Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
Sep 2025
All countries
Home/Insights/Retailers/emma-matratze.de
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

Favicon for emma-matratze.deemma-matratze.de

Start benchmarking for free
Sign in with GoogleSign up with Google
4.1M
Revenue
Sep 25
1.1M
Sessions
Sep 25
0.5-1.0%
Conv. rate
Sep 25
$400-500
AOV
Sep 25
Loading...

This website, emma-matratze.de, offers a wide variety of mattresses for online purchase. With a focus on promoting quality sleep, they provide an extensive range of mattress types and sizes to choose from. The website ensures a convenient and accessible shopping experience, catering to individuals seeking a comfortable sleep solution.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

emma-matratze.de Annual Revenue and Growth

emma-matratze.de's annual sales on its online store amounted to $50.3M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$50.3M
Annual growth forecast2024/2025
<0%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
emma-matratze.de revenue by year

emma-matratze.de's monthly revenueOVER TIME
View real-time data

Over the past three months, emma-matratze.de revenue has experienced growth of 17%, compared to the preceding three months.

View real-time data
emma-matratze.de revenue growth for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In September 2025, emma-matratze.de generated $4,123,137 in online sales, significantly surpassing the home and garden/furniture median of $128,623, but far from the $948,741,774 of industry leader ikea.com; with a conversion rate of 0.50-1.00%, it sits below the high of 1.96%, and its average order value (AOV) ranged from $425-450, lower than the high of $1,213, while the site attracted 1,104,772 sessions, starkly higher than the median of 34,751 in its category, yet dwarfed by ikea.com's impressive 238,090,084 sessions.
Read more

emma-matratze.de competitors

In September 2025, emma-matratze.de outperformed its competitors in terms of revenue, with a total revenue of 4,123,137. In comparison, swisssense.de generated 938,722, ravensberger-matratzen.de generated 265,139, boxspring-welt.de generated 150,048, jona-sleep.com generated 26,018, and betten.de generated 845,320. emma-matratze.de also had the highest number of transactions at 9,594, followed by betten.de with 790 transactions. In terms of sessions, emma-matratze.de had 1,104,772 sessions, which was significantly higher than the number of sessions on other competitor websites. Additionally, emma-matratze.de had a competitive average order value (AOV) range of 425-450, while some competitors like boxspring-welt.de and betten.de had higher AOV ranges of 1000-1025 and 1050-1075 respectively. Despite varying conversion rates, emma-matratze.de maintained a strong performance across all metrics compared to its competitors.

swisssense.de screenshot
#1 swisssense.de
938.7K
Revenue
220.9K
Sessions
0.0-0.5%
Conv. rate
$800-900
AOV
ravensberger-matratzen.de screenshot
#2 ravensberger-matratzen.de
265.1K
Revenue
54.9K
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
boxspring-welt.de screenshot
#3 boxspring-welt.de
150K
Revenue
44.6K
Sessions
0.0-0.5%
Conv. rate
$1000-1100
AOV
jona-sleep.com screenshot
#4 jona-sleep.com
26K
Revenue
7K
Sessions
1.0-1.5%
Conv. rate
$275-300
AOV
betten.de screenshot
#5 betten.de
845.3K
Revenue
220.2K
Sessions
0.0-0.5%
Conv. rate
$1000-1100
AOV
emma-matratze.de vs top market performers
emma-matratze.de
top retailers
conversion rate vs average order value for emma-matratze.de and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at emma-matratze.de

In September large majority of sales on emma-matratze.de, 56% was finalized on desktop devices, with 44% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on emma-matratze.de, 56% was finalized on desktop devices, with 44% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

emma-matratze.de channels

Identify top traffic channels that drive growth for emma-matratze.deand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

emma-matratze.de Google Ads spend

Evaluate emma-matratze.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

emma-matratze.de devices

Review emma-matratze.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

emma-matratze.de top markets

Explore emma-matratze.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

emma-matratze.de country & global rank

Assess the ranking of emma-matratze.de among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard