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Sep 2024
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Home/Insights/Retailers/fentybeauty.com
TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

Favicon for fentybeauty.comfentybeauty.com

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8.1M
Revenue
1.4M
Sessions
6.0-6.5%
Conversion rate
$75-100
Average order value
Online only revenue for fentybeauty.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

fentybeauty.com’s revenueOVER TIME
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Over the past three months, fentybeauty.com revenue has experienced growth of 6.7%, compared to the preceding three months.

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fentybeauty.com revenue growth for last six months
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OVERVIEW
In September 2024, fentybeauty.com in the BEAUTY AND COSMETICS industry had online sales revenue of $8,125,766 with a conversion rate of 6.00-6.50% and an AOV of $75-100. The website had 1,372,962 sessions, with ulta.com being the largest store at $114,902,798 in revenue and sephora.com having the highest sessions at 41,256,765. The median revenue in the industry was $53,315, the median sessions were 22,216, the highest AOV was $191, and the lowest AOV was $49, while the highest conversion rate was 4.62% and the lowest was 1.45%.
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fentybeauty.com competitors

When comparing fentybeauty.com to its competitors, it is evident that fentybeauty.com falls within the mid-range in terms of revenue. With a revenue of $8,125,766 and 85,966 transactions from 1,372,962 sessions, fentybeauty.com boasts a higher conversion rate of 6.00-6.50% and an average order value (AOV) ranging from $75-100. In comparison, cosmostore.org has lower revenue, transactions, and sessions but a slightly higher AOV and a lower conversion rate. boots.com dominates with a significantly higher revenue of $70,543,326, 900,945 transactions, and 26,413,898 sessions, but a lower conversion rate than fentybeauty.com. Harvey Nichols has a higher AOV but a lower conversion rate and similar revenue. kooding.com and Savage X have lower revenue and transactions compared to fentybeauty.com but varying AOV and conversion rates. Overall, fentybeauty.com holds its ground against its competitors in terms of revenue, transactions, and conversion rate.

#1 harveynichols.com
7.9M
Revenue
1.4M
Sessions
2.0-2.5%
Conv. rate
$225-250
AOV
#2 savagex.com
8.3M
Revenue
3M
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
#3 cosmostore.org
473.9K
Revenue
374.4K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
#4 boots.com
70.5M
Revenue
26.4M
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
#5 kooding.com
893.5K
Revenue
209.7K
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
fentybeauty.com vs top market performers
fentybeauty.com
top retailers
conversion rate vs average order value for fentybeauty.com and its competitors
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fentybeauty.com brandsby revenue

1
Logo for fenty beautyFenty Beauty
2
Logo for fenty skinFenty Skin

fentybeauty.com categoriesby revenue

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brands overtime comparison

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fentybeauty.com channels

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fentybeauty.com Google Ads spend

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fentybeauty.com devices

Review fentybeauty.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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fentybeauty.com top markets

Explore fentybeauty.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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fentybeauty.com country & global rank

Assess the ranking of fentybeauty.com among other retailers within its primary country and worldwide.

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