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Jul 2026
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TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

Favicon for gucci.comgucci.com

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46.6M
Revenue
Jul 26
10.1M
Sessions
Jul 26
0.5-1.0%
Conv. rate
Jul 26
$500-600
AOV
Jul 26
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Gucci.com is an online platform where a wide range of luxury products are available for purchase. The website sells various fashion items, like clothing, footwear, handbags, and accessories. It also offers beauty products, home décor, and exclusive collaborations. Users can explore exclusive collections and find information about Guccis brand history and sustainability efforts.

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gucci.com Annual Revenue and Growth

gucci.com's annual sales on its online store amounted to $559M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$559M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
gucci.com revenue by year

gucci.com's monthly revenueOVER TIME
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Over the past three months, gucci.com revenue has experienced decline of 8.9%, compared to the preceding three months.

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gucci.com revenue decline for last six months
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OVERVIEW
With a conversion rate of 0.50-1.00%, gucci.com has an average order value (AOV) of $525-550, indicating a robust performance within the fashion and apparel category. In July 2026, the site generated $46.6 million in online sales revenue, significantly higher than the $71,300 that an average fashion and apparel store typically sees monthly. Traffic was notable as well, with gucci.com attracting 10.1 million sessions, far exceeding the 28,400 sessions seen by an average fashion and apparel store. However, it still trails behind the category leader, shein.com, which sees 301.1 million sessions monthly.
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gucci.com competitors

The most significant gap for gucci.com is in revenue, trailing farfetch.com by $79.8 million. In July 2026, gucci.com generated $46.6 million from 88,000 transactions across 10.1 million sessions, yielding an average order value (AOV) of $525-550 and a conversion rate between 0.50-1.00%. In comparison, farfetch.com reported a staggering $126.4 million in revenue, with 363,000 transactions from 33.8 million sessions, showcasing a lower AOV of $325-350 but a higher conversion rate of 1.00-1.50%. While gucci.com ranks third in revenue, it lags behind competitors like mytheresa.com and net-a-porter.com as well, which reported revenues of $38.8 million and $36.9 million, respectively. However, gucci.com outperformed matchesfashion.com in both revenue and transactions, despite having a similar conversion rate.

mytheresa.com screenshot
#1 mytheresa.com
38.8M
Revenue
7.4M
Sessions
0.5-1.0%
Conv. rate
$600-700
AOV
farfetch.com screenshot
#2 farfetch.com
126.4M
Revenue
33.8M
Sessions
1.0-1.5%
Conv. rate
$325-350
AOV
matchesfashion.com screenshot
#3 matchesfashion.com
314.4K
Revenue
58.8K
Sessions
1.0-1.5%
Conv. rate
$350-375
AOV
net-a-porter.com screenshot
#4 net-a-porter.com
36.9M
Revenue
7.6M
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
vestiairecollective.com screenshot
#5 vestiairecollective.com
50.3M
Revenue
11.3M
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
gucci.com vs top market performers
gucci.com
top retailers
conversion rate vs average order value for gucci.com and its competitors
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Industries gucci.com operates in

gucci.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.

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brands overtime comparison

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gucci.com channels

Identify top traffic channels that drive growth for gucci.comand discover how performance of traffic channels has changed over time.

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gucci.com Google Ads spend

Evaluate gucci.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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gucci.com devices

Review gucci.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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gucci.com top markets

Explore gucci.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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gucci.com country & global rank

Assess the ranking of gucci.com among other retailers within its primary country and worldwide.

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