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Apr 2026
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TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

Favicon for betten.debetten.de

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1.1M
Revenue
Apr 26
202.4K
Sessions
Apr 26
0.0-0.5%
Conv. rate
Apr 26
$1100-1200
AOV
Apr 26
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betten.de Annual Revenue and Growth

betten.de's annual sales on its online store amounted to $20.9M in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$20.9M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
betten.de revenue by year

betten.de's monthly revenueOVER TIME
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Over the past three months, betten.de revenue has experienced decline of 12%, compared to the preceding three months.

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betten.de revenue decline for last six months
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OVERVIEW
In April 2026, betten.de generated online sales revenue of $1,097,620, significantly surpassing the home and garden/furniture median of $154,612, while its sessions totaled 202,363 compared to the median of 35,054; however, its conversion rate ranged from 0.00-0.50%, well below the industry's high of 1.96%, and its average order value (AOV) of $1,100-1,125 is close to the high of $1,216, yet dwarfed by industry leader ikea.com, which achieved $551,149,294 in revenue and 214,449,321 sessions.
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betten.de competitors

In April 2026, betten.de generated $1,097,620 in revenue from 997 transactions across 202,363 sessions, resulting in an average order value (AOV) of $1,100-1,125. Competitors such as allnatura.de and wohnen.de reported lower revenues of $529,327 and $502,818, respectively, but achieved similar transaction counts. allnatura.de had an AOV of $525-550, while wohnen.de's AOV was $600-625. swisssense.de, another competitor, earned $838,774 with 983 transactions from 295,666 sessions, showing strong engagement but lower AOV at $850-875. boxspring-welt.de struggled significantly with only $126,846 in revenue and 144 transactions. However, home24.de outperformed all with a staggering $22,348,790 revenue from 78,195 transactions, boasting a lower AOV of $275-300 but an impressive conversion rate of 1.00-1.50%. Overall, betten.de leads in revenue, reflecting a strong niche market, while home24.de dominates the sector in scale.

allnatura.de screenshot
#1 allnatura.de
529.3K
Revenue
229K
Sessions
0.0-0.5%
Conv. rate
$500-600
AOV
wohnen.de screenshot
#2 wohnen.de
502.8K
Revenue
207.4K
Sessions
0.0-0.5%
Conv. rate
$600-700
AOV
boxspring-welt.de screenshot
#3 boxspring-welt.de
126.8K
Revenue
34.3K
Sessions
0.0-0.5%
Conv. rate
$800-900
AOV
swisssense.de screenshot
#4 swisssense.de
838.8K
Revenue
295.7K
Sessions
0.0-0.5%
Conv. rate
$800-900
AOV
home24.de screenshot
#5 home24.de
22.3M
Revenue
6.2M
Sessions
1.0-1.5%
Conv. rate
$275-300
AOV
betten.de vs top market performers
betten.de
top retailers
conversion rate vs average order value for betten.de and its competitors
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Revenue share by device at betten.de

In April large majority of sales on betten.de, 67% was finalized on desktop devices, with 33% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In April large majority of sales on betten.de, 67% was finalized on desktop devices, with 33% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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betten.de channels

Identify top traffic channels that drive growth for betten.deand discover how performance of traffic channels has changed over time.

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betten.de Google Ads spend

Evaluate betten.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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betten.de devices

Review betten.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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betten.de top markets

Explore betten.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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betten.de country & global rank

Assess the ranking of betten.de among other retailers within its primary country and worldwide.

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