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Mar 2026
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Home/Insights/Retailers/fabletics.com
TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

Favicon for fabletics.comfabletics.com

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20.3M
Revenue
Mar 26
8.4M
Sessions
Mar 26
2.5-3.0%
Conv. rate
Mar 26
$75-100
AOV
Mar 26
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Fabletics.com is an online retailer that offers a wide range of trendy and fashionable activewear for women. Their inventory includes leggings, tops, sports bras, and accessories suitable for various workouts and activities. The website enables customers to browse and purchase from their collections conveniently.

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fabletics.com Annual Revenue and Growth

fabletics.com's annual sales on its online store amounted to $292.2M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to decline by 0-5%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$292.2M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
fabletics.com revenue by year

fabletics.com's monthly revenueOVER TIME
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Over the past three months, fabletics.com revenue has experienced decline of 32%, compared to the preceding three months.

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fabletics.com revenue decline for last six months
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OVERVIEW
In March 2026, fabletics.com generated online sales revenue of $20,337,116, significantly lower than the FASHION AND APPAREL median of $83,040, with sessions reaching 8,406,738, far surpassing the median of 36,457 but still trailing the category leader, shein.com, at 298,145,068. fabletics.com achieved a conversion rate of 2.50-3.00%, close to the high of 3.14% in the industry, and an average order value (AOV) between $75-100, slightly above the low end of $73 but well below the high of $377, reflecting a solid yet competitive position in the market.
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fabletics.com competitors

fabletics.com outperforms its competitors in terms of revenue with $20,337,116, while justfab.com trails behind with $3,574,227. In terms of transactions, fabletics.com also leads the pack with 237,467 transactions compared to ryderwear.com's 8,680 transactions. However, gymshark.com surpasses fabletics.com in revenue with $61,611,083 and also has a higher number of transactions at 370,114. fabletics.com and gymshark.com have similar conversion rates at 2.50-3.00%, while justfab.com has the highest conversion rate at 4.00-4.50%. In terms of average order value (AOV), toughmudder.com has the highest range at 200-225$, while bombshellsportswear.com has the lowest range at 100-125$. Overall, fabletics.com maintains a competitive position among its competitors in the online sportswear industry based on revenue and transaction metrics.

justfab.com screenshot
#1 justfab.com
3.6M
Revenue
1.2M
Sessions
4.0-4.5%
Conv. rate
$50-75
AOV
ryderwear.com screenshot
#2 ryderwear.com
660.7K
Revenue
243.8K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
gymshark.com screenshot
#3 gymshark.com
61.6M
Revenue
14.4M
Sessions
2.5-3.0%
Conv. rate
$150-175
AOV
toughmudder.com screenshot
#4 toughmudder.com
153.3K
Revenue
160.6K
Sessions
0.0-0.5%
Conv. rate
$200-225
AOV
bombshellsportswear.com screenshot
#5 bombshellsportswear.com
177.6K
Revenue
186.8K
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
fabletics.com vs top market performers
fabletics.com
top retailers
conversion rate vs average order value for fabletics.com and its competitors
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Revenue share by device at fabletics.com

In March large majority of sales on fabletics.com, 51% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 49% of sales coming from desktop devices.

In March large majority of sales on fabletics.com, 51% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 49% of sales coming from desktop devices.
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fabletics.com channels

Identify top traffic channels that drive growth for fabletics.comand discover how performance of traffic channels has changed over time.

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fabletics.com Google Ads spend

Evaluate fabletics.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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fabletics.com devices

Review fabletics.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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fabletics.com top markets

Explore fabletics.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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fabletics.com country & global rank

Assess the ranking of fabletics.com among other retailers within its primary country and worldwide.

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