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Jun 2025

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Home/Insights/Retailers/elitesupps.com.au

TRANSACTION INTELLIGENCE - JUN 2025 GLOBALLY

elitesupps.com.au

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567.3K

Revenue

357.5K

Sessions

1.5-2.0%

Conv. rate

$100-125

AOV

Main country of store: AUSTRALIA
Website category: HEALTH

Elitesupps.com.au is an online platform offering a wide range of fitness and wellness products. Their inventory consists of vitamins, supplements, protein powders, and workout accessories. The website aims to provide individuals with various options to enhance their overall health and fitness journey.

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elitesupps.com.au's revenueOVER TIME
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Over the past three months, elitesupps.com.au revenue has experienced decline of 23%, compared to the preceding three months.

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elitesupps.com.au revenue decline for last six months

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OVERVIEW

elitesupps.com.au, an online HEALTH retailer, generated a revenue of $567,308 in June 2025, with a conversion rate of 1.50-2.00% and an AOV of $100-125. The store had 357,472 sessions during the month, falling below the median sessions of 27,704 in the industry. The largest revenue in the category was $18,932,234 from roguefitness.com, while the highest conversion rate was 4.51% and the highest AOV was $207. The lowest conversion rate and AOV in the industry were 0.98% and $56 respectively, highlighting the performance metrics for elitesupps.com.au within its competitive landscape.

elitesupps.com.au competitors

In June 2025, elitesupps.com.au lags behind its competitors in terms of revenue and transactions. myprotein.com leads the pack with a revenue of $12,537,669 and 159,267 transactions, while elitesupps.com.au only generated $567,308 in revenue and 5,667 transactions. However, elitesupps.com.au has a higher average order value (AOV) compared to myprotein.com, with an AOV of $100-125 as opposed to myprotein.com's $75-100. When it comes to conversion rates, Bulk nutrients.com.au and ATP science.com surpass elitesupps.com.au with rates ranging from 2.50-3.00, while elitesupps.com.au falls behind at 1.50-2.00. Despite having a lower revenue and transaction count, elitesupps.com.au remains competitive in terms of AOV but needs to improve its conversion rate to catch up to its competitors.

#1 bulknutrients.com.au

1.4M

Revenue

786.1K

Sessions

2.5-3.0%

Conv. rate

$50-75

AOV

#2 myprotein.com

12.5M

Revenue

6.4M

Sessions

2.0-2.5%

Conv. rate

$75-100

AOV

#3 atpscience.com

107.3K

Revenue

34.7K

Sessions

2.5-3.0%

Conv. rate

$100-125

AOV

CLOSEST COMPETITORSby revenue

TOP MARKET PERFORMERSby revenue

elitesupps.com.au vs top market performers

elitesupps.com.au

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Revenue share by device at elitesupps.com.au

In June large majority of sales on elitesupps.com.au, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

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elitesupps.com.au channels

Identify top traffic channels that drive growth for elitesupps.com.auand discover how performance of traffic channels has changed over time.

elitesupps.com.au Google Ads spend

Evaluate elitesupps.com.au's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

elitesupps.com.au devices

Review elitesupps.com.au's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

elitesupps.com.au top markets

Explore elitesupps.com.au's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.