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Aug 2025
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Home/Insights/Retailers/floriroberts.com
TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

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6.9K
Revenue
4.5K
Sessions
3.0-3.5%
Conv. rate
$25-50
AOV
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Flori Roberts is a website primarily focused on offering a diverse range of beauty products. Customers can browse through a selection of cosmetics and skincare items, including foundations, concealers, lipsticks, eyeshadows, and more. The website aims to provide quality makeup products to meet the wide-ranging needs of cosmetics enthusiasts.

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floriroberts.com's revenueOVER TIME
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Over the past three months, floriroberts.com revenue has experienced decline of 28%, compared to the preceding three months.

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floriroberts.com revenue decline for last six months
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OVERVIEW
For August 2025, floriroberts.com in the BEAUTY AND COSMETICS industry had an online sales revenue of $6,884, conversion rate of 3.00-3.50%, AOV of $25-50, and 4,455 sessions. Compared to the industry median revenue of $43,264, a high conversion rate of 4.33%, AOV of $202, and median sessions of 22,297, floriroberts.com falls below average. The largest online store in the industry was themancompany.com with $109,440,426 in revenue and sephora.com with 44,212,513 sessions. The performance metrics show room for improvement in online sales, conversion rate, and sessions for floriroberts.com.
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floriroberts.com competitors

In August 2025, floriroberts.com, with a revenue of $6,884 from 154 transactions and 4,455 sessions, has a lower performance compared to its competitors. colormebeautiful.com leads with $66,915 in revenue from 606 transactions and 29,025 sessions, boasting a higher Average Order Value (AOV) of $100-125 and a slightly lower conversion rate of 2.00-2.50. niawigs.com follows with $6,734 in revenue from 48 transactions and 4,229 sessions, showcasing a higher AOV of $125-150 but a lower conversion rate of 1.00-1.50. fashionfair.com has a revenue of $40,324 from 747 transactions and 27,310 sessions, with an AOV of $50-75 and a conversion rate of 2.50-3.00. especiallyyours.com excels with $118,512 in revenue from 1,039 transactions and 67,534 sessions, an AOV of $100-125, and a conversion rate of 1.50-2.00. Overall, floriroberts.com lags behind its competitors in terms of revenue, transactions, sessions, AOV, and conversion rate.

colormebeautiful.com screenshot
#1 colormebeautiful.com
66.9K
Revenue
29K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
niawigs.com screenshot
#2 niawigs.com
6.7K
Revenue
4.2K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
fashionfair.com screenshot
#3 fashionfair.com
40.3K
Revenue
27.3K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
especiallyyours.com screenshot
#4 especiallyyours.com
118.5K
Revenue
67.5K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
perfec-tone.com screenshot
#5 perfec-tone.com
9K
Revenue
3.7K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
floriroberts.com vs top market performers
floriroberts.com
top retailers
conversion rate vs average order value for floriroberts.com and its competitors
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Revenue share by device at floriroberts.com

In August large majority of sales on floriroberts.com, 73% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 27% of sales coming from desktop devices.

In August large majority of sales on floriroberts.com, 73% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 27% of sales coming from desktop devices.
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floriroberts.com channels

Identify top traffic channels that drive growth for floriroberts.comand discover how performance of traffic channels has changed over time.

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floriroberts.com Google Ads spend

Evaluate floriroberts.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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floriroberts.com devices

Review floriroberts.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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floriroberts.com top markets

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floriroberts.com country & global rank

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