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Home/Insights/Retailers/dragondoor.com
TRANSACTION INTELLIGENCE - AUG 2026 GLOBALLY

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32.5K
Revenue
Aug 26
15.4K
Sessions
Aug 26
1.5-2.0%
Conv. rate
Aug 26
$100-125
AOV
Aug 26
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Dragondoor.com is a website that offers a variety of fitness resources and equipment. They sell books, videos, and training programs related to strength and conditioning, bodyweight exercises, martial arts, and kettlebell workouts. Their website also features articles, forums, and workshops for individuals seeking to improve their physical fitness capabilities.

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dragondoor.com Annual Revenue and Growth

dragondoor.com's annual sales on its online store amounted to $2.5M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$2.5M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
dragondoor.com revenue by year

dragondoor.com's monthly revenueOVER TIME
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Over the past three months, dragondoor.com revenue has experienced decline of 57%, compared to the preceding three months.

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dragondoor.com revenue decline for last six months
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OVERVIEW
In August 2026, dragondoor.com achieved a conversion rate of 1.50-2.00%, within the typical range of 0.63% to 3.09% for the sports category. The site generated $32,500 in revenue from online sales, significantly below the $85,100 average for a typical store in the sports category. The average order value (AOV) was $100-125, also within the typical range of $76 to $556. With 15,400 sessions, dragondoor.com attracted fewer visitors than a typical store in the sports category, which sees around 33,500 sessions monthly.
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dragondoor.com competitors

The competitive set includes dragondoor.com, strongfirst.com, kettlebellsusa.com, and getrxd.com. In August 2026, dragondoor.com generated $32,500 in revenue with 279 transactions from 15,400 sessions, achieving an average order value (AOV) of $100-125 and a conversion rate between 1.50-2.00%. In comparison, strongfirst.com led with $574,000 in revenue, 6,320 transactions, and 483,000 sessions, demonstrating a lower AOV range of $75-100 and a conversion rate of 1.00-1.50%. kettlebellsusa.com reported $5,350 in revenue from 50 transactions and 7,782 sessions, while getrxd.com earned $385,000 with 882 transactions across 79,200 sessions, boasting an impressive AOV of $425-450 and a conversion rate of 1.00-1.50%. Overall, dragondoor.com trails behind its competitors in all key metrics.

strongfirst.com screenshot
#1 strongfirst.com
573.9K
Revenue
482.8K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
kettlebellsusa.com screenshot
#2 kettlebellsusa.com
5.3K
Revenue
7.8K
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
getrxd.com screenshot
#3 getrxd.com
385.4K
Revenue
79.2K
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
dragondoor.com vs top market performers
dragondoor.com
top retailers
conversion rate vs average order value for dragondoor.com and its competitors
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Revenue share by device at dragondoor.com

In August large majority of sales on dragondoor.com, 89% was finalized on desktop devices, with 11% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on dragondoor.com, 89% was finalized on desktop devices, with 11% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries dragondoor.com operates in

dragondoor.com is tracked across 3 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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dragondoor.com channels

Identify top traffic channels that drive growth for dragondoor.comand discover how performance of traffic channels has changed over time.

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dragondoor.com Google Ads spend

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dragondoor.com devices

Review dragondoor.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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dragondoor.com top markets

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dragondoor.com country & global rank

Assess the ranking of dragondoor.com among other retailers within its primary country and worldwide.

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