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Mar 2026
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TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

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57.3M
Revenue
Mar 26
8.5M
Sessions
Mar 26
1.0-1.5%
Conv. rate
Mar 26
$500-600
AOV
Mar 26
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Gucci.com is an online platform where a wide range of luxury products are available for purchase. The website sells various fashion items, like clothing, footwear, handbags, and accessories. It also offers beauty products, home décor, and exclusive collaborations. Users can explore exclusive collections and find information about Guccis brand history and sustainability efforts.

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gucci.com Annual Revenue and Growth

gucci.com's annual sales on its online store amounted to $559M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$559M
Annual growth forecast2025/2026
10-20%
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eCommerce Revenue
gucci.com revenue by year

gucci.com's monthly revenueOVER TIME
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Over the past three months, gucci.com revenue has experienced decline of 21%, compared to the preceding three months.

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gucci.com revenue decline for last six months
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OVERVIEW
In March 2026, gucci.com generated $57,286,213 in online sales with a conversion rate of 1.00-1.50%, below the industry high of 3.14%. The average order value (AOV) ranged from $550 to $575, significantly exceeding the sector's high of $377. With 8,504,532 sessions, Gucci's traffic is substantial, yet pales in comparison to shein.com, the market leader with 298,145,068 sessions. While Gucci's revenue surpasses the FASHION AND APPAREL median of $83,040, its performance metrics reflect both strengths in AOV and challenges in conversion and traffic relative to competitors in the industry.
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gucci.com competitors

In March 2026, gucci.com generated $57,286,213 in revenue from 101,736 transactions with 8,504,532 sessions, boasting an average order value (AOV) of $550-575 and a conversion rate of 1.00-1.50%. In comparison, mytheresa.com earned $42,037,590 from 62,056 transactions with 7,755,515 sessions, with a higher AOV of $675-700 but a lower conversion rate of 0.50-1.00%. farfetch.com outperformed with $108,838,629 in revenue from 303,922 transactions and 27,582,483 sessions, despite having a lower AOV of $350-375. matchesfashion.com had the lowest revenue of $389,097, from 929 transactions and 72,657 sessions, with an AOV of $400-425. net-a-porter.com landed at $49,165,308 in revenue from 91,037 transactions and 8,601,117 sessions, with a slightly higher AOV of $525-550. vestiairecollective.com saw $84,939,294 in revenue from 198,581 transactions and 10,940,449 sessions, showcasing a competitive AOV of $425-450 and the highest conversion rate of 1.50-2.00%.

mytheresa.com screenshot
#1 mytheresa.com
42M
Revenue
7.8M
Sessions
0.5-1.0%
Conv. rate
$600-700
AOV
farfetch.com screenshot
#2 farfetch.com
108.8M
Revenue
27.6M
Sessions
1.0-1.5%
Conv. rate
$350-375
AOV
matchesfashion.com screenshot
#3 matchesfashion.com
389.1K
Revenue
72.7K
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
net-a-porter.com screenshot
#4 net-a-porter.com
49.2M
Revenue
8.6M
Sessions
1.0-1.5%
Conv. rate
$500-600
AOV
vestiairecollective.com screenshot
#5 vestiairecollective.com
84.9M
Revenue
10.9M
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
gucci.com vs top market performers
gucci.com
top retailers
conversion rate vs average order value for gucci.com and its competitors
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Revenue share by device at gucci.com

In March large majority of sales on gucci.com, 52% was finalized on desktop devices, with 48% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In March large majority of sales on gucci.com, 52% was finalized on desktop devices, with 48% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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gucci.com channels

Identify top traffic channels that drive growth for gucci.comand discover how performance of traffic channels has changed over time.

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gucci.com Google Ads spend

Evaluate gucci.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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gucci.com devices

Review gucci.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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gucci.com top markets

Explore gucci.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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gucci.com country & global rank

Assess the ranking of gucci.com among other retailers within its primary country and worldwide.

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