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Home/Insights/Retailers/graceandstella.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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249.1K
Revenue
Nov 25
88.4K
Sessions
Nov 25
5.0-5.5%
Conv. rate
Nov 25
$50-75
AOV
Nov 25
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Graceandstella.com is an online platform for personal care products. Their inventory features a range of beauty and skincare items, such as facial masks, eye patches, bath bombs, and serums. The website offers a user-friendly interface for customers to explore and purchase their desired products conveniently.

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graceandstella.com Annual Revenue and Growth

graceandstella.com's annual sales on its online store amounted to $1.5M in 2024, up 50%+ from the previous year. For 2025, revenue is expected to grow by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$1.5M
Annual growth forecast2024/2025
20-50%
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eCommerce Revenue
graceandstella.com revenue by year

graceandstella.com's monthly revenueOVER TIME
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Over the past three months, graceandstella.com revenue has experienced growth of 16%, compared to the preceding three months.

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graceandstella.com revenue growth for last six months
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Top products on graceandstella.comby revenue

#1 pink eye masks
$29.6
Price
$84.3K
Revenue
#2 under eye mask combo (2 packs of 36 pairs)
$30
Price
$77.7K
Revenue
#3 if eyes could smile eye cream
$10
Price
$56.8K
Revenue
#4 de-puffing eye serum roller
$9.3
Price
Revenue
#5 energizing eye masks
$26
Price
Revenue
#6 brightening eye stick
$15
Price
Revenue
#7 every eye mask bundle
$66.2
Price
Revenue
#8 under eye masks for puffy eyes
$27.1
Price
Revenue
#9 rose quartz roller
$18
Price
Revenue
#10 restoring purple eye masks
$26.9
Price
Revenue
#1 pink eye masks
$29.6
Price
$84.3K
Revenue
#2 under eye mask combo (2 packs of 36 pairs)
$30
Price
$77.7K
Revenue
#3 if eyes could smile eye cream
$10
Price
$56.8K
Revenue
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OVERVIEW
In November 2025, graceandstella.com, a player in the BEAUTY AND COSMETICS sector, achieved online sales of $249,091, significantly surpassing the median of $52,547, with a strong conversion rate of 5.00-5.50%, above the industry average of 5.32%. Their average order value (AOV) ranged from $50 to $75, while sessions reached 88,423, well above the median of 19,748, but notably less than the leading competitor, ulta.com, which reported $145,643,880 in revenue. Overall, graceandstella.com demonstrates impressive performance metrics that reflect its competitive positioning within the beauty industry.
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graceandstella.com competitors

In November 2025, graceandstella.com outperformed some of its competitors in terms of revenue, with a total of $249,091 compared to skingymco.com's $168,469, beautologylab.com's $6,503, fourthraybeauty.com's $5,668, and vanityplanet.com's $41,706. However, mantasleep.com surpassed graceandstella.com with $1,850,438 in revenue. In the number of transactions, graceandstella.com had 4,742, which was more than beautologylab.com's 108 and fourthraybeauty.com's 80 but less than mantasleep.com's 26,755 and vanityplanet.com's 326. graceandstella.com also had more sessions than skingymco.com, beautologylab.com, fourthraybeauty.com, and vanityplanet.com, but less than mantasleep.com. In terms of average order value (AOV) and conversion rate, graceandstella.com fell within the range of its competitors, indicating competitive pricing and effective marketing strategies.

skingymco.com screenshot
#1 skingymco.com
168.5K
Revenue
45.2K
Sessions
4.0-4.5%
Conv. rate
$75-100
AOV
mantasleep.com screenshot
#2 mantasleep.com
1.9M
Revenue
605.3K
Sessions
4.0-4.5%
Conv. rate
$50-75
AOV
beautologylab.com screenshot
#3 beautologylab.com
6.5K
Revenue
3.7K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
fourthraybeauty.com screenshot
#4 fourthraybeauty.com
5.7K
Revenue
2.6K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
vanityplanet.com screenshot
#5 vanityplanet.com
41.7K
Revenue
13K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
graceandstella.com vs top market performers
graceandstella.com
top retailers
conversion rate vs average order value for graceandstella.com and its competitors
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Revenue share by device at graceandstella.com

In November large majority of sales on graceandstella.com, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on graceandstella.com, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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graceandstella.com channels

Identify top traffic channels that drive growth for graceandstella.comand discover how performance of traffic channels has changed over time.

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graceandstella.com Google Ads spend

Evaluate graceandstella.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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graceandstella.com devices

Review graceandstella.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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graceandstella.com top markets

Explore graceandstella.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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graceandstella.com country & global rank

Assess the ranking of graceandstella.com among other retailers within its primary country and worldwide.

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