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Home/Insights/Retailers/net-a-porter.com
TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

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49.2M
Revenue
Mar 26
8.6M
Sessions
Mar 26
1.0-1.5%
Conv. rate
Mar 26
$500-600
AOV
Mar 26
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Net-a-Porter.com is an online retail platform offering a wide array of fashionable clothing, accessories, and beauty products for women. They specialize in luxury brands and designer items, catering to diverse styles and occasions. Customers can conveniently browse and purchase a curated selection of high-end fashion from various renowned designers worldwide.

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net-a-porter.com Annual Revenue and Growth

net-a-porter.com's annual sales on its online store amounted to $423.2M in 2025, up 0-5% from the previous year. For 2026, revenue is expected to grow by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$423.2M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
net-a-porter.com revenue by year

net-a-porter.com's monthly revenueOVER TIME
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Over the past three months, net-a-porter.com revenue has experienced growth of 16%, compared to the preceding three months.

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net-a-porter.com revenue growth for last six months
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OVERVIEW
In March 2026, net-a-porter.com generated $49,165,308 in online sales, significantly lower than the FASHION AND APPAREL median of $83,040. With a conversion rate of 1.00-1.50%, it lags behind the high of 3.14%. Its average order value (AOV) stands between $525-550, exceeding the high AOV of $377 in the industry. net-a-porter.com recorded 8,601,117 sessions, far below the leading shein.com, which boasted 298,145,068 sessions. Overall, while net-a-porter.com showcases a solid AOV, it faces challenges in revenue, conversion rates, and overall traffic in comparison to industry leaders.
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net-a-porter.com competitors

net-a-porter.com outperforms most of its competitors in terms of revenue, with a total of $49,165,308 in March 2026. mytheresa.com comes closest with $42,037,590, while matchesfashion.com lags significantly behind with only $389,097. net-a-porter.com also leads in the number of transactions with 91,037, followed by mytheresa.com with 62,056. In terms of sessions, net-a-porter.com boasts an impressive 8,601,117, compared to matchesfashion.com with only 72,657. Additionally, net-a-porter.com has a competitive average order value (AOV) ranging from $525-$550, similar to fwrd.com, while bergdorfgoodman.com and harrods.com have lower AOVs. Conversion rates are consistent across most competitors, ranging from 1.00-1.50%, putting net-a-porter.com on par with bergdorfgoodman.com and fwrd.com. Overall, net-a-porter.com stands out as a market leader in the luxury online retail space.

mytheresa.com screenshot
#1 mytheresa.com
42M
Revenue
7.8M
Sessions
0.5-1.0%
Conv. rate
$600-700
AOV
bergdorfgoodman.com screenshot
#2 bergdorfgoodman.com
17M
Revenue
3.7M
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
matchesfashion.com screenshot
#3 matchesfashion.com
389.1K
Revenue
72.7K
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
fwrd.com screenshot
#4 fwrd.com
21.4M
Revenue
3.2M
Sessions
1.0-1.5%
Conv. rate
$500-600
AOV
harrods.com screenshot
#5 harrods.com
11.9M
Revenue
3.9M
Sessions
0.5-1.0%
Conv. rate
$325-350
AOV
net-a-porter.com vs top market performers
net-a-porter.com
top retailers
conversion rate vs average order value for net-a-porter.com and its competitors
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Revenue share by device at net-a-porter.com

In March large majority of sales on net-a-porter.com, 65% was finalized on desktop devices, with 35% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In March large majority of sales on net-a-porter.com, 65% was finalized on desktop devices, with 35% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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net-a-porter.com channels

Identify top traffic channels that drive growth for net-a-porter.comand discover how performance of traffic channels has changed over time.

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net-a-porter.com Google Ads spend

Evaluate net-a-porter.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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net-a-porter.com devices

Review net-a-porter.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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net-a-porter.com top markets

Explore net-a-porter.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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net-a-porter.com country & global rank

Assess the ranking of net-a-porter.com among other retailers within its primary country and worldwide.

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