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Aug 2025
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Home/Insights/Retailers/floraprima.de
TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

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399.6K
Revenue
Aug 25
139.3K
Sessions
Aug 25
2.5-3.0%
Conv. rate
Aug 25
$100-125
AOV
Aug 25
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Frische Blumen online bestellen & verschicken mit dem Blumenversand FloraPrima! ✔️7 Tage Frische garantiert ✔️Weltweite Lieferung ✔️Günstige Versandkosten

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floraprima.de Annual Revenue and Growth

floraprima.de's annual sales on its online store amounted to $14.8M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$14.8M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
floraprima.de revenue by year

floraprima.de's monthly revenueOVER TIME
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Over the past three months, floraprima.de revenue has experienced decline of 52%, compared to the preceding three months.

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floraprima.de revenue decline for last six months
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OVERVIEW
In August 2025, floraprima.de, a GIFTS online store, generated a revenue of $399,603, with a conversion rate of 2.50-3.00% and an average order value (AOV) of $100-125. Comparatively, the largest online store in the same category, paperlesspost.com, had a revenue of $35,501,412, a conversion rate of 5.37%, and an AOV of $224. With 139,305 sessions, floraprima.de falls below the median sessions of 10,894, while paperlesspost.com leads with 11,292,629 sessions. Despite being within the average range, floraprima.de's performance metrics indicate room for improvement in driving traffic and increasing revenue.
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floraprima.de competitors

In August 2025, floraprima.de generated a revenue of €399,603 from 3,666 transactions with 139,305 sessions. With an Average Order Value (AOV) ranging between €100-125 and a conversion rate of 2.50-3.00%, floraprima.de performed well in the online flower delivery market. Compared to its competitors, euroflorist.de had a revenue of €177,855 from 1,939 transactions and 79,525 sessions, with an AOV of €75-100 and a conversion rate of 2.00-2.50%. blumeideal.de outperformed floraprima.de with a revenue of €656,658 from 5,432 transactions and 393,922 sessions, but had a lower conversion rate of 1.00-1.50%. fleurop.de led the pack with a revenue of €1,698,215 from 12,308 transactions and 413,620 sessions, boasting a higher AOV of €125-150 and the same conversion rate as floraprima.de. fleurop.ch closely competed with floraprima.de, earning €390,003 from 2,407 transactions and 87,105 sessions, with a higher AOV of €150-175 and the same conversion rate.

euroflorist.de screenshot
#1 euroflorist.de
177.9K
Revenue
79.5K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
blumeideal.de screenshot
#2 blumeideal.de
656.7K
Revenue
393.9K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
fleurop.de screenshot
#3 fleurop.de
1.7M
Revenue
413.6K
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
fleurop.ch screenshot
#4 fleurop.ch
390K
Revenue
87.1K
Sessions
2.5-3.0%
Conv. rate
$150-175
AOV
floraprima.de vs top market performers
floraprima.de
top retailers
conversion rate vs average order value for floraprima.de and its competitors
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Revenue share by device at floraprima.de

In August large majority of sales on floraprima.de, 61% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 39% of sales coming from desktop devices.

In August large majority of sales on floraprima.de, 61% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 39% of sales coming from desktop devices.
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floraprima.de channels

Identify top traffic channels that drive growth for floraprima.deand discover how performance of traffic channels has changed over time.

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floraprima.de Google Ads spend

Evaluate floraprima.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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floraprima.de devices

Review floraprima.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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floraprima.de top markets

Explore floraprima.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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floraprima.de country & global rank

Assess the ranking of floraprima.de among other retailers within its primary country and worldwide.

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