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Sep 2024
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Home/Insights/Retailers/myprotein.com
TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

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15.4M
Revenue
6.7M
Sessions
2.5-3.0%
Conversion rate
$75-100
Average order value
Online only revenue for myprotein.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

myprotein.com is an online platform that offers a wide range of health and fitness products. Their extensive product collection includes supplements, vitamins, protein powders, bars, snacks, and sports apparel. The website provides options suitable for various dietary preferences and fitness goals, ensuring comprehensive offerings for individuals pursuing an active lifestyle.

myprotein.com’s revenueOVER TIME
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Over the past three months, myprotein.com revenue has experienced decline of 16%, compared to the preceding three months.

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myprotein.com revenue decline for last six months
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OVERVIEW
In September 2024, myprotein.com in the HEALTH industry reported a revenue of $15,362,333 with a conversion rate of 2.50-3.00% and an AOV of $75-100. This places them below the largest online store, roguefitness.com, which generated $18,421,486 in revenue. Despite the lower AOV, myprotein.com saw a high number of sessions at 6,714,471, surpassing the median sessions of 31,252 for the industry. This suggests that while myprotein.com may not have the highest revenue or conversion rate, its high number of sessions indicates a strong online presence within the health and fitness market.
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myprotein.com competitors

When comparing myprotein.com to its competitors in the supplement industry, several metrics stand out. proteinpackage.co.uk lags behind in revenue, transactions, and sessions, with a significantly lower AOV compared to myprotein.com. gymshark.com leads in revenue, transactions, and sessions, with a higher AOV, but a similar conversion rate. muscleandstrength.com falls short in revenue and sessions but maintains a comparable AOV and conversion rate. hollandandbarrett.com excels in revenue and transactions, with a lower AOV but a higher conversion rate. bodybuilding.com falls behind in revenue and transactions but aligns closely with myprotein.com in AOV and conversion rate. Overall, myprotein.com stands out with high revenue, transactions, and sessions, coupled with a competitive AOV and conversion rate compared to its key competitors.

#1 bodybuilding.com
7.4M
Revenue
3.2M
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
#2 muscleandstrength.com
9.8M
Revenue
5M
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
#3 gymshark.com
41.9M
Revenue
9.1M
Sessions
2.5-3.0%
Conv. rate
$150-175
AOV
#4 proteinpackage.co.uk
181.6K
Revenue
94.5K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
#5 hollandandbarrett.com
11M
Revenue
4.8M
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
myprotein.com vs top market performers
myprotein.com
top retailers
conversion rate vs average order value for myprotein.com and its competitors
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myprotein.com brandsby revenue

myprotein.com categoriesby revenue

1
Nutrition Drinks & Shakes
2
Nutrition Bars
3
Vitamins & Supplements
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brands overtime comparison

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myprotein.com channels

Identify top traffic channels that drive growth for myprotein.comand discover how performance of traffic channels has changed over time.

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myprotein.com Google Ads spend

Evaluate myprotein.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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myprotein.com devices

Review myprotein.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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myprotein.com top markets

Explore myprotein.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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myprotein.com country & global rank

Assess the ranking of myprotein.com among other retailers within its primary country and worldwide.

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