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Jan 2026
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Home/Insights/Retailers/floraprima.de
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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630.5K
Revenue
Jan 26
294.1K
Sessions
Jan 26
1.5-2.0%
Conv. rate
Jan 26
$100-125
AOV
Jan 26
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Frische Blumen online bestellen & verschicken mit dem Blumenversand FloraPrima! ✔️7 Tage Frische garantiert ✔️Weltweite Lieferung ✔️Günstige Versandkosten

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floraprima.de Annual Revenue and Growth

floraprima.de's annual sales on its online store amounted to $9.3M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$9.3M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
floraprima.de revenue by year

floraprima.de's monthly revenueOVER TIME
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Over the past three months, floraprima.de revenue has experienced growth of 55%, compared to the preceding three months.

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floraprima.de revenue growth for last six months
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OVERVIEW
In January 2026, floraprima.de generated $630,452 in online sales, significantly surpassing the GIFTS median of $50,312, although still behind the leader, paperlesspost.com, at $46,836,523. Its conversion rate ranged from 1.50-2.00%, below the high of 5.76%, and slightly above the low of 1.81%. The average order value (AOV) was between $100-125, notably lower than the category high of $219 and above the low of $47. With 294,055 sessions, floraprima.de's traffic lags behind the highest performer’s 12,597,789 sessions but is above the median of 14,426.
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floraprima.de competitors

In January 2026, floraprima.de generated $630,452 in revenue from 5,762 transactions and 294,055 sessions, with an average order value (AOV) ranging from $100 to $125 and a conversion rate of 1.50% to 2.00%. Compared to its competitors, euroflorist.de had lower revenue at $350,096 from 3,668 transactions and 152,322 sessions, with a slightly higher conversion rate of 2.00% to 2.50%. blumeideal.de generated $219,915 in revenue from 2,063 transactions and 118,025 sessions, with a similar AOV as floraprima.de and the same conversion rate. fleurop.de stood out with $2,345,188 in revenue from 18,108 transactions and 357,520 sessions, with a higher AOV of $125 to $150 and a conversion rate of 5.00% to 5.50%. fleurop.ch also performed well with $317,028 in revenue from 1,931 transactions and 66,254 sessions, boasting a high AOV of $150 to $175 and a conversion rate of 2.50% to 3.00%.

euroflorist.de screenshot
#1 euroflorist.de
350.1K
Revenue
152.3K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
blumeideal.de screenshot
#2 blumeideal.de
219.9K
Revenue
118K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
fleurop.de screenshot
#3 fleurop.de
2.3M
Revenue
357.5K
Sessions
5.0-5.5%
Conv. rate
$125-150
AOV
fleurop.ch screenshot
#4 fleurop.ch
317K
Revenue
66.3K
Sessions
2.5-3.0%
Conv. rate
$150-175
AOV
floraprima.de vs top market performers
floraprima.de
top retailers
conversion rate vs average order value for floraprima.de and its competitors
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Revenue share by device at floraprima.de

In January large majority of sales on floraprima.de, 61% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 39% of sales coming from desktop devices.

In January large majority of sales on floraprima.de, 61% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 39% of sales coming from desktop devices.
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floraprima.de channels

Identify top traffic channels that drive growth for floraprima.deand discover how performance of traffic channels has changed over time.

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floraprima.de Google Ads spend

Evaluate floraprima.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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floraprima.de devices

Review floraprima.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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floraprima.de top markets

Explore floraprima.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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floraprima.de country & global rank

Assess the ranking of floraprima.de among other retailers within its primary country and worldwide.

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