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Oct 2025
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Home/Insights/Retailers/fireflybookstore.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

Favicon for fireflybookstore.comfireflybookstore.com

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9.3K
Revenue
Oct 25
4.9K
Sessions
Oct 25
3.0-3.5%
Conv. rate
Oct 25
$50-75
AOV
Oct 25
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  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING

Fireflybookstore.com is an online platform that offers a wide range of products for sale. Their inventory consists of various books, including both new releases and second-hand copies. In addition to books, the website offers other media products such as DVDs, vinyl records, and video games.

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fireflybookstore.com Annual Revenue and Growth

fireflybookstore.com's annual sales on its online store amounted to $236.7K in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$236.7K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
fireflybookstore.com revenue by year

fireflybookstore.com's monthly revenueOVER TIME
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Over the past three months, fireflybookstore.com revenue has experienced decline of 12%, compared to the preceding three months.

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fireflybookstore.com revenue decline for last six months
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OVERVIEW
In October 2025, fireflybookstore.com generated $9,318 in online sales, significantly below the e-commerce median of $93,795, with a conversion rate of 3.00-3.50%, slightly lower than the high benchmark of 3.89%. The average order value (AOV) ranged from $50-75, not reaching the high AOV of $350, while the site attracted 4,880 sessions, far fewer than the median of 39,049 in its industry, contrasting sharply with michaels.com’s leading metrics. Overall, fireflybookstore.com exhibits potential but has substantial room for improvement in sales performance and site traffic.
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fireflybookstore.com competitors

In October 2025, fireflybookstore.com stood out among its competitors in several key metrics. While fireflybookstore.com had a revenue of $9,318 with 159 transactions and 4,880 sessions, its average order value (AOV) ranged from $50-$75, and its conversion rate was between 3.00-3.50%. In comparison, calendars.com had a significantly higher revenue of $520,383 with 10,715 transactions and 634,594 sessions, but a lower AOV of $25-$50 and a conversion rate of 1.50-2.00%. Annie's Hallmark had a revenue of $8,933 with 152 transactions and 14,573 sessions, similar AOV to fireflybookstore.com but a lower conversion rate of 1.00-1.50%. mtwyouth.org had a revenue of $42,389 with 994 transactions and 31,462 sessions, with an AOV of $25-$50 and a comparable conversion rate to fireflybookstore.com. centering.org had a revenue of $14,409 with 175 transactions and 4,440 sessions, with a higher AOV of $75-$100 and a slightly higher conversion rate of 3.50-4.00%.

calendars.com screenshot
#1 calendars.com
520.4K
Revenue
634.6K
Sessions
1.5-2.0%
Conv. rate
$25-50
AOV
mtwyouth.org screenshot
#2 mtwyouth.org
42.4K
Revenue
31.5K
Sessions
3.0-3.5%
Conv. rate
$25-50
AOV
annieshallmark.com screenshot
#3 annieshallmark.com
8.9K
Revenue
14.6K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
centering.org screenshot
#4 centering.org
14.4K
Revenue
4.4K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
fireflybookstore.com vs top market performers
fireflybookstore.com
top retailers
conversion rate vs average order value for fireflybookstore.com and its competitors
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Revenue share by device at fireflybookstore.com

In October large majority of sales on fireflybookstore.com, 53% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 47% of sales coming from desktop devices.

In October large majority of sales on fireflybookstore.com, 53% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 47% of sales coming from desktop devices.
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fireflybookstore.com channels

Identify top traffic channels that drive growth for fireflybookstore.comand discover how performance of traffic channels has changed over time.

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fireflybookstore.com Google Ads spend

Evaluate fireflybookstore.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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fireflybookstore.com devices

Review fireflybookstore.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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fireflybookstore.com top markets

Explore fireflybookstore.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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fireflybookstore.com country & global rank

Assess the ranking of fireflybookstore.com among other retailers within its primary country and worldwide.

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