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Apr 2026
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Home/Insights/Retailers/essentialstencil.com
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

Favicon for essentialstencil.comessentialstencil.com

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85.3K
Revenue
Apr 26
18.8K
Sessions
Apr 26
3.5-4.0%
Conv. rate
Apr 26
$100-125
AOV
Apr 26
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  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

EssentialStencil.com offers a wide assortment of stencils designed for various crafting purposes. Their range includes intricate designs and patterns suitable for home decor, DIY projects, and art. These stencils cater to enthusiasts seeking creative tools to incorporate stylish and unique designs into their projects.

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essentialstencil.com Annual Revenue and Growth

essentialstencil.com's annual sales on its online store amounted to $1.1M in 2025, up 20-50% from the previous year. For 2026, revenue is expected to decline by 5-10%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$1.1M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
essentialstencil.com revenue by year

essentialstencil.com's monthly revenueOVER TIME
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Over the past three months, essentialstencil.com revenue has experienced decline of 2.4%, compared to the preceding three months.

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essentialstencil.com revenue decline for last six months
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OVERVIEW
In April 2026, essentialstencil.com generated $85,255 in revenue, falling short of the home_and_garden median of $116,511, with a conversion rate of 3.50-4.00%, surpassing the low benchmark of 0.65% and close to the high of 3.31%. The average order value (AOV) ranged from $100-125, below the sector's high of $676 but above the low of $91. With 18,761 sessions, essentialstencil.com had significantly fewer than the median of 34,309, highlighting room for growth compared to the dominant player, homedepot.com, which led with $1.3 billion in revenue and 184 million sessions.
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essentialstencil.com competitors

In April 2026, essentialstencil.com generated a revenue of $85,255 with 735 transactions and 18,761 sessions, yielding an average order value (AOV) of $100-125 and a conversion rate of 3.50-4.00%. In contrast, thestencilsmith.com achieved a revenue of $13,245 with 191 transactions from 8,746 sessions, showing an AOV of $50-75 and a lower conversion rate of 2.00-2.50%. royaldesignstudio.com, however, outperformed both, boasting a revenue of $176,618, 1,807 transactions from 73,992 sessions, and an AOV of $75-100 with a similar conversion rate of 2.00-2.50%. cuttingedgestencils.com had a revenue of $69,460 with 805 transactions across 62,888 sessions, showing an AOV of $75-100 and a conversion rate of 1.00-1.50%. Overall, while essentialstencil.com stands competitively in revenue and conversion rates, royaldesignstudio.com clearly leads the market.

thestencilsmith.com screenshot
#1 thestencilsmith.com
13.2K
Revenue
8.7K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
royaldesignstudio.com screenshot
#2 royaldesignstudio.com
176.6K
Revenue
74K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
cuttingedgestencils.com screenshot
#3 cuttingedgestencils.com
69.5K
Revenue
62.9K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
designerstencils.com screenshot
#4 designerstencils.com
45K
Revenue
22K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
confectioncouturestencils.com screenshot
#5 confectioncouturestencils.com
4.6K
Revenue
2.8K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
essentialstencil.com vs top market performers
essentialstencil.com
top retailers
conversion rate vs average order value for essentialstencil.com and its competitors
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Revenue share by device at essentialstencil.com

In April large majority of sales on essentialstencil.com, 60% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 40% of sales coming from desktop devices.

In April large majority of sales on essentialstencil.com, 60% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 40% of sales coming from desktop devices.
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essentialstencil.com channels

Identify top traffic channels that drive growth for essentialstencil.comand discover how performance of traffic channels has changed over time.

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essentialstencil.com Google Ads spend

Evaluate essentialstencil.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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essentialstencil.com devices

Review essentialstencil.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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essentialstencil.com top markets

Explore essentialstencil.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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essentialstencil.com country & global rank

Assess the ranking of essentialstencil.com among other retailers within its primary country and worldwide.

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