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Apr 2026
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Home/Insights/Retailers/floraprima.de
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

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471K
Revenue
Apr 26
278.2K
Sessions
Apr 26
1.5-2.0%
Conv. rate
Apr 26
$100-125
AOV
Apr 26
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Frische Blumen online bestellen & verschicken mit dem Blumenversand FloraPrima! ✔️7 Tage Frische garantiert ✔️Weltweite Lieferung ✔️Günstige Versandkosten

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floraprima.de Annual Revenue and Growth

floraprima.de's annual sales on its online store amounted to $9.3M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$9.3M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
floraprima.de revenue by year

floraprima.de's monthly revenueOVER TIME
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Over the past three months, floraprima.de revenue has experienced growth of 8%, compared to the preceding three months.

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floraprima.de revenue growth for last six months
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OVERVIEW
In April 2026, floraprima.de generated online sales revenue of $471,014, significantly surpassing the GIFTS median of $41,060, though still dwarfed by the largest competitor, paperlesspost.com, at $60,367,306. The site's conversion rate ranged from 1.50% to 2.00%, below the category high of 5.83% and above the low of 1.71%. The average order value (AOV) was between $100 and $125, well below the high of $228 and above the low of $46, while the site attracted 278,185 sessions, vastly lower than paperlesspost.com’s 15,261,428 and above the median of 12,225.
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floraprima.de competitors

In April 2026, floraprima.de reported a revenue of $471,014 with 4,661 transactions and an average order value (AOV) of $100-125, achieving a conversion rate of 1.50-2.00%. In comparison, fleurop.de leads the market significantly with $2,107,525 in revenue, 15,754 transactions, and an AOV of $125-150, boasting a higher conversion rate of 3.00-3.50%. euroflorist.de follows with $255,796 in revenue and a competitive conversion rate of 2.00-2.50%, but its lower AOV of $75-100 and fewer transactions limit its impact. Meanwhile, blumeideal.de, with a revenue of only $94,980 and a conversion rate of 0.50-1.00%, lags behind. Lastly, fleurop.ch generates $339,203 with an impressive AOV of $150-175, while maintaining a conversion rate of 2.50-3.00%. Overall, floraprima.de maintains a solid position but faces strong competition from both fleurop.de and euroflorist.de.

euroflorist.de screenshot
#1 euroflorist.de
255.8K
Revenue
108.2K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
blumeideal.de screenshot
#2 blumeideal.de
95K
Revenue
93.6K
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
fleurop.de screenshot
#3 fleurop.de
2.1M
Revenue
482.3K
Sessions
3.0-3.5%
Conv. rate
$125-150
AOV
fleurop.ch screenshot
#4 fleurop.ch
339.2K
Revenue
77.8K
Sessions
2.5-3.0%
Conv. rate
$150-175
AOV
floraprima.de vs top market performers
floraprima.de
top retailers
conversion rate vs average order value for floraprima.de and its competitors
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Revenue share by device at floraprima.de

In April large majority of sales on floraprima.de, 61% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 39% of sales coming from desktop devices.

In April large majority of sales on floraprima.de, 61% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 39% of sales coming from desktop devices.
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floraprima.de channels

Identify top traffic channels that drive growth for floraprima.deand discover how performance of traffic channels has changed over time.

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floraprima.de Google Ads spend

Evaluate floraprima.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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floraprima.de devices

Review floraprima.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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floraprima.de top markets

Explore floraprima.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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floraprima.de country & global rank

Assess the ranking of floraprima.de among other retailers within its primary country and worldwide.

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