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Aug 2026
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TRANSACTION INTELLIGENCE - AUG 2026 GLOBALLY

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34.8M
Revenue
Aug 26
7.7M
Sessions
Aug 26
0.5-1.0%
Conv. rate
Aug 26
$500-600
AOV
Aug 26
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Gucci.com is an online platform where a wide range of luxury products are available for purchase. The website sells various fashion items, like clothing, footwear, handbags, and accessories. It also offers beauty products, home décor, and exclusive collaborations. Users can explore exclusive collections and find information about Guccis brand history and sustainability efforts.

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gucci.com Annual Revenue and Growth

gucci.com's annual sales on its online store amounted to $559M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$559M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
gucci.com revenue by year

gucci.com's monthly revenueOVER TIME
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Over the past three months, gucci.com revenue has experienced decline of 23%, compared to the preceding three months.

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gucci.com revenue decline for last six months
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OVERVIEW
gucci.com's conversion rate for August 2026 ranged from 0.50% to 1.00%, while the average fashion and apparel store typically sees a conversion rate between 0.65% and 3.1%. The site recorded an AOV of $500-525, significantly above the average fashion and apparel store's range of $84 to $408. With online sales revenue totaling $34.8 million, gucci.com outperformed an average fashion and apparel store, which generates around $87,900 monthly. The site attracted 7.7 million sessions, vastly exceeding the average fashion and apparel store's typical 37,200 sessions, yet remains below the traffic of shein.com, which sees 279.5 million sessions.
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gucci.com competitors

In August 2026, farfetch.com significantly outperforms gucci.com in revenue, generating $144.7 million compared to gucci.com’s $34.8 million. While gucci.com achieves 67,400 transactions, farfetch.com leads with 410,000. However, gucci.com excels with sessions, garnering 7.7 million, which places it second behind farfetch.com’s impressive 38.2 million sessions. mytheresa.com follows closely with $37 million in revenue and 53,700 transactions but trails gucci.com in sessions at 7 million. net-a-porter.com, with $31.6 million in revenue and 71,600 transactions, has fewer sessions at 6.8 million. Lastly, matchesfashion.com generates a modest $200,000 in revenue with 549 transactions and draws 36,500 sessions. Overall, while gucci.com maintains a strong presence, it falls behind farfetch.com in key metrics.

mytheresa.com screenshot
#1 mytheresa.com
37M
Revenue
7M
Sessions
0.5-1.0%
Conv. rate
$600-700
AOV
farfetch.com screenshot
#2 farfetch.com
144.7M
Revenue
38.2M
Sessions
1.0-1.5%
Conv. rate
$350-375
AOV
matchesfashion.com screenshot
#3 matchesfashion.com
200.4K
Revenue
36.5K
Sessions
1.5-2.0%
Conv. rate
$350-375
AOV
net-a-porter.com screenshot
#4 net-a-porter.com
31.6M
Revenue
6.8M
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
vestiairecollective.com screenshot
#5 vestiairecollective.com
50.9M
Revenue
11.4M
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
gucci.com vs top market performers
gucci.com
top retailers
conversion rate vs average order value for gucci.com and its competitors
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Industries gucci.com operates in

gucci.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.

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gucci.com channels

Identify top traffic channels that drive growth for gucci.comand discover how performance of traffic channels has changed over time.

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gucci.com Google Ads spend

Evaluate gucci.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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gucci.com devices

Review gucci.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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gucci.com top markets

Explore gucci.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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gucci.com country & global rank

Assess the ranking of gucci.com among other retailers within its primary country and worldwide.

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