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Oct 2025
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TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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54.6M
Revenue
Oct 25
7.4M
Sessions
Oct 25
1.0-1.5%
Conv. rate
Oct 25
$500-600
AOV
Oct 25
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Gucci.com is an online platform where a wide range of luxury products are available for purchase. The website sells various fashion items, like clothing, footwear, handbags, and accessories. It also offers beauty products, home décor, and exclusive collaborations. Users can explore exclusive collections and find information about Guccis brand history and sustainability efforts.

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gucci.com Annual Revenue and Growth

gucci.com's annual sales on its online store amounted to $616.6M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$616.6M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
gucci.com revenue by year

gucci.com's monthly revenueOVER TIME
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Over the past three months, gucci.com revenue has experienced growth of 33%, compared to the preceding three months.

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gucci.com revenue growth for last six months
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OVERVIEW
In October 2025, gucci.com generated $54,627,693 in online sales, below the FASHION AND APPAREL median of $80,524, with a conversion rate of 1.00-1.50%, lower than the high benchmark of 3.36%. Its average order value (AOV) ranged from $550 to $575, significantly above the category's high of $378. The site recorded 7,408,792 sessions, far behind the leading competitor, shein.com, which amassed 321,650,758 sessions, highlighting Gucci's strong AOV yet room for improvement in revenue and conversion efficiency in a competitive market.
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gucci.com competitors

In October 2025, gucci.com generated a revenue of $54,627,693 with 97,306 transactions and 7,408,792 sessions, boasting an average order value (AOV) of $550-$575 and a conversion rate of 1.00-1.50%. Compared to its competitors, mytheresa.com had a revenue of $41,256,189 with 61,302 transactions and 6,945,406 sessions, an AOV of $650-$675, and a conversion rate of 0.50-1.00%. farfetch.com outperformed gucci.com with a revenue of $105,823,293, 339,796 transactions, and 26,137,698 sessions, although their AOV was lower at $300-$325, with a comparable conversion rate of 1.00-1.50%. matchesfashion.com lagged behind with revenue of $658,036, 1,441 transactions, and 107,923 sessions, but had a higher AOV of $450-$475 and the same conversion rate as gucci.com. net-a-porter.com and vestiairecollective.com also presented stiff competition, each excelling in various metrics such as revenue, transactions, sessions, AOV, and conversion rates.

mytheresa.com screenshot
#1 mytheresa.com
41.3M
Revenue
6.9M
Sessions
0.5-1.0%
Conv. rate
$600-700
AOV
farfetch.com screenshot
#2 farfetch.com
105.8M
Revenue
26.1M
Sessions
1.0-1.5%
Conv. rate
$300-325
AOV
matchesfashion.com screenshot
#3 matchesfashion.com
658K
Revenue
107.9K
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
net-a-porter.com screenshot
#4 net-a-porter.com
37.5M
Revenue
6.3M
Sessions
1.0-1.5%
Conv. rate
$500-600
AOV
vestiairecollective.com screenshot
#5 vestiairecollective.com
85.8M
Revenue
9.7M
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
gucci.com vs top market performers
gucci.com
top retailers
conversion rate vs average order value for gucci.com and its competitors
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Revenue share by device at gucci.com

In October large majority of sales on gucci.com, 50% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 50% of sales coming from desktop devices.

In October large majority of sales on gucci.com, 50% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 50% of sales coming from desktop devices.
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gucci.com channels

Identify top traffic channels that drive growth for gucci.comand discover how performance of traffic channels has changed over time.

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gucci.com Google Ads spend

Evaluate gucci.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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gucci.com devices

Review gucci.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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gucci.com top markets

Explore gucci.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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gucci.com country & global rank

Assess the ranking of gucci.com among other retailers within its primary country and worldwide.

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