frida.com
Frida.com is an online platform that offers a wide range of products for new parents and families. The website provides items such as baby care essentials, postpartum recovery products, breastfeeding accessories, and educational toys. Frida.com aims to support and meet the needs of individuals navigating the journey of parenthood.
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frida.com Annual Revenue and Growth
frida.com's annual sales on its online store amounted to $3.1M in 2025, up 10-20% from the previous year. For 2026, revenue is expected to decline by 0-5%. This would mark a reversal from last year's growth.
frida.com's monthly revenueOVER TIME
Over the past three months, frida.com revenue has experienced decline of 13%, compared to the preceding three months.
frida.com competitors
In July 2026, frida.com trails its competitors in average order value (AOV), with a range of $50-75 compared to shopittybittybella.com’s $200-225. However, frida.com excels in overall performance, generating $226,000 in revenue from 3,973 transactions across 177,000 sessions, leading the market significantly. Notably, it surpasses villagematernity.com by $201,000 in revenue, 3,803 in transactions, and 172,000 in sessions. While frida.com has a conversion rate of 2.00-2.50%, shopittybittybella.com leads with 2.50-3.00%, indicating a slightly better efficiency in turning visitors into buyers. Competitors like villagematernity.com also outperform frida.com in conversion rate with 3.00-3.50%, despite generating substantially less revenue. In contrast, shop-thewild.com, while having a lower revenue of $3,691, achieves an AOV of $75-100 and a conversion rate of 1.50-2.00%, showcasing a different market strategy. Overall, frida.com remains the leader, but opportunities exist to enhance its AOV and conversion rates to maintain its competitive edge.
Industries frida.com operates in
frida.com is tracked across 3 e-commerce industries. Explore market size, leading retailers and benchmarks for each.
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frida.com channels
Identify top traffic channels that drive growth for frida.comand discover how performance of traffic channels has changed over time.
frida.com Google Ads spend
Evaluate frida.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
frida.com devices
Review frida.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
