guardcloset.com
guardcloset.com is an online platform dedicated to selling a wide range of security-related products, equipment, and uniforms. The website provides an assortment of items such as security clothing, accessories, footwear, self-defense tools, and badges. It offers a convenient and reliable source for shoppers seeking security-related merchandise.
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guardcloset.com Annual Revenue and Growth
guardcloset.com's annual sales on its online store amounted to $382.9K in 2024, up 5-10% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.
guardcloset.com's monthly revenueOVER TIME
Over the past three months, guardcloset.com revenue has experienced decline of 38%, compared to the preceding three months.
guardcloset.com competitors
In December 2025, guardcloset.com reported a revenue of $19,996 with 67 transactions and 4,530 sessions, resulting in an average order value (AOV) ranging from $275 to $300 and a conversion rate of 1.00% to 1.50%. Comparatively, stanbury.com outperformed guardcloset.com with a revenue of $22,888 from 100 transactions and 6,108 sessions, an AOV of $225 to $250, and a conversion rate of 1.50% to 2.00%. On the lower end, dancesoph.com had a revenue of $5,555 with 93 transactions and 2,644 sessions, offering a lower AOV of $50 to $75 but a higher conversion rate of 3.50% to 4.00%. demoulin.com fell in the middle with a revenue of $12,125 from 125 transactions and 6,456 sessions, an AOV of $75 to $100, and a conversion rate of 1.50% to 2.00%. Overall, guardcloset.com is competitive in terms of revenue and conversion rate compared to its competitors but could aim to increase its AOV and sessions to match stanbury.com's performance.
Revenue share by device at guardcloset.com
In December large majority of sales on guardcloset.com, 91% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 9% of sales coming from desktop devices.
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guardcloset.com channels
Identify top traffic channels that drive growth for guardcloset.comand discover how performance of traffic channels has changed over time.
guardcloset.com Google Ads spend
Evaluate guardcloset.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
guardcloset.com devices
Review guardcloset.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
