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Aug 2026
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TRANSACTION INTELLIGENCE - AUG 2026 GLOBALLY

Favicon for boots.comboots.com

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81.7M
Revenue
Aug 26
28.3M
Sessions
Aug 26
3.0-3.5%
Conv. rate
Aug 26
$75-100
AOV
Aug 26
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Boots.com is an online platform that offers a wide variety of products. The website primarily focuses on selling healthcare, beauty, and wellness items. It provides a range of pharmaceutical goods, skincare and makeup supplies, personal care products, vitamins and supplements, and child healthcare items, among others.

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boots.com Annual Revenue and Growth

boots.com's annual sales on its online store amounted to $978.8M in 2025, up 0-5% from the previous year. For 2026, revenue is expected to grow by 10-20%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$978.8M
Annual growth forecast2025/2026
10-20%
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eCommerce Revenue
boots.com revenue by year

boots.com's monthly revenueOVER TIME
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Over the past three months, boots.com revenue has experienced decline of 2.9%, compared to the preceding three months.

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boots.com revenue decline for last six months
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OVERVIEW
boots.com operates in the e-commerce and shopping category, where it has established a significant presence. In August 2026, the site generated revenue of $81.7 million from online sales, compared to a typical e-commerce and shopping store's $97,100 monthly revenue. With a conversion rate of 3.00-3.50%, boots.com performs within the category's typical range of 0.72% to 3.65%. Its average order value (AOV) is $75-100, which aligns with the typical range of $58 to $343. Additionally, boots.com recorded 28.3 million sessions, whereas a typical e-commerce and shopping store sees around 41,000 sessions monthly.
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boots.com competitors

boots.com excels in sessions, achieving 28.3 million, which is significantly higher than its competitors. In August 2026, it generated $81.7 million in revenue from 894,000 transactions, outperforming superdrug.com and lookfantastic.com, which recorded revenues of $17.4 million and $12.8 million, respectively. boots.com maintains an average order value (AOV) between $75 and $100, placing it competitively among similar domains. While boots.com trails johnlewis.com in both revenue and transactions—where johnlewis.com leads with $238.9 million and 1.1 million transactions—it is well ahead of lloydspharmacy.com and feelunique.com, which reported $5.3 million and $60,200 in revenue, respectively. The conversion rate for boots.com is consistent at 3.00-3.50%, matching the rates of superdrug.com and lookfantastic.com, while lloydspharmacy.com and feelunique.com demonstrate higher rates at 5.00-5.50% and 5.50-6.00%, respectively.

superdrug.com screenshot
#1 superdrug.com
17.4M
Revenue
10.4M
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
lookfantastic.com screenshot
#2 lookfantastic.com
12.8M
Revenue
5.9M
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
lloydspharmacy.com screenshot
#3 lloydspharmacy.com
5.3M
Revenue
759.3K
Sessions
5.0-5.5%
Conv. rate
$125-150
AOV
feelunique.com screenshot
#4 feelunique.com
60.2K
Revenue
19.6K
Sessions
5.5-6.0%
Conv. rate
$50-75
AOV
johnlewis.com screenshot
#5 johnlewis.com
238.9M
Revenue
27.1M
Sessions
4.0-4.5%
Conv. rate
$200-225
AOV
boots.com vs top market performers
boots.com
top retailers
conversion rate vs average order value for boots.com and its competitors
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Revenue share by device at boots.com

In August large majority of sales on boots.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on boots.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries boots.com operates in

boots.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.

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boots.com channels

Identify top traffic channels that drive growth for boots.comand discover how performance of traffic channels has changed over time.

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boots.com Google Ads spend

Evaluate boots.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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boots.com devices

Review boots.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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boots.com top markets

Explore boots.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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boots.com country & global rank

Assess the ranking of boots.com among other retailers within its primary country and worldwide.

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