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Jul 2026
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Home/Insights/Retailers/floraprima.de
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

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497.4K
Revenue
Jul 26
177.1K
Sessions
Jul 26
2.5-3.0%
Conv. rate
Jul 26
$100-125
AOV
Jul 26
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Frische Blumen online bestellen & verschicken mit dem Blumenversand FloraPrima! ✔️7 Tage Frische garantiert ✔️Weltweite Lieferung ✔️Günstige Versandkosten

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floraprima.de Annual Revenue and Growth

floraprima.de's annual sales on its online store amounted to $9.3M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$9.3M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
floraprima.de revenue by year

floraprima.de's monthly revenueOVER TIME
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Over the past three months, floraprima.de revenue has experienced decline of 3.9%, compared to the preceding three months.

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floraprima.de revenue decline for last six months
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OVERVIEW
In July 2026, floraprima.de achieved a conversion rate of 2.50-3.00% and an average order value (AOV) of $100-125. The site generated $497,000 in revenue from 177,000 sessions, significantly outperforming the average store in the gifts and flowers category, which typically sees around $42,700 in revenue and 10,200 sessions monthly. While floraprima.de's AOV and conversion rate are within the category's typical ranges, it still reflects a strong performance compared to its peers.
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floraprima.de competitors

The most significant gap lies between floraprima.de and fleurop.de, with floraprima.de trailing by $1.5 million in revenue. As of July 2026, floraprima.de generated $497,000 from 4,476 transactions across 177,000 sessions, achieving a conversion rate of 2.50-3.00%. In comparison, fleurop.de leads with $2 million in revenue, 12,300 transactions, and 407,000 sessions, maintaining a conversion rate of 3.00-3.50%. Other competitors like euroflorist.de and blumeideal.de lag significantly, with revenues of $246,000 and $184,000, respectively. While floraprima.de outperforms these competitors, it still falls short of fleurop.de's impressive metrics across all domains, highlighting the competitive landscape in the online floral market.

euroflorist.de screenshot
#1 euroflorist.de
246.2K
Revenue
115.3K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
blumeideal.de screenshot
#2 blumeideal.de
183.7K
Revenue
93.5K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
fleurop.de screenshot
#3 fleurop.de
2M
Revenue
406.7K
Sessions
3.0-3.5%
Conv. rate
$150-175
AOV
fioro.de screenshot
#4 fioro.de
299.8
Revenue
64.9
Sessions
4.0-4.5%
Conv. rate
$100-125
AOV
fleurop.ch screenshot
#5 fleurop.ch
276.3K
Revenue
59.9K
Sessions
2.5-3.0%
Conv. rate
$150-175
AOV
floraprima.de vs top market performers
floraprima.de
top retailers
conversion rate vs average order value for floraprima.de and its competitors
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Revenue share by device at floraprima.de

In July large majority of sales on floraprima.de, 61% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 39% of sales coming from desktop devices.

In July large majority of sales on floraprima.de, 61% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 39% of sales coming from desktop devices.
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floraprima.de channels

Identify top traffic channels that drive growth for floraprima.deand discover how performance of traffic channels has changed over time.

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floraprima.de Google Ads spend

Evaluate floraprima.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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floraprima.de devices

Review floraprima.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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floraprima.de top markets

Explore floraprima.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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floraprima.de country & global rank

Assess the ranking of floraprima.de among other retailers within its primary country and worldwide.

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