GRIPS CUSTOMERS & RESEARCH PARTNERS
fentybeauty.com's monthly revenueOVER TIME
Over the past three months, fentybeauty.com revenue has experienced decline of 26%, compared to the preceding three months.
fentybeauty.com competitors
In October 2025, fentybeauty.com outperformed its competitors in terms of revenue with $6,597,112. However, when looking at individual metrics, Harvey Nichols had a higher average order value (AOV) of $200-225 compared to fentybeauty.com's AOV of $75-100. fentybeauty.com had a higher conversion rate of 4.50-5.00%, while Harvey Nichols had a lower conversion rate of 2.00-2.50%. Savage X had the highest revenue at $9,462,173 with a conversion rate of 2.50-3.00%, but a lower AOV of $100-125. boots.com had the highest revenue of $92,078,755 and a conversion rate of 3.50-4.00%, but a similar AOV to fentybeauty.com. Overall, fentybeauty.com showed strong performance in revenue and conversion rate compared to its competitors, even though some competitors had higher AOV.
Revenue share by device at fentybeauty.com
In October large majority of sales on fentybeauty.com, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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fentybeauty.com channels
Identify top traffic channels that drive growth for fentybeauty.comand discover how performance of traffic channels has changed over time.
fentybeauty.com Google Ads spend
Evaluate fentybeauty.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
fentybeauty.com devices
Review fentybeauty.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
