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Oct 2025
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Home/Insights/Retailers/hatchetsupply.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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56.9K
Revenue
Oct 25
27.6K
Sessions
Oct 25
0.5-1.0%
Conv. rate
Oct 25
$200-225
AOV
Oct 25
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Hatchetsupply.com is an online platform offering a variety of hatchets and related accessories. The website provides a range of high-quality hatchets designed for outdoor use, such as camping, woodworking, and general utility purposes. They also offer additional items like sheaths, sharpeners, and replacement handles for hatchets.

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hatchetsupply.com Annual Revenue and Growth

hatchetsupply.com's annual sales on its online store amounted to $2.4M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$2.4M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
hatchetsupply.com revenue by year

hatchetsupply.com's monthly revenueOVER TIME
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Over the past three months, hatchetsupply.com revenue has experienced decline of 17%, compared to the preceding three months.

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hatchetsupply.com revenue decline for last six months
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OVERVIEW
In October 2025, hatchetsupply.com generated $56,880 in online sales, below the FASHION AND APPAREL median of $80,524, with a conversion rate ranging from 0.50-1.00%, notably lower than the high of 3.36% in the industry; the average order value (AOV) was $200-225, also below the industry high of $378, while the site recorded 27,639 sessions, compared to the median of 33,163, highlighting challenges against industry leaders like shein.com, which dominates with $977,396,912 in revenue and 321,650,758 sessions.
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hatchetsupply.com competitors

When comparing hatchetsupply.com to its competitors in October 2025, it is evident that each domain has its strengths and weaknesses. hatchetsupply.com stands out with a revenue of $56,880 from 256 transactions and 27,639 sessions, with an average order value (AOV) ranging between $200-$225 and a conversion rate of 0.50-1.00%. In comparison, alumniofny.com has lower revenue and sessions, matadorup.com has a significantly higher conversion rate but lower AOV, barebonesliving.com has the highest revenue and sessions but a lower conversion rate, gramicci.com has a higher revenue with a similar AOV but higher conversion rate, and helinox.com has a lower revenue with a higher AOV. Each competitor has its unique selling points, but hatchetsupply.com can focus on increasing sessions and improving conversion rates to compete more effectively in the market.

alumniofny.com screenshot
#1 alumniofny.com
1.5K
Revenue
866.4
Sessions
0.5-1.0%
Conv. rate
$175-200
AOV
matadorup.com screenshot
#2 matadorup.com
40K
Revenue
3.4K
Sessions
14.5-15.0%
Conv. rate
$75-100
AOV
barebonesliving.com screenshot
#3 barebonesliving.com
218.9K
Revenue
71.3K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
gramicci.com screenshot
#4 gramicci.com
768.8K
Revenue
222.2K
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
helinox.com screenshot
#5 helinox.com
125.6K
Revenue
65K
Sessions
0.5-1.0%
Conv. rate
$250-275
AOV
hatchetsupply.com vs top market performers
hatchetsupply.com
top retailers
conversion rate vs average order value for hatchetsupply.com and its competitors
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Revenue share by device at hatchetsupply.com

In October large majority of sales on hatchetsupply.com, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on hatchetsupply.com, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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hatchetsupply.com channels

Identify top traffic channels that drive growth for hatchetsupply.comand discover how performance of traffic channels has changed over time.

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hatchetsupply.com Google Ads spend

Evaluate hatchetsupply.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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hatchetsupply.com devices

Review hatchetsupply.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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hatchetsupply.com top markets

Explore hatchetsupply.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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hatchetsupply.com country & global rank

Assess the ranking of hatchetsupply.com among other retailers within its primary country and worldwide.

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