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Sep 2025
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Home/Insights/Retailers/fableandmane.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

Favicon for fableandmane.comfableandmane.com

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179.5K
Revenue
Sep 25
55K
Sessions
Sep 25
1.0-1.5%
Conv. rate
Sep 25
$225-250
AOV
Sep 25
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A modern hair wellness brand of potent plant-based products inspired by ancient Indian beauty secrets with vegan, clean and cruelty-free formulas.

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fableandmane.com Annual Revenue and Growth

fableandmane.com's annual sales on its online store amounted to $3.3M in 2024, up 5-10% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$3.3M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
fableandmane.com revenue by year

fableandmane.com's monthly revenueOVER TIME
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Over the past three months, fableandmane.com revenue has experienced decline of 8%, compared to the preceding three months.

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fableandmane.com revenue decline for last six months
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OVERVIEW
In September 2025, fableandmane.com achieved online sales revenue of $179,478, significantly surpassing the BEAUTY AND COSMETICS median of $40,540, while its conversion rate ranged from 1.00-1.50%, slightly below the industry high of 4.54%. With an Average Order Value (AOV) between $225-250, it also exceeded the sector average of $203. The site recorded 54,956 sessions, far above the median of 18,928, yet dwarfed by Sephora's impressive 45,764,193 sessions. Despite the strong performance, there's room for growth to compete against major players like Ulta, which garnered $93,223,020 in revenue.
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fableandmane.com competitors

When comparing fableandmane.com to its competitors in September 2025, fableandmane.com stands out with a revenue of $179,478 from 758 transactions and 54,956 sessions. The average order value (AOV) falls between $225-250 with a conversion rate of 1.00-1.50. In contrast, manentail.com generates $21,709 in revenue from 369 transactions and 23,725 sessions with an AOV of $50-75 and a slightly higher conversion rate of 1.50-2.00. crownaffair.com surpasses fableandmane.com with $249,760 in revenue from 1,510 transactions and 78,456 sessions, having an AOV of $150-175 and a conversion rate of 1.50-2.00. befreebydaniellefishel.com and latourangelle.com lag behind with $19,154 and $29,829 in revenue respectively, showing lower transactions, sessions, AOV, and conversion rates compared to fableandmane.com and its closest competitor, crownaffair.com.

manentail.com screenshot
#1 manentail.com
21.7K
Revenue
23.7K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
crownaffair.com screenshot
#2 crownaffair.com
249.8K
Revenue
78.5K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
befreebydaniellefishel.com screenshot
#3 befreebydaniellefishel.com
19.2K
Revenue
13.3K
Sessions
3.5-4.0%
Conv. rate
$25-50
AOV
latourangelle.com screenshot
#4 latourangelle.com
29.8K
Revenue
27.8K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
donnasrecipe.com screenshot
#5 donnasrecipe.com
53.2K
Revenue
25.6K
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
fableandmane.com vs top market performers
fableandmane.com
top retailers
conversion rate vs average order value for fableandmane.com and its competitors
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Revenue share by device at fableandmane.com

In September large majority of sales on fableandmane.com, 61% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 39% of sales coming from desktop devices.

In September large majority of sales on fableandmane.com, 61% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 39% of sales coming from desktop devices.
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fableandmane.com channels

Identify top traffic channels that drive growth for fableandmane.comand discover how performance of traffic channels has changed over time.

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fableandmane.com Google Ads spend

Evaluate fableandmane.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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fableandmane.com devices

Review fableandmane.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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fableandmane.com top markets

Explore fableandmane.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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fableandmane.com country & global rank

Assess the ranking of fableandmane.com among other retailers within its primary country and worldwide.

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