wigs.com
Wigs.com is a website that offers a wide variety of high-quality hairpieces. The store specializes in selling wigs, including synthetic and human hair options. The site also offers accessories like wig care products, hair toppers, and hair extensions to cater to different needs and preferences.
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wigs.com Annual Revenue and Growth
wigs.com's annual sales on its online store amounted to $17.4M in 2025, down 0-5% from the previous year. For 2026, revenue is expected to grow by 50%+. This suggests a turnaround from last year's decline.
wigs.com's monthly revenueOVER TIME
Over the past three months, wigs.com revenue has experienced decline of 9.9%, compared to the preceding three months.
wigs.com competitors
As of June 2026, wigs.com outperforms its competitors significantly in revenue, achieving $2,412,553 from 491,690 sessions, with an average order value (AOV) of $275-300 and a conversion rate of 1.50-2.00%. In comparison, wigoutlet.com generated only $211,126 from 137,540 sessions, showing a much lower AOV of $125-150 and a conversion rate of 1.00-1.50%. headcovers.com performed better with $763,939 in revenue and an AOV of $125-150, yet it still lags behind wigs.com. Paula Young had a revenue of $1,077,737 with an AOV of $150-175 and the same conversion rate range, indicating solid performance but not enough to rival wigs.com. Meanwhile, voguewigs.com and thewigcompany.com are significantly behind, with revenues of $3,619 and $51,021 respectively. Overall, wigs.com dominates the market in both revenue and transaction volume.
Revenue share by device at wigs.com
In June large majority of sales on wigs.com, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Industries wigs.com operates in
wigs.com is tracked across 9 e-commerce industries. Explore market size, leading retailers and benchmarks for each.
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wigs.com channels
Identify top traffic channels that drive growth for wigs.comand discover how performance of traffic channels has changed over time.
wigs.com Google Ads spend
Evaluate wigs.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
wigs.com devices
Review wigs.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
