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Dec 2025
All countries
Home/Insights/Retailers/fingerhut.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for fingerhut.comfingerhut.com

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7.6M
Revenue
Dec 25
867.4K
Sessions
Dec 25
4.5-5.0%
Conv. rate
Dec 25
$175-200
AOV
Dec 25
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  • Main country of store: UNITED STATES
  • Website category: MARKETPLACE

Fingerhut.com is an online retailer offering a wide range of products, primarily targeted towards the US market. The website features an assortment of items including appliances, furniture, electronics, clothing, and various household goods. It provides consumers with a convenient platform to browse and purchase diverse merchandise.

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fingerhut.com Annual Revenue and Growth

fingerhut.com's annual sales on its online store amounted to $450.3M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$450.3M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
fingerhut.com revenue by year

fingerhut.com's monthly revenueOVER TIME
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Over the past three months, fingerhut.com revenue has experienced decline of 32%, compared to the preceding three months.

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fingerhut.com revenue decline for last six months
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OVERVIEW
In December 2025, fingerhut.com generated $7,628,176 in online sales, significantly surpassing the e-commerce and shopping marketplace median of $558,585. Its conversion rate ranged between 4.50-5.00%, slightly above the industry high of 4.66%. The average order value (AOV) stood at $175-200, below the marketplace's high of $293. With 867,355 sessions, fingerhut.com attracted a notable audience, although this number pales in comparison to the industry giant, amazon.com, which boasted 3,099,241,882 sessions. Overall, fingerhut.com demonstrates strong performance metrics in its category, reflecting solid online sales and engagement.
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fingerhut.com competitors

In December 2025, fingerhut.com generated $7,628,176 in revenue from 40,461 transactions with a conversion rate of 4.50-5.00% and an average order value (AOV) of $175-200. In comparison, hsn.com had significantly higher revenue of $65,332,185 from 377,426 transactions, with a lower conversion rate of 2.00-2.50% and a similar AOV of $150-175. shopmyexchange.com had revenue of $17,006,848 from 107,016 transactions, with a conversion rate of 2.50-3.00% and a comparable AOV. On the other hand, g2a.com surpassed all competitors with revenue of $92,007,844 from 1,209,204 transactions, a high conversion rate of 6.00-6.50%, but a lower AOV of $75-100. Overall, fingerhut.com performed well in terms of conversion rate and AOV compared to its competitors, but lagged behind in revenue and total transactions.

hsn.com screenshot
#1 hsn.com
65.3M
Revenue
16.4M
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
shopmyexchange.com screenshot
#2 shopmyexchange.com
17M
Revenue
4.2M
Sessions
2.5-3.0%
Conv. rate
$150-175
AOV
g2a.com screenshot
#3 g2a.com
92M
Revenue
19M
Sessions
6.0-6.5%
Conv. rate
$75-100
AOV
timberland.com screenshot
#4 timberland.com
30.2M
Revenue
9.7M
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
fingerhut.com vs top market performers
fingerhut.com
top retailers
conversion rate vs average order value for fingerhut.com and its competitors
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Revenue share by device at fingerhut.com

In December large majority of sales on fingerhut.com, 51% was finalized on desktop devices, with 49% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on fingerhut.com, 51% was finalized on desktop devices, with 49% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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fingerhut.com channels

Identify top traffic channels that drive growth for fingerhut.comand discover how performance of traffic channels has changed over time.

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fingerhut.com Google Ads spend

Evaluate fingerhut.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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fingerhut.com devices

Review fingerhut.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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fingerhut.com top markets

Explore fingerhut.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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fingerhut.com country & global rank

Assess the ranking of fingerhut.com among other retailers within its primary country and worldwide.

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