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Home/Insights/Retailers/hauslabs.com
TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

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959.7K
Revenue
Mar 26
667.1K
Sessions
Mar 26
2.0-2.5%
Conv. rate
Mar 26
$50-75
AOV
Mar 26
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Hauslabs.com offers a range of beauty and cosmetic products. Founded by Lady Gaga, the website features an assortment of innovative makeup items such as lip gloss, eyeliner, and eyeshadow. With a focus on self-expression, the site caters to individuals seeking unique and bold makeup options for creative expression.

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hauslabs.com Annual Revenue and Growth

hauslabs.com's annual sales on its online store amounted to $6.8M in 2025, up 5-10% from the previous year. For 2026, revenue is expected to grow by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$6.8M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
hauslabs.com revenue by year

hauslabs.com's monthly revenueOVER TIME
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Over the past three months, hauslabs.com revenue has experienced growth of 17%, compared to the preceding three months.

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hauslabs.com revenue growth for last six months
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OVERVIEW
In March 2026, hauslabs.com generated $959,703 in online sales, significantly surpassing the BEAUTY AND COSMETICS median of $47,335, with a conversion rate between 2.00-2.50%, slightly below the industry's high of 4.7%. The Average Order Value (AOV) ranged from $50 to $75, well below the high of $190 but above the low of $45. The site attracted 667,090 sessions, substantially higher than the median of 20,520 in the sector, though far from sephora.com's leading 60,417,169 sessions, indicating strong engagement relative to its category despite lower conversion efficiency and AOV.
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hauslabs.com competitors

In March 2026, hauslabs.com outperformed its competitors in terms of revenue, with a revenue of $959,703. This was significantly higher than ladygaga.com, which had a revenue of $287,299, and milkmakeup.com, which had a revenue of $175,788. Additionally, hauslabs.com had the highest number of transactions at 14,131, compared to ladygaga.com with 5,550 and milkmakeup.com with 3,888. However, when it comes to conversion rates, hauslabs.com fell in the middle with a conversion rate of 2.00-2.50%, while ladygaga.com and milkmakeup.com both had conversion rates of 1.00-1.50%. Overall, hauslabs.com demonstrated strong performance in revenue and transactions, positioning itself as a leading competitor in the industry.

ladygaga.com screenshot
#1 ladygaga.com
287.3K
Revenue
382.8K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
milkmakeup.com screenshot
#2 milkmakeup.com
175.8K
Revenue
265.2K
Sessions
1.0-1.5%
Conv. rate
$25-50
AOV
hauslabs.com vs top market performers
hauslabs.com
top retailers
conversion rate vs average order value for hauslabs.com and its competitors
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Revenue share by device at hauslabs.com

In March large majority of sales on hauslabs.com, 68% was finalized on desktop devices, with 32% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In March large majority of sales on hauslabs.com, 68% was finalized on desktop devices, with 32% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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hauslabs.com channels

Identify top traffic channels that drive growth for hauslabs.comand discover how performance of traffic channels has changed over time.

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hauslabs.com Google Ads spend

Evaluate hauslabs.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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hauslabs.com devices

Review hauslabs.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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hauslabs.com top markets

Explore hauslabs.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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hauslabs.com country & global rank

Assess the ranking of hauslabs.com among other retailers within its primary country and worldwide.

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