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Dec 2025
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Home/Insights/Retailers/istencils.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for istencils.comistencils.com

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15.5K
Revenue
Dec 25
8.1K
Sessions
Dec 25
3.0-3.5%
Conv. rate
Dec 25
$50-75
AOV
Dec 25
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  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

istencils.com is a website that offers a wide range of stencils for various art and craft projects. They sell stencils in diverse shapes, designs, and themes, suitable for individuals looking to add precise and repeatable patterns to their creations. It provides a convenient platform to browse and purchase stencils online.

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istencils.com Annual Revenue and Growth

istencils.com's annual sales on its online store amounted to $188.8K in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$188.8K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
istencils.com revenue by year

istencils.com's monthly revenueOVER TIME
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Over the past three months, istencils.com revenue has experienced growth of 33%, compared to the preceding three months.

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istencils.com revenue growth for last six months
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OVERVIEW
In December 2025, istencils.com generated $15,480 in online sales, significantly lower than the home_and_garden median of $114,229, with sessions totaling 8,068, far below the median of 33,723; the conversion rate stood at 3.00-3.50%, slightly below the high of 3.32% in the category, while the average order value (AOV) ranged between $50-75, much lower than the very high AOV of $667 seen in the market, contrasting starkly with industry leader homedepot.com, which achieved revenues of $1,505,674,874 and sessions totaling 141,891,489.
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istencils.com competitors

In December 2025, istencils.com had a revenue of $15,480 from 271 transactions and 8,068 sessions, with an average order value (AOV) of $50-75 and a conversion rate of 3.00-3.50%. When compared to its competitors, istencils.com falls behind cuttingedgestencils.com in revenue with $57,231 and 641 transactions from 68,207 sessions, but istencils.com has a higher conversion rate. designerstencils.com generated $27,912 in revenue from 364 transactions and 13,653 sessions with a slightly lower conversion rate. thestencilsmith.com had $11,938 in revenue from 198 transactions and 8,757 sessions, while stencilplanet.com had the lowest revenue at $3,884 with 79 transactions and 2,933 sessions. Overall, while istencils.com may not have the highest revenue among its competitors, it maintains a strong conversion rate, indicating effective marketing strategies and customer engagement.

designerstencils.com screenshot
#1 designerstencils.com
27.9K
Revenue
13.7K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
cuttingedgestencils.com screenshot
#2 cuttingedgestencils.com
57.2K
Revenue
68.2K
Sessions
0.5-1.0%
Conv. rate
$75-100
AOV
stencilplanet.com screenshot
#3 stencilplanet.com
3.9K
Revenue
2.9K
Sessions
2.5-3.0%
Conv. rate
$25-50
AOV
thestencilsmith.com screenshot
#4 thestencilsmith.com
11.9K
Revenue
8.8K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
royaldesignstudio.com screenshot
#5 royaldesignstudio.com
164.3K
Revenue
73.6K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
istencils.com vs top market performers
istencils.com
top retailers
conversion rate vs average order value for istencils.com and its competitors
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Revenue share by device at istencils.com

In December large majority of sales on istencils.com, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on istencils.com, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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istencils.com channels

Identify top traffic channels that drive growth for istencils.comand discover how performance of traffic channels has changed over time.

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istencils.com Google Ads spend

Evaluate istencils.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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istencils.com devices

Review istencils.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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istencils.com top markets

Explore istencils.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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istencils.com country & global rank

Assess the ranking of istencils.com among other retailers within its primary country and worldwide.

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