wigs.com
Wigs.com is a website that offers a wide variety of high-quality hairpieces. The store specializes in selling wigs, including synthetic and human hair options. The site also offers accessories like wig care products, hair toppers, and hair extensions to cater to different needs and preferences.
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wigs.com Annual Revenue and Growth
wigs.com's annual sales on its online store amounted to $18.1M in 2024, down 5-10% from the previous year. For 2025, revenue is expected to decline by 0-5%. The trend is expected to moderate.
wigs.com's monthly revenueOVER TIME
Over the past three months, wigs.com revenue has experienced decline of 18%, compared to the preceding three months.
wigs.com competitors
In September 2025, wigs.com outperformed its competitors in terms of revenue, transactions, sessions, and average order value (AOV). With a revenue of $974,341 from 3,504 transactions and 304,061 sessions, wigs.com boasted an AOV of $275-$300 and a conversion rate of 1.00-1.50%. In comparison, wigoutlet.com generated $117,847 in revenue from 892 transactions and 111,445 sessions with an AOV of $125-$150 and a conversion rate of 0.50-1.00%. Similarly, headcovers.com earned $363,873 from 3,075 transactions and 213,167 sessions with an AOV of $100-$125 and a conversion rate of 1.00-1.50%. paulayoung.com and thewigcompany.com also fell short in revenue, transactions, sessions, and AOV when compared to wigs.com. Overall, wigs.com emerged as the leader among its competitors in the wigs industry.
Revenue share by device at wigs.com
In September large majority of sales on wigs.com, 67% was finalized on desktop devices, with 33% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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wigs.com channels
Identify top traffic channels that drive growth for wigs.comand discover how performance of traffic channels has changed over time.
wigs.com Google Ads spend
Evaluate wigs.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
wigs.com devices
Review wigs.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
