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Sep 2025
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Home/Insights/Retailers/guardcloset.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

Favicon for guardcloset.comguardcloset.com

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14.5K
Revenue
Sep 25
3.4K
Sessions
Sep 25
1.5-2.0%
Conv. rate
Sep 25
$250-275
AOV
Sep 25
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guardcloset.com is an online platform dedicated to selling a wide range of security-related products, equipment, and uniforms. The website provides an assortment of items such as security clothing, accessories, footwear, self-defense tools, and badges. It offers a convenient and reliable source for shoppers seeking security-related merchandise.

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guardcloset.com Annual Revenue and Growth

guardcloset.com's annual sales on its online store amounted to $382.9K in 2024, up 5-10% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$382.9K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
guardcloset.com revenue by year

guardcloset.com's monthly revenueOVER TIME
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Over the past three months, guardcloset.com revenue has experienced growth of 104%, compared to the preceding three months.

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guardcloset.com revenue growth for last six months
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OVERVIEW
In September 2025, guardcloset.com, operating in the arts and entertainment/music industry, generated $14,531 in online sales, significantly below the median of $48,156; its conversion rate ranged between 1.50-2.00%, lower than the industry high of 3.58%, while its average order value (AOV) stood at $250-275, compared to the high of $656; with 3,398 sessions, it fell short of the industry median of 16,222 sessions, reflecting challenges in competitiveness against the leading online store, reverb.com, which achieved revenue of $118,105,794 and 14,748,933 sessions.
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guardcloset.com competitors

Compared to its competitors in September 2025, guardcloset.com falls in the middle range in terms of revenue, with $14,531 generated from 55 transactions and 3,398 sessions. Its Average Order Value (AOV) ranges between $250-275, and its conversion rate is between 1.50-2.00%. In contrast, stanbury.com leads the pack with $26,019 in revenue from 147 transactions and 7,465 sessions, but has a slightly lower AOV of $175-200. dancesoph.com lags behind with only $5,059 in revenue, but has a high conversion rate of 3.00-3.50%. demoulin.com falls closer to guardcloset.com, with $16,943 in revenue from 160 transactions and 7,552 sessions, and an AOV of $100-125. Overall, guardcloset.com performs competitively, showing steady growth potential in its niche market.

stanbury.com screenshot
#1 stanbury.com
26K
Revenue
7.5K
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
dancesoph.com screenshot
#2 dancesoph.com
5.1K
Revenue
2.6K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
demoulin.com screenshot
#3 demoulin.com
16.9K
Revenue
7.6K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
guardcloset.com vs top market performers
guardcloset.com
top retailers
conversion rate vs average order value for guardcloset.com and its competitors
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Revenue share by device at guardcloset.com

In September large majority of sales on guardcloset.com, 90% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 10% of sales coming from desktop devices.

In September large majority of sales on guardcloset.com, 90% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 10% of sales coming from desktop devices.
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guardcloset.com channels

Identify top traffic channels that drive growth for guardcloset.comand discover how performance of traffic channels has changed over time.

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guardcloset.com Google Ads spend

Evaluate guardcloset.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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guardcloset.com devices

Review guardcloset.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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guardcloset.com top markets

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guardcloset.com country & global rank

Assess the ranking of guardcloset.com among other retailers within its primary country and worldwide.

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