wigs.com
Wigs.com is a website that offers a wide variety of high-quality hairpieces. The store specializes in selling wigs, including synthetic and human hair options. The site also offers accessories like wig care products, hair toppers, and hair extensions to cater to different needs and preferences.
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wigs.com Annual Revenue and Growth
wigs.com's annual sales on its online store amounted to $17.4M in 2025, down 0-5% from the previous year. For 2026, revenue is expected to grow by 50%+. This suggests a turnaround from last year's decline.
wigs.com's monthly revenueOVER TIME
Over the past three months, wigs.com revenue has experienced decline of 39%, compared to the preceding three months.
wigs.com competitors
In September 2026, paulayoung.com led with the highest sessions at 345,000, while wigs.com ranked second with 296,000 sessions. Despite this, wigs.com outperformed its competitors significantly in revenue, generating $1.2 million from 4,248 transactions, far exceeding headcovers.com, which earned $439,000 from 3,053 transactions. wigs.com also holds the highest average order value (AOV) range of $275-300, while wigoutlet.com trails with an AOV of $125-150. In terms of conversion rates, wigs.com shares a competitive range of 1.00-1.50% with both headcovers.com and paulayoung.com, but lags behind voguewigs.com, which boasts a conversion rate of 2.50-3.00%. Overall, wigs.com leads the market by a substantial margin in revenue and transactions, showcasing its strong position in the wig retail sector.
Revenue share by device at wigs.com
In September large majority of sales on wigs.com, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Industries wigs.com operates in
wigs.com is tracked across 9 e-commerce industries. Explore market size, leading retailers and benchmarks for each.
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wigs.com channels
Identify top traffic channels that drive growth for wigs.comand discover how performance of traffic channels has changed over time.
wigs.com Google Ads spend
Evaluate wigs.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
wigs.com devices
Review wigs.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
