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Dec 2025
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Home/Insights/Retailers/strongfirst.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for strongfirst.comstrongfirst.com

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639.9K
Revenue
Dec 25
493.1K
Sessions
Dec 25
1.0-1.5%
Conv. rate
Dec 25
$75-100
AOV
Dec 25
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StrongFirst.com is a website that offers information, services, and products related to strength training. They provide educational resources such as articles, videos, and workshops, designed to help individuals cultivate strength, improve physical performance, and enhance overall fitness. Additionally, they address a range of topics, including kettlebell training, weightlifting, bodyweight exercises, and more.

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strongfirst.com Annual Revenue and Growth

strongfirst.com's annual sales on its online store amounted to $14.9M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$14.9M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
strongfirst.com revenue by year

strongfirst.com's monthly revenueOVER TIME
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Over the past three months, strongfirst.com revenue has experienced decline of 7.8%, compared to the preceding three months.

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strongfirst.com revenue decline for last six months
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OVERVIEW
In December 2025, strongfirst.com achieved online sales of $639,875, significantly outperforming the sports industry median of $90,105, while its conversion rate of 1.00-1.50% falls short of the high benchmark of 3.13%. With an average order value (AOV) between $75-$100, strongfirst.com is near the lower end of the sports category, where AOVs can reach $535. The site attracted 493,150 sessions, considerably exceeding the industry median of 34,350 but far behind the leading competitor's 64,737,034 sessions, indicating strong performance relative to the average yet highlighting opportunities for growth against top competitors.
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strongfirst.com competitors

In December 2025, strongfirst.com outperformed its competitor dragondoor.com in several key metrics. strongfirst.com generated a revenue of $639,875 from 6,876 transactions and 493,150 sessions, with an average order value (AOV) ranging from $75 to $100 and a conversion rate between 1.00% and 1.50%. In contrast, dragondoor.com only achieved a revenue of $215,708 from 1,740 transactions and 66,730 sessions, with a higher AOV of $100 to $125 but a lower conversion rate of 2.50% to 3.00%. strongfirst.com's higher revenue, transactions, and sessions, coupled with a competitive AOV and conversion rate, position it as a stronger performer in the fitness industry compared to dragondoor.com.

dragondoor.com screenshot
#1 dragondoor.com
215.7K
Revenue
66.7K
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
strongfirst.com vs top market performers
strongfirst.com
top retailers
conversion rate vs average order value for strongfirst.com and its competitors
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Revenue share by device at strongfirst.com

In December large majority of sales on strongfirst.com, 61% was finalized on desktop devices, with 39% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on strongfirst.com, 61% was finalized on desktop devices, with 39% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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strongfirst.com channels

Identify top traffic channels that drive growth for strongfirst.comand discover how performance of traffic channels has changed over time.

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strongfirst.com Google Ads spend

Evaluate strongfirst.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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strongfirst.com devices

Review strongfirst.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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strongfirst.com top markets

Explore strongfirst.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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strongfirst.com country & global rank

Assess the ranking of strongfirst.com among other retailers within its primary country and worldwide.

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