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Dec 2025
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Home/Insights/Retailers/floydhome.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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1.2M
Revenue
Dec 25
129.4K
Sessions
Dec 25
0.5-1.0%
Conv. rate
Dec 25
$900-1000
AOV
Dec 25
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Floydhome.com is an online platform that sells a variety of furniture and home decor items. Their product range includes pieces such as beds, sofas, shelves, tables, and lighting fixtures. The website offers diverse options to cater to different styles and preferences, delivering a seamless shopping experience for customers.

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floydhome.com Annual Revenue and Growth

floydhome.com's annual sales on its online store amounted to $25.9M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$25.9M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
floydhome.com revenue by year

floydhome.com's monthly revenueOVER TIME
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Over the past three months, floydhome.com revenue has experienced decline of 1.6%, compared to the preceding three months.

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floydhome.com revenue decline for last six months
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OVERVIEW
In December 2025, floydhome.com, operating in the FURNITURE sector, achieved $1,212,556 in online sales, significantly exceeding the median revenue of $156,465. With a conversion rate ranging from 0.50% to 1.00%, floydhome.com falls below the high benchmark of 2.0% but above the low of 0.26%. The average order value (AOV) of $950-$975 also sits below the high of $1,208 but well above the low of $280. The website garnered 129,393 sessions, far less than industry leader ikea.com's 238,379,008, but above the median of 37,321 sessions.
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floydhome.com competitors

In December 2025, floydhome.com generated a revenue of $1,212,556 from 1,254 transactions and 129,393 sessions, with an average order value (AOV) ranging from $950 to $975 and a conversion rate of 0.50-1.00%. Comparing these metrics to its competitors, thuma.co outperformed floydhome.com with a revenue of $6,328,199 from 6,874 transactions and 1,289,567 sessions, with a slightly lower AOV of $900-925 but a similar conversion rate. On the other hand, zinus.com had a revenue of $1,175,704 with 2,926 transactions and 228,309 sessions, a lower AOV of $400-425, but a higher conversion rate of 1.00-1.50%. The competitors luminaire.com, apt2b.com, and interiordefine.com also showcased varying performance metrics compared to floydhome.com in terms of revenue, transactions, sessions, AOV, and conversion rates in the furniture and home goods industry.

thuma.co screenshot
#1 thuma.co
6.3M
Revenue
1.3M
Sessions
0.5-1.0%
Conv. rate
$900-1000
AOV
zinus.com screenshot
#2 zinus.com
1.2M
Revenue
228.3K
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
luminaire.com screenshot
#3 luminaire.com
61.3K
Revenue
48.4K
Sessions
0.0-0.5%
Conv. rate
$800-900
AOV
apt2b.com screenshot
#4 apt2b.com
726.2K
Revenue
242.6K
Sessions
0.0-0.5%
Conv. rate
$1400-1500
AOV
interiordefine.com screenshot
#5 interiordefine.com
10.4M
Revenue
1.3M
Sessions
1.5-2.0%
Conv. rate
$500-600
AOV
floydhome.com vs top market performers
floydhome.com
top retailers
conversion rate vs average order value for floydhome.com and its competitors
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Revenue share by device at floydhome.com

In December large majority of sales on floydhome.com, 96% was finalized on desktop devices, with 3.9% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on floydhome.com, 96% was finalized on desktop devices, with 3.9% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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floydhome.com channels

Identify top traffic channels that drive growth for floydhome.comand discover how performance of traffic channels has changed over time.

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floydhome.com Google Ads spend

Evaluate floydhome.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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floydhome.com devices

Review floydhome.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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floydhome.com top markets

Explore floydhome.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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floydhome.com country & global rank

Assess the ranking of floydhome.com among other retailers within its primary country and worldwide.

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