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Oct 2025
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Home/Insights/Retailers/fingerhut.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

Favicon for fingerhut.comfingerhut.com

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8.3M
Revenue
Oct 25
925K
Sessions
Oct 25
5.0-5.5%
Conv. rate
Oct 25
$150-175
AOV
Oct 25
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  • Main country of store: UNITED STATES
  • Website category: MARKETPLACE

Fingerhut.com is an online retailer offering a wide range of products, primarily targeted towards the US market. The website features an assortment of items including appliances, furniture, electronics, clothing, and various household goods. It provides consumers with a convenient platform to browse and purchase diverse merchandise.

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fingerhut.com Annual Revenue and Growth

fingerhut.com's annual sales on its online store amounted to $450.3M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$450.3M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
fingerhut.com revenue by year

fingerhut.com's monthly revenueOVER TIME
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Over the past three months, fingerhut.com revenue has experienced decline of 34%, compared to the preceding three months.

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fingerhut.com revenue decline for last six months
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OVERVIEW
In October 2025, fingerhut.com reported impressive online sales revenue of $8,334,814, significantly exceeding the marketplace median of $373,562. With a conversion rate of 5.00-5.50%, fingerhut outperformed the high industry average of 4.48%. The site's average order value (AOV) ranged from $150 to $175, which is robust compared to the high of $301 within the sector. Additionally, fingerhut attracted 924,956 sessions, notably above the median of 158,011, yet far behind market leader amazon.com’s staggering 2,778,032,849 sessions, showcasing both strong performance and growth potential in the e-commerce landscape.
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fingerhut.com competitors

In October 2025, fingerhut.com had a revenue of $8,334,814 from 48,697 transactions and 924,956 sessions, with an average order value (AOV) of $150-175 and a conversion rate of 5.00-5.50%. In comparison, hsn.com had a revenue of $55,154,826 from 330,800 transactions and 11,584,623 sessions, with an AOV of $150-175 and a conversion rate of 2.50-3.00%. shopmyexchange.com generated $12,620,977 in revenue from 80,098 transactions and 2,917,417 sessions, with an AOV of $150-175 and a conversion rate of 2.50-3.00%. Lastly, g2a.com had the highest revenue of $109,838,669 from 1,252,936 transactions and 18,491,215 sessions, with a lower AOV of $75-100 but a higher conversion rate of 6.50-7.00%. Overall, while fingerhut.com had a respectable performance, it was outperformed by competitors such as hsn.com and g2a.com in terms of revenue and conversion rates.

hsn.com screenshot
#1 hsn.com
55.2M
Revenue
11.6M
Sessions
2.5-3.0%
Conv. rate
$150-175
AOV
shopmyexchange.com screenshot
#2 shopmyexchange.com
12.6M
Revenue
2.9M
Sessions
2.5-3.0%
Conv. rate
$150-175
AOV
g2a.com screenshot
#3 g2a.com
109.8M
Revenue
18.5M
Sessions
6.5-7.0%
Conv. rate
$75-100
AOV
timberland.com screenshot
#4 timberland.com
16.7M
Revenue
6.1M
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
fingerhut.com vs top market performers
fingerhut.com
top retailers
conversion rate vs average order value for fingerhut.com and its competitors
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Revenue share by device at fingerhut.com

In October large majority of sales on fingerhut.com, 51% was finalized on desktop devices, with 49% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on fingerhut.com, 51% was finalized on desktop devices, with 49% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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fingerhut.com channels

Identify top traffic channels that drive growth for fingerhut.comand discover how performance of traffic channels has changed over time.

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fingerhut.com Google Ads spend

Evaluate fingerhut.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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fingerhut.com devices

Review fingerhut.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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fingerhut.com top markets

Explore fingerhut.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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fingerhut.com country & global rank

Assess the ranking of fingerhut.com among other retailers within its primary country and worldwide.

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