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Sep 2025
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TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

Favicon for fleurop.defleurop.de

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1.6M
Revenue
Sep 25
411.2K
Sessions
Sep 25
2.5-3.0%
Conv. rate
Sep 25
$125-150
AOV
Sep 25
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Fleurop.de is a website that offers a wide range of floral products and services. Customers can browse and purchase an assortment of flowers, plants, and related gift items. The website facilitates the delivery and arrangement of these products across various locations using their extensive network of local florists.

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fleurop.de Annual Revenue and Growth

fleurop.de's annual sales on its online store amounted to $57.1M in 2024, up 5-10% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$57.1M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
fleurop.de revenue by year

fleurop.de's monthly revenueOVER TIME
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Over the past three months, fleurop.de revenue has experienced decline of 52%, compared to the preceding three months.

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fleurop.de revenue decline for last six months
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OVERVIEW
In September 2025, fleurop.de, a player in the GIFTS sector, reported online sales revenue of $1,615,918, significantly surpassing the median of $37,404 for its industry, though still far below market leader paperlesspost.com’s $41,349,964. Its conversion rate ranged from 2.50% to 3.00%, compared to the industry high of 5.54% and a low of 1.55%. The average order value (AOV) stood between $125 and $150, with high and low industry benchmarks at $235 and $50, respectively. Additionally, fleurop.de attracted 411,242 sessions, contrasting sharply with the industry-leading 12,757,809 sessions of paperlesspost.com.
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fleurop.de competitors

When comparing fleurop.de to its competitors in September 2025, it is evident that fleurop.de outperforms some in certain metrics. fleurop.de has a higher revenue of 1,615,918 and more transactions at 11,615 compared to euroflorist.de with revenue of 244,332 and 2,699 transactions. In terms of sessions, fleurop.de also surpasses floraprima.de and fleurop.ch with 411,242 sessions. However, blumeideal.de generates a higher revenue of 881,342 with 6,431 transactions, albeit with a slightly lower conversion rate. Despite the strong competition, fleurop.de maintains a competitive average order value of 125-150 and a conversion rate of 2.50-3.00, positioning itself as a key player in the online flower delivery industry in Germany.

euroflorist.de screenshot
#1 euroflorist.de
244.3K
Revenue
111K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
floraprima.de screenshot
#2 floraprima.de
449.5K
Revenue
179K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
blumeideal.de screenshot
#3 blumeideal.de
881.3K
Revenue
345.5K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
fleurop.ch screenshot
#4 fleurop.ch
431.2K
Revenue
86.1K
Sessions
2.5-3.0%
Conv. rate
$150-175
AOV
fleurop.de vs top market performers
fleurop.de
top retailers
conversion rate vs average order value for fleurop.de and its competitors
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Revenue share by device at fleurop.de

In September large majority of sales on fleurop.de, 68% was finalized on desktop devices, with 32% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on fleurop.de, 68% was finalized on desktop devices, with 32% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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fleurop.de channels

Identify top traffic channels that drive growth for fleurop.deand discover how performance of traffic channels has changed over time.

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fleurop.de Google Ads spend

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fleurop.de devices

Review fleurop.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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fleurop.de top markets

Explore fleurop.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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fleurop.de country & global rank

Assess the ranking of fleurop.de among other retailers within its primary country and worldwide.

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