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Nov 2025
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Home/Insights/Retailers/fingerhut.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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7.7M
Revenue
Nov 25
878.4K
Sessions
Nov 25
4.5-5.0%
Conv. rate
Nov 25
$175-200
AOV
Nov 25
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  • Main country of store: UNITED STATES
  • Website category: MARKETPLACE

Fingerhut.com is an online retailer offering a wide range of products, primarily targeted towards the US market. The website features an assortment of items including appliances, furniture, electronics, clothing, and various household goods. It provides consumers with a convenient platform to browse and purchase diverse merchandise.

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fingerhut.com Annual Revenue and Growth

fingerhut.com's annual sales on its online store amounted to $450.3M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$450.3M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
fingerhut.com revenue by year

fingerhut.com's monthly revenueOVER TIME
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Over the past three months, fingerhut.com revenue has experienced decline of 39%, compared to the preceding three months.

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fingerhut.com revenue decline for last six months
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OVERVIEW
In November 2025, fingerhut.com reported online sales revenue of $7,739,554, significantly exceeding the e-commerce and shopping marketplace median of $470,147. With a conversion rate between 4.50-5.00%, fingerhut.com is competitive, nearing the high end of the marketplace’s benchmark. The average order value (AOV) ranged from $175 to $200, falling below the marketplace's high of $285. fingerhut.com recorded 878,435 sessions, a substantial figure compared to the median of 159,615, though significantly lower than the leader, amazon.com, which amassed over 2.8 billion sessions. Overall, fingerhut.com shows strong performance metrics in the e-commerce sector.
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fingerhut.com competitors

In November 2025, fingerhut.com recorded a revenue of $7,739,554 from 43,245 transactions and 878,435 sessions, with an average order value (AOV) ranging from $175-200 and a conversion rate of 4.50-5.00%. In comparison, hsn.com generated $70,193,976 in revenue from 418,526 transactions and 17,813,980 sessions, with an AOV of $150-175 and a conversion rate of 2.00-2.50%. shopmyexchange.com had $19,197,107 in revenue from 118,502 transactions and 4,226,193 sessions, with an AOV of $150-175 and a conversion rate of 2.50-3.00%. On the other hand, g2a.com outperformed with $111,648,776 in revenue from 1,249,595 transactions and 18,841,027 sessions, but had a lower AOV of $75-100 and a higher conversion rate of 6.50-7.00%. Overall, fingerhut.com's metrics position it competitively among its industry peers in November 2025.

hsn.com screenshot
#1 hsn.com
70.2M
Revenue
17.8M
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
shopmyexchange.com screenshot
#2 shopmyexchange.com
19.2M
Revenue
4.2M
Sessions
2.5-3.0%
Conv. rate
$150-175
AOV
g2a.com screenshot
#3 g2a.com
111.6M
Revenue
18.8M
Sessions
6.5-7.0%
Conv. rate
$75-100
AOV
timberland.com screenshot
#4 timberland.com
30M
Revenue
9.7M
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
fingerhut.com vs top market performers
fingerhut.com
top retailers
conversion rate vs average order value for fingerhut.com and its competitors
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Revenue share by device at fingerhut.com

In November large majority of sales on fingerhut.com, 51% was finalized on desktop devices, with 49% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on fingerhut.com, 51% was finalized on desktop devices, with 49% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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fingerhut.com channels

Identify top traffic channels that drive growth for fingerhut.comand discover how performance of traffic channels has changed over time.

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fingerhut.com Google Ads spend

Evaluate fingerhut.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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fingerhut.com devices

Review fingerhut.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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fingerhut.com top markets

Explore fingerhut.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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fingerhut.com country & global rank

Assess the ranking of fingerhut.com among other retailers within its primary country and worldwide.

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