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Home/Insights/Retailers/dragondoor.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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187.5K
Revenue
Jan 26
55.2K
Sessions
Jan 26
2.5-3.0%
Conv. rate
Jan 26
$125-150
AOV
Jan 26
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Dragondoor.com is a website that offers a variety of fitness resources and equipment. They sell books, videos, and training programs related to strength and conditioning, bodyweight exercises, martial arts, and kettlebell workouts. Their website also features articles, forums, and workshops for individuals seeking to improve their physical fitness capabilities.

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dragondoor.com Annual Revenue and Growth

dragondoor.com's annual sales on its online store amounted to $2.5M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$2.5M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
dragondoor.com revenue by year

dragondoor.com's monthly revenueOVER TIME
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Over the past three months, dragondoor.com revenue has experienced growth of 26%, compared to the preceding three months.

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dragondoor.com revenue growth for last six months
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OVERVIEW
In January 2026, dragondoor.com achieved online sales revenue of $187,465, significantly exceeding the sports industry's median of $84,141, but far below the leading store, garmin.com, at $201,780,487. The site's conversion rate ranged from 2.50% to 3.00%, nearing the high industry benchmark of 3.0%. With an average order value (AOV) between $125 and $150, it remained below the sector's high of $556. The website attracted 55,161 sessions, surpassing the median of 31,579 but still trailing far behind dickssportinggoods.com, which boasts an impressive 40,123,045 sessions, highlighting areas for growth.
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dragondoor.com competitors

In January 2026, dragondoor.com reported a revenue of $187,465 with 1,451 transactions and 55,161 sessions, boasting an average order value (AOV) of $125-$150 and a conversion rate of 2.50-3.00%. When compared to its competitors, strongfirst.com stands out with a revenue of $776,574 from 6,739 transactions and 495,008 sessions, but with a lower AOV of $100-$125 and a conversion rate of 1.00-1.50%. kettlebellsusa.com lags behind with only $10,010 in revenue from 85 transactions and 10,411 sessions, and a conversion rate of 0.50-1.00%. Meanwhile, getrxd.com is a strong competitor with a revenue of $723,390 from 1,605 transactions and 89,354 sessions, and a high AOV of $450-$475 and a conversion rate of 1.50-2.00%. dragondoor.com falls in the middle in terms of revenue and performance metrics among these competitors in the fitness and equipment industry.

strongfirst.com screenshot
#1 strongfirst.com
776.6K
Revenue
495K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
kettlebellsusa.com screenshot
#2 kettlebellsusa.com
10K
Revenue
10.4K
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
getrxd.com screenshot
#3 getrxd.com
723.4K
Revenue
89.4K
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
dragondoor.com vs top market performers
dragondoor.com
top retailers
conversion rate vs average order value for dragondoor.com and its competitors
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Revenue share by device at dragondoor.com

In January large majority of sales on dragondoor.com, 89% was finalized on desktop devices, with 11% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on dragondoor.com, 89% was finalized on desktop devices, with 11% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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dragondoor.com channels

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dragondoor.com Google Ads spend

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dragondoor.com devices

Review dragondoor.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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dragondoor.com top markets

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dragondoor.com country & global rank

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