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May 2025
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Home/Insights/Retailers/emma-matratze.de
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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3.5M
Revenue
886.8K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
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This website, emma-matratze.de, offers a wide variety of mattresses for online purchase. With a focus on promoting quality sleep, they provide an extensive range of mattress types and sizes to choose from. The website ensures a convenient and accessible shopping experience, catering to individuals seeking a comfortable sleep solution.

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emma-matratze.de's revenueOVER TIME
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Over the past three months, emma-matratze.de revenue has experienced decline of 13%, compared to the preceding three months.

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emma-matratze.de revenue decline for last six months
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OVERVIEW
In May 2025, emma-matratze.de in the FURNITURE industry generated online sales revenue of $3,466,596 with a conversion rate of 0.50-1.00% and an average order value (AOV) of $450-475. This places them above the median revenue of $138,154 and within the range of the AOV. The store's total sessions reached 886,844, falling significantly below the leading store ikea.com with 212,449,318 sessions. However, emma-matratze.de's performance metrics are competitive within the FURNITURE category, with room for potential growth in conversion rate and AOV.
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emma-matratze.de competitors

In May 2025, emma-matratze.de outperformed its competitors in terms of revenue, with a total of €3,466,596. In comparison, boxspring-welt.de generated €151,233, betten.de €1,108,033, swisssense.de €382,064, ravensberger-matratzen.de €691,918, and jona-sleep.com €23,281. emma-matratze.de also had the highest number of transactions at 7,651, followed by ravensberger-matratzen.de with 1,738 transactions. Moreover, emma-matratze.de had the highest number of sessions at 886,844, while betten.de had 394,245 sessions. The Average Order Value (AOV) for emma-matratze.de ranged from €450-€475, which was in line with most competitors except for boxspring-welt.de and betten.de, which had higher AOVs. Additionally, emma-matratze.de had a competitive conversion rate ranging from 0.50% to 1.00%, similar to ravensberger-matratzen.de and jona-sleep.com.

swisssense.de screenshot
#1 swisssense.de
382.1K
Revenue
124.5K
Sessions
0.0-0.5%
Conv. rate
$800-900
AOV
ravensberger-matratzen.de screenshot
#2 ravensberger-matratzen.de
691.9K
Revenue
145.7K
Sessions
1.0-1.5%
Conv. rate
$375-400
AOV
boxspring-welt.de screenshot
#3 boxspring-welt.de
151.2K
Revenue
44.6K
Sessions
0.0-0.5%
Conv. rate
$900-1000
AOV
jona-sleep.com screenshot
#4 jona-sleep.com
23.3K
Revenue
5.9K
Sessions
1.0-1.5%
Conv. rate
$275-300
AOV
betten.de screenshot
#5 betten.de
1.1M
Revenue
394.2K
Sessions
0.0-0.5%
Conv. rate
$900-1000
AOV
emma-matratze.de vs top market performers
emma-matratze.de
top retailers
conversion rate vs average order value for emma-matratze.de and its competitors
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Revenue share by device at emma-matratze.de

In May large majority of sales on emma-matratze.de, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices.

In May large majority of sales on emma-matratze.de, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices.
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emma-matratze.de channels

Identify top traffic channels that drive growth for emma-matratze.deand discover how performance of traffic channels has changed over time.

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emma-matratze.de Google Ads spend

Evaluate emma-matratze.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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emma-matratze.de devices

Review emma-matratze.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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emma-matratze.de top markets

Explore emma-matratze.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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emma-matratze.de country & global rank

Assess the ranking of emma-matratze.de among other retailers within its primary country and worldwide.

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