

dotandkey.com's monthly revenueOVER TIME
View real-time data

Over the past three months, dotandkey.com revenue has experienced decline of 0.4%, compared to the preceding three months.

View real-time data
dotandkey.com revenue decline for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In April 2026, dotandkey.com, operating in the lifestyle/beauty and cosmetics industry, generated $1,246,148 in online sales, significantly exceeding the median revenue of $40,161, though still distant from market leader Sephora's $117,760,640. The website's conversion rate ranged from 1.00-1.50%, slightly above the lower threshold of 1.08% in the sector, with an average order value (AOV) between $25-50, below the high benchmark of $195. With 3,598,063 sessions, dotandkey.com attracted a solid audience, yet fell short of Sephora's impressive 84,653,344 sessions, showcasing growth potential in a competitive market.
Read more

dotandkey.com competitors

As of April 2026, dotandkey.com reported revenue of $1,246,148 from 38,025 transactions across 3,598,063 sessions, yielding an average order value (AOV) of $25-50 and a conversion rate of 1.00-1.50%. In comparison, glowrecipe.com generated $191,541 with an AOV of $50-75 and a similar conversion rate. naturium.com outperformed both in revenue, at $1,499,236, with a higher AOV of $75-100 and a conversion rate of 2.00-2.50%. kiehls.com led with $2,677,318 in revenue and the highest conversion rate of 3.00-3.50%, paired with an AOV of $75-100. laroche-posay.us showed strong performance as well, with revenue at $1,549,916, an AOV of $25-50, and a conversion rate of 2.00-2.50%. Overall, dotandkey.com holds a solid position but lags behind key competitors like Naturium and Kiehls in terms of revenue and conversion efficiency.

glowrecipe.com screenshot
#1 glowrecipe.com
191.5K
Revenue
257.4K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
naturium.com screenshot
#2 naturium.com
1.5M
Revenue
612.2K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
kiehls.com screenshot
#3 kiehls.com
2.7M
Revenue
1M
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
laroche-posay.us screenshot
#4 laroche-posay.us
1.5M
Revenue
1.5M
Sessions
2.0-2.5%
Conv. rate
$25-50
AOV
dotandkey.com vs top market performers
dotandkey.com
top retailers
conversion rate vs average order value for dotandkey.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at dotandkey.com

In April large majority of sales on dotandkey.com, 79% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 21% of sales coming from desktop devices.

In April large majority of sales on dotandkey.com, 79% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 21% of sales coming from desktop devices.
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

dotandkey.com channels

Identify top traffic channels that drive growth for dotandkey.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

dotandkey.com Google Ads spend

Evaluate dotandkey.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

dotandkey.com devices

Review dotandkey.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

dotandkey.com top markets

Explore dotandkey.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

dotandkey.com country & global rank

Assess the ranking of dotandkey.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard