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May 2025
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Home/Insights/Retailers/toolstation.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

Favicon for toolstation.comtoolstation.com

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33.7M
Revenue
11.2M
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
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  • Main country of store: UNITED KINGDOM
  • Website category: HOME AND GARDEN

Toolstation.com is an online retail platform that offers a wide range of products including tools, hardware, electrical equipment, plumbing supplies, and building materials. The website provides a convenient way for customers to browse and purchase an extensive selection of items needed for construction, DIY projects, and everyday tasks.

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toolstation.com's revenueOVER TIME
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Over the past three months, toolstation.com revenue has experienced growth of 22%, compared to the preceding three months.

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toolstation.com revenue growth for last six months
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OVERVIEW
In May 2025, toolstation.com in the HOME AND GARDEN industry had online sales revenue of $33,739,379, with a median revenue of $131,378. The conversion rate ranged from 2.00% to 2.50%, while a very high rate was 3.35% and a very low rate was 0.68%. The average order value (AOV) was between $100 and $125, with a high of $677 and a low of $94. The site had 11,233,703 sessions, compared to the highest 181,263,132 sessions at homedepot.com, with a median of 36,055 sessions in the HOME AND GARDEN category.
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toolstation.com competitors

In May 2025, toolstation.com reported a revenue of £33,739,379 with 281,278 transactions and 11,233,703 sessions. The average order value (AOV) ranged between £100-125 with a conversion rate of 2.00-2.50%. Comparing this data to its competitors, screwfix.com stood out with a revenue of £67,330,298 from 423,181 transactions and 26,649,668 sessions. Their AOV was slightly higher at £150-175, with a conversion rate of 1.50-2.00%. wickes.co.uk also performed well with a revenue of £64,670,111, 206,585 transactions, and 8,967,337 sessions. Their AOV was the highest at £300-325, with a matching conversion rate of 2.00-2.50%. Overall, toolstation.com maintained competitive numbers in terms of revenue and conversion rate, but lagged behind in transactions and sessions compared to screwfix.com and wickes.co.uk.

screwfix.com screenshot
#1 screwfix.com
67.3M
Revenue
26.6M
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
wickes.co.uk screenshot
#2 wickes.co.uk
64.7M
Revenue
9M
Sessions
2.0-2.5%
Conv. rate
$300-325
AOV
diy.com screenshot
#3 diy.com
55.6M
Revenue
34.1M
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
homebase.co.uk screenshot
#4 homebase.co.uk
7.2M
Revenue
1.6M
Sessions
1.5-2.0%
Conv. rate
$225-250
AOV
manomano.co.uk screenshot
#5 manomano.co.uk
2.9M
Revenue
1.1M
Sessions
1.0-1.5%
Conv. rate
$200-225
AOV
toolstation.com vs top market performers
toolstation.com
top retailers
conversion rate vs average order value for toolstation.com and its competitors
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Revenue share by device at toolstation.com

In May large majority of sales on toolstation.com, 54% was finalized on mobile devices, with 46% of sales coming from desktop devices.

In May large majority of sales on toolstation.com, 54% was finalized on mobile devices, with 46% of sales coming from desktop devices.
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toolstation.com channels

Identify top traffic channels that drive growth for toolstation.comand discover how performance of traffic channels has changed over time.

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toolstation.com Google Ads spend

Evaluate toolstation.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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toolstation.com devices

Review toolstation.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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toolstation.com top markets

Explore toolstation.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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toolstation.com country & global rank

Assess the ranking of toolstation.com among other retailers within its primary country and worldwide.

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