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May 2025
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Home/Insights/Retailers/easytoys.uk
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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52.4K
Revenue
35.5K
Sessions
0.5-1.0%
Conv. rate
$150-175
AOV
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easytoys.uk is an e-commerce platform that offers a wide variety of adult products and intimate toys. The website provides a range of items designed to enhance individuals pleasure and cater to diverse desires, including vibrators, lubricants, lingerie, bondage accessories, and other intimate accessories.

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easytoys.uk's revenueOVER TIME
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Over the past three months, easytoys.uk revenue has experienced decline of 14%, compared to the preceding three months.

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easytoys.uk revenue decline for last six months
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OVERVIEW
In May 2025, easytoys.uk, an online store in the FASHION AND APPAREL industry, generated $52,425 in revenue, with a conversion rate ranging from 0.50-1.00% and an average order value (AOV) of $150-175. This performance is below the median revenue of $81,783 and AOV of $415 in the industry. Despite a relatively low conversion rate, the store recorded 35,542 sessions, with the highest performer shein.com having 224,142,058 sessions. The data suggests potential for improvement in conversion rates and revenue growth for easytoys.uk in the competitive FASHION AND APPAREL market.
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easytoys.uk competitors

In May 2025, easytoys.uk performed reasonably well compared to its competitors. While easytoys.uk generated a revenue of £52,425 from 345 transactions and 35,542 sessions with an average order value (AOV) of £150-175 and a conversion rate of 0.50-1.00%, it lagged behind some key competitors. For example, fleshlight.eu outperformed easytoys.uk significantly with a revenue of £534,558 from 4,290 transactions and 214,738 sessions, boasting a higher AOV of £100-125 and a conversion rate of 1.50-2.00%. Similarly, lovehoney.co.uk and lovense.com also showcased strong performance metrics with substantially higher revenues, transactions, and sessions compared to easytoys.uk. Despite holding its own in certain domains, easytoys.uk may need to enhance its conversion rate and increase its average order value to better compete with the top performers in the industry.

sinful.co.uk screenshot
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317.8K
Revenue
258.7K
Sessions
0.5-1.0%
Conv. rate
$225-250
AOV
fleshlight.eu screenshot
#2 fleshlight.eu
534.6K
Revenue
214.7K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
lovehoney.co.uk screenshot
#3 lovehoney.co.uk
7.5M
Revenue
3.1M
Sessions
4.0-4.5%
Conv. rate
$50-75
AOV
pulseandcocktails.co.uk screenshot
#4 pulseandcocktails.co.uk
85.9K
Revenue
66.4K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
lovense.com screenshot
#5 lovense.com
11.4M
Revenue
3.9M
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
easytoys.uk vs top market performers
easytoys.uk
top retailers
conversion rate vs average order value for easytoys.uk and its competitors
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Revenue share by device at easytoys.uk

In May large majority of sales on easytoys.uk, 80% was finalized on mobile devices, with 20% of sales coming from desktop devices.

In May large majority of sales on easytoys.uk, 80% was finalized on mobile devices, with 20% of sales coming from desktop devices.
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easytoys.uk channels

Identify top traffic channels that drive growth for easytoys.ukand discover how performance of traffic channels has changed over time.

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easytoys.uk Google Ads spend

Evaluate easytoys.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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easytoys.uk devices

Review easytoys.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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easytoys.uk top markets

Explore easytoys.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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easytoys.uk country & global rank

Assess the ranking of easytoys.uk among other retailers within its primary country and worldwide.

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