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Oct 2025
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Home/Insights/Retailers/floriroberts.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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23.7K
Revenue
Oct 25
14.4K
Sessions
Oct 25
3.5-4.0%
Conv. rate
Oct 25
$25-50
AOV
Oct 25
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Flori Roberts is a website primarily focused on offering a diverse range of beauty products. Customers can browse through a selection of cosmetics and skincare items, including foundations, concealers, lipsticks, eyeshadows, and more. The website aims to provide quality makeup products to meet the wide-ranging needs of cosmetics enthusiasts.

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floriroberts.com Annual Revenue and Growth

floriroberts.com's annual sales on its online store amounted to $349K in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$349K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
floriroberts.com revenue by year

floriroberts.com's monthly revenueOVER TIME
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Over the past three months, floriroberts.com revenue has experienced decline of 48%, compared to the preceding three months.

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floriroberts.com revenue decline for last six months
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OVERVIEW
In October 2025, floriroberts.com generated $23,733 in online sales, significantly below the industry median of $41,294 in the BEAUTY AND COSMETICS sector, with a conversion rate of 3.50-4.00%, slightly under the high benchmark of 4.65%. The average order value (AOV) ranged from $25-50, well below the sector's high of $202. The site attracted 14,351 sessions, falling short of the median of 18,156. Overall, floriroberts.com faces challenges compared to industry leaders, yet maintains a respectable conversion rate amidst lower traffic and sales figures.
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floriroberts.com competitors

In October 2025, floriroberts.com generated a revenue of $23,733 from 520 transactions with 14,351 sessions, boasting an average order value (AOV) of $25-50 and a conversion rate of 3.50-4.00%. In comparison, its competitors present varying metrics. colormebeautiful.com leads with a revenue of $59,257 from 537 transactions and 24,774 sessions, with an AOV of $100-125 and a conversion rate of 2.00-2.50%. niawigs.com follows with $4,798 revenue, 33 transactions, and 2,782 sessions, showing an AOV of $125-150 and a conversion rate of 1.00-1.50%. fashionfair.com achieved $19,130 revenue from 347 transactions and 12,398 sessions, boasting an AOV of $50-75 and a conversion rate of 2.50-3.00%. especiallyyours.com stands out with $248,632 revenue from 2,087 transactions and 121,485 sessions, displaying an AOV of $100-125 and a conversion rate of 1.50-2.00%. Overall, floriroberts.com maintains a competitive position within its industry, with solid performance metrics across key domains.

colormebeautiful.com screenshot
#1 colormebeautiful.com
59.3K
Revenue
24.8K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
niawigs.com screenshot
#2 niawigs.com
4.8K
Revenue
2.8K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
fashionfair.com screenshot
#3 fashionfair.com
19.1K
Revenue
12.4K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
especiallyyours.com screenshot
#4 especiallyyours.com
248.6K
Revenue
121.5K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
perfec-tone.com screenshot
#5 perfec-tone.com
11.3K
Revenue
4K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
floriroberts.com vs top market performers
floriroberts.com
top retailers
conversion rate vs average order value for floriroberts.com and its competitors
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Revenue share by device at floriroberts.com

In October large majority of sales on floriroberts.com, 66% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 34% of sales coming from desktop devices.

In October large majority of sales on floriroberts.com, 66% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 34% of sales coming from desktop devices.
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floriroberts.com channels

Identify top traffic channels that drive growth for floriroberts.comand discover how performance of traffic channels has changed over time.

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floriroberts.com Google Ads spend

Evaluate floriroberts.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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floriroberts.com devices

Review floriroberts.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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floriroberts.com top markets

Explore floriroberts.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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floriroberts.com country & global rank

Assess the ranking of floriroberts.com among other retailers within its primary country and worldwide.

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