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Oct 2025
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Home/Insights/Retailers/farnell.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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28.6M
Revenue
Oct 25
3.6M
Sessions
Oct 25
1.0-1.5%
Conv. rate
Oct 25
$700-800
AOV
Oct 25
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Farnell.com is an online retailer providing electronic components, tools, and solutions. They offer a wide range of products including semiconductors, passive components, power supplies, and connector solutions. Additionally, they provide various development tools, test equipment, and industrial automation products, serving different industries such as electronics, automotive, aerospace, and manufacturing.

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farnell.com Annual Revenue and Growth

farnell.com's annual sales on its online store amounted to $367.3M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$367.3M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
farnell.com revenue by year

farnell.com's monthly revenueOVER TIME
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Over the past three months, farnell.com revenue has experienced growth of 26%, compared to the preceding three months.

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farnell.com revenue growth for last six months
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OVERVIEW
In October 2025, farnell.com, a prominent player in the consumer electronics sector, achieved online sales revenue of $28,599,638, significantly surpassing the industry median of $214,964. With a conversion rate of 1.00-1.50%, it remains below the sector's high of 4.06%. The average order value (AOV) stood at $750-775, close to the high of $901, while the website recorded 3,595,080 sessions, a stark contrast to the leading Samsung's 842,073,298 sessions and well above the median of 51,062. These metrics illustrate farnell.com’s solid market presence amid competitive pressures in the technology landscape.
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farnell.com competitors

When comparing farnell.com to its competitors in October 2025, we can see that farnell.com had a revenue of 28,599,638 with 37,829 transactions and 3,595,080 sessions. Their average order value (AOV) ranged from 750-775 with a conversion rate of 1.00-1.50. In comparison, kenable.co.uk had a revenue of 623,995 with 3,063 transactions and 71,947 sessions, and an AOV of 200-225 with a conversion rate of 4.00-4.50. lindy.co.uk had a revenue of 348,699 with 898 transactions and 66,047 sessions, and an AOV of 375-400 with a conversion rate of 1.00-1.50. canford.co.uk had a revenue of 1,064,113 with 1,666 transactions and 97,902 sessions, and an AOV of 625-650 with a conversion rate of 1.50-2.00. toolstation.com and screwfix.com also had higher revenues, transactions, sessions, and lower AOVs but similar or slightly higher conversion rates compared to farnell.com.

kenable.co.uk screenshot
#1 kenable.co.uk
624K
Revenue
71.9K
Sessions
4.0-4.5%
Conv. rate
$200-225
AOV
lindy.co.uk screenshot
#2 lindy.co.uk
348.7K
Revenue
66K
Sessions
1.0-1.5%
Conv. rate
$375-400
AOV
canford.co.uk screenshot
#3 canford.co.uk
1.1M
Revenue
97.9K
Sessions
1.5-2.0%
Conv. rate
$600-700
AOV
toolstation.com screenshot
#4 toolstation.com
37.8M
Revenue
10.5M
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
screwfix.com screenshot
#5 screwfix.com
50.4M
Revenue
22.8M
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
farnell.com vs top market performers
farnell.com
top retailers
conversion rate vs average order value for farnell.com and its competitors
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Revenue share by device at farnell.com

In October large majority of sales on farnell.com, 86% was finalized on desktop devices, with 14% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on farnell.com, 86% was finalized on desktop devices, with 14% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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farnell.com channels

Identify top traffic channels that drive growth for farnell.comand discover how performance of traffic channels has changed over time.

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farnell.com Google Ads spend

Evaluate farnell.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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farnell.com devices

Review farnell.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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farnell.com top markets

Explore farnell.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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farnell.com country & global rank

Assess the ranking of farnell.com among other retailers within its primary country and worldwide.

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