Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
Apr 2026
All countries
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

Favicon for hamama.comhamama.com

Start benchmarking for free
Sign in with GoogleSign up with Google
16.3K
Revenue
Apr 26
11.3K
Sessions
Apr 26
1.0-1.5%
Conv. rate
Apr 26
$125-150
AOV
Apr 26
Loading...

Hamama.com is an e-commerce website that offers various indoor gardening products. Customers can find seed quilts, grow kits, and other related supplies on the platform. The site provides a convenient purchasing experience for individuals interested in growing fresh and nutritious microgreens at home.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

hamama.com Annual Revenue and Growth

hamama.com's annual sales on its online store amounted to $247.5K in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$247.5K
Annual growth forecast2025/2026
<0%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
hamama.com revenue by year

hamama.com's monthly revenueOVER TIME
View real-time data

Over the past three months, hamama.com revenue has experienced growth of 11%, compared to the preceding three months.

View real-time data
hamama.com revenue growth for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In April 2026, hamama.com generated $16,296 in online sales with a conversion rate of 1.00-1.50%, significantly lower than the industry median of $41,101 and high conversion rate of 5.45%. The average order value (AOV) ranged from $125-150, which is below the high AOV of $180 seen in the sector. The website had 11,298 sessions, trailing behind the industry median of 15,274 and the leading site, kroger.com, with over 38 million sessions, highlighting the challenges hamama.com faces in gaining market traction in the competitive food and drink grocery segment.
Read more

hamama.com competitors

In April 2026, trueleafmarket.com outperformed hamama.com significantly with a staggering revenue of $1,573,205 from 16,699 transactions across 619,190 sessions, resulting in a conversion rate of 2.50-3.00% and an average order value (AOV) of $75-100. backtotheroots.com also eclipsed hamama.com, generating $128,491 in revenue through 4,553 transactions from 46,085 sessions, with a higher conversion rate of 9.50-10.00% and a lower AOV of $25-50. In contrast, hamama.com reported a modest revenue of $16,296 from 125 transactions across 11,298 sessions, translating to a conversion rate of just 1.00-1.50% and a notably higher AOV of $125-150. While hamama.com has a higher AOV, its overall performance metrics are considerably lower compared to its competitors, highlighting the challenges it faces in conversion efficiency and customer engagement.

backtotheroots.com screenshot
#1 backtotheroots.com
128.5K
Revenue
46.1K
Sessions
9.5-10.0%
Conv. rate
$25-50
AOV
trueleafmarket.com screenshot
#2 trueleafmarket.com
1.6M
Revenue
619.2K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
hamama.com vs top market performers
hamama.com
top retailers
conversion rate vs average order value for hamama.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at hamama.com

In April large majority of sales on hamama.com, 91% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 8.7% of sales coming from desktop devices.

In April large majority of sales on hamama.com, 91% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 8.7% of sales coming from desktop devices.
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

hamama.com channels

Identify top traffic channels that drive growth for hamama.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

hamama.com Google Ads spend

Evaluate hamama.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

hamama.com devices

Review hamama.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

hamama.com top markets

Explore hamama.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

hamama.com country & global rank

Assess the ranking of hamama.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard