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Oct 2025
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Home/Insights/Retailers/games-workshop.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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2M
Revenue
Oct 25
301K
Sessions
Oct 25
2.0-2.5%
Conv. rate
Oct 25
$300-325
AOV
Oct 25
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games-workshop.com Annual Revenue and Growth

games-workshop.com's annual sales on its online store amounted to $39.8M in 2024, down 50%+ from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$39.8M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
games-workshop.com revenue by year

games-workshop.com's monthly revenueOVER TIME
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Over the past three months, games-workshop.com revenue has experienced decline of 0.29%, compared to the preceding three months.

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games-workshop.com revenue decline for last six months
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OVERVIEW
In October 2025, games-workshop.com, the largest online store in the GAMES industry, achieved impressive revenue of $2,005,477, far exceeding the median of $78,603, with a conversion rate of 2.00-2.50%, below the high benchmark of 3.43%. The Average Order Value (AOV) ranged from $300-325, slightly above the high of $303. With 301,022 sessions, games-workshop.com significantly surpassed the median of 31,129, although it lagged behind the top competitor at 702,604 sessions, showcasing its strong market presence despite areas for improvement in conversion efficiency.
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games-workshop.com competitors

When comparing games-workshop.com to its competitors in October 2025, we can see that Games Workshop has a significantly higher revenue of $2,005,477 compared to its closest competitor, gamenerdz.com, with $1,688,820. In terms of transactions, Games Workshop also outperforms its competitors with 6,225 transactions, whereas Miniature Market has the closest number with 6,364 transactions. However, Games Workshop falls behind in terms of sessions with 301,022, as gamenerdz.com boasts a much higher session count of 1,040,630. Additionally, Games Workshop has a higher average order value (AOV) ranging from $300-$325, while Wayland Games has the lowest AOV of $75-$100. Overall, Games Workshop's conversion rate of 2.00-2.50% is competitive with cardhaus.com, but falls short of forgeworld.co.uk and Miniature Market.

waylandgames.co.uk screenshot
#1 waylandgames.co.uk
805.4K
Revenue
702.6K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
games-workshop.com vs top market performers
games-workshop.com
top retailers
conversion rate vs average order value for games-workshop.com and its competitors
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games-workshop.com channels

Identify top traffic channels that drive growth for games-workshop.comand discover how performance of traffic channels has changed over time.

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games-workshop.com Google Ads spend

Evaluate games-workshop.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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games-workshop.com devices

Review games-workshop.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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games-workshop.com top markets

Explore games-workshop.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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games-workshop.com country & global rank

Assess the ranking of games-workshop.com among other retailers within its primary country and worldwide.

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