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Nov 2025
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Home/Insights/Retailers/fireflybookstore.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

Favicon for fireflybookstore.comfireflybookstore.com

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12.5K
Revenue
Nov 25
5.4K
Sessions
Nov 25
3.5-4.0%
Conv. rate
Nov 25
$50-75
AOV
Nov 25
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  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING

Fireflybookstore.com is an online platform that offers a wide range of products for sale. Their inventory consists of various books, including both new releases and second-hand copies. In addition to books, the website offers other media products such as DVDs, vinyl records, and video games.

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fireflybookstore.com Annual Revenue and Growth

fireflybookstore.com's annual sales on its online store amounted to $236.7K in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$236.7K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
fireflybookstore.com revenue by year

fireflybookstore.com's monthly revenueOVER TIME
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Over the past three months, fireflybookstore.com revenue has experienced decline of 24%, compared to the preceding three months.

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fireflybookstore.com revenue decline for last six months
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OVERVIEW
In November 2025, fireflybookstore.com generated $12,462 in online sales, significantly below the e-commerce industry median of $101,517, while its conversion rate ranged between 3.50% and 4.00%, slightly below the high of 4.05%. The average order value (AOV) was between $50 and $75, which is lower than the e-commerce peak AOV of $337. With 5,408 sessions, fireflybookstore.com lagged behind the industry median of 41,915 sessions, illustrating the competitive challenges it faces compared to larger players like qvc.com, which leads the category with a staggering $175,248,381 in revenue.
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fireflybookstore.com competitors

When comparing fireflybookstore.com to its competitors in November 2025, we can see that fireflybookstore.com had a revenue of $12,462 with 192 transactions and 5,408 sessions, resulting in an average order value (AOV) of $50-75 and a conversion rate of 3.50-4.00%. In contrast, calendars.com had a significantly higher revenue of $1,068,398 with 21,415 transactions and 976,680 sessions, but a lower AOV of $25-50 and conversion rate of 2.00-2.50%. mtwyouth.org had a revenue of $38,187 with 812 transactions and 27,449 sessions, with similar AOV and conversion rate metrics to calendars.com. annieshallmark.com and centering.org had revenue closer to fireflybookstore.com, with varying metrics in transactions, sessions, AOV, and conversion rate. Overall, fireflybookstore.com holds its own in terms of revenue, transactions, and conversion rate compared to its competitors in the same time period.

calendars.com screenshot
#1 calendars.com
1.1M
Revenue
976.7K
Sessions
2.0-2.5%
Conv. rate
$25-50
AOV
mtwyouth.org screenshot
#2 mtwyouth.org
38.2K
Revenue
27.4K
Sessions
2.5-3.0%
Conv. rate
$25-50
AOV
annieshallmark.com screenshot
#3 annieshallmark.com
17.3K
Revenue
30K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
centering.org screenshot
#4 centering.org
13.2K
Revenue
4.1K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
fireflybookstore.com vs top market performers
fireflybookstore.com
top retailers
conversion rate vs average order value for fireflybookstore.com and its competitors
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Revenue share by device at fireflybookstore.com

In November large majority of sales on fireflybookstore.com, 53% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 47% of sales coming from desktop devices.

In November large majority of sales on fireflybookstore.com, 53% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 47% of sales coming from desktop devices.
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fireflybookstore.com channels

Identify top traffic channels that drive growth for fireflybookstore.comand discover how performance of traffic channels has changed over time.

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fireflybookstore.com Google Ads spend

Evaluate fireflybookstore.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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fireflybookstore.com devices

Review fireflybookstore.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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fireflybookstore.com top markets

Explore fireflybookstore.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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fireflybookstore.com country & global rank

Assess the ranking of fireflybookstore.com among other retailers within its primary country and worldwide.

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