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Jul 2025
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Home/Insights/Retailers/filloryyarn.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

Favicon for filloryyarn.comfilloryyarn.com

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26.9K
Revenue
10.1K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
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  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

Filloryyarn.com is an online platform that offers a wide selection of yarns for knitting and crocheting projects. The website showcases an extensive range of high-quality fibers, colors, weights, and styles to suit various crafting needs. Customers can explore and purchase yarn, accessories, and patterns to satisfy their creative endeavors.

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filloryyarn.com's revenueOVER TIME
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Over the past three months, filloryyarn.com revenue has experienced decline of 30%, compared to the preceding three months.

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filloryyarn.com revenue decline for last six months
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OVERVIEW
In July 2025, filloryyarn.com in the home_and_garden industry had online sales revenue of $26,867, conversion rate of 2.50-3.00%, and average order value (AOV) of $75-100. This is lower compared to the highest revenue store homedepot.com with $1,339,846,577, highest conversion rate of 3.28%, and highest AOV of $673. However, filloryyarn.com had 10,146 sessions, lower than homedepot.com's 175,364,207 but higher than the median of 36,567 in the home_and_garden category. Overall, filloryyarn.com shows potential for growth in improving its performance metrics within the home_and_garden sector.
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filloryyarn.com competitors

In July 2025, Fillory Yarn's revenue of $26,867 with 293 transactions and 10,146 sessions indicates a strong performance. When compared to its competitors, Fillory Yarn falls behind in revenue and sessions but excels in conversion rate and average order value (AOV). yarn.com leads the pack with revenue of $975,313 from 4,904 transactions and 342,404 sessions, but lags behind in conversion rate. Knit Picks also outperforms Fillory Yarn in revenue and sessions, but has a similar AOV. Apricot Yarn has lower revenue and sessions, with a lower AOV but a similar conversion rate. Jimmy Beans Wool surpasses Fillory Yarn in revenue and sessions, with a higher AOV but a similar conversion rate. Michigan Fine Yarns is closer to Fillory Yarn's performance, with slightly higher revenue, transactions, and sessions, but with a similar AOV and conversion rate.

yarn.com screenshot
#1 yarn.com
975.3K
Revenue
342.4K
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
knitpicks.com screenshot
#2 knitpicks.com
1.1M
Revenue
704.9K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
apricotyarn.com screenshot
#3 apricotyarn.com
7.2K
Revenue
5.3K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
jimmybeanswool.com screenshot
#4 jimmybeanswool.com
465.3K
Revenue
88.6K
Sessions
1.5-2.0%
Conv. rate
$275-300
AOV
michiganfineyarns.com screenshot
#5 michiganfineyarns.com
36.7K
Revenue
14.2K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
filloryyarn.com vs top market performers
filloryyarn.com
top retailers
conversion rate vs average order value for filloryyarn.com and its competitors
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Revenue share by device at filloryyarn.com

In July large majority of sales on filloryyarn.com, 87% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 13% of sales coming from desktop devices.

In July large majority of sales on filloryyarn.com, 87% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 13% of sales coming from desktop devices.
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filloryyarn.com channels

Identify top traffic channels that drive growth for filloryyarn.comand discover how performance of traffic channels has changed over time.

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filloryyarn.com Google Ads spend

Evaluate filloryyarn.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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filloryyarn.com devices

Review filloryyarn.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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filloryyarn.com top markets

Explore filloryyarn.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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filloryyarn.com country & global rank

Assess the ranking of filloryyarn.com among other retailers within its primary country and worldwide.

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