gap.com
Gap.com is an online retail platform that offers a wide range of fashion apparel and accessories for men, women, and children. Their diverse inventory includes trendy clothing, footwear, and fashion accessories suitable for everyday wear. Shoppers can explore and buy these products conveniently through the website, enhancing their fashion choices.
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gap.com Annual Revenue and Growth
gap.com's annual sales on its online store amounted to $2.5B in 2024, up 5-10% from the previous year. For 2025, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.
gap.com's monthly revenueOVER TIME
Over the past three months, gap.com revenue has experienced growth of 38%, compared to the preceding three months.
gap.com competitors
When comparing gap.com to its competitors in November 2025, we can see that H&M outperforms gap.com in terms of revenue, transactions, and sessions. H&M generated $356,999,826 in revenue with 4,621,697 transactions and 129,233,654 sessions, compared to gap.com's $242,492,801 revenue, 2,284,714 transactions, and 103,152,567 sessions. However, gap.com's conversion rate falls within the range of its competitors, ranging from 2.00-2.50%. Other competitors like landsend.com and nordstromrack.com have lower revenues and fewer transactions and sessions compared to gap.com. jcpenney.com has a similar revenue range to gap.com but with slightly lower transactions and sessions. Overall, while gap.com may not be the top performer in all domains, it holds its ground against some of its competitors in terms of revenue and conversion rates.
Revenue share by device at gap.com
In November large majority of sales on gap.com, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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gap.com channels
Identify top traffic channels that drive growth for gap.comand discover how performance of traffic channels has changed over time.
gap.com Google Ads spend
Evaluate gap.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
gap.com devices
Review gap.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
