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Aug 2025
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Home/Insights/Retailers/hauslabs.com
TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

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283.3K
Revenue
Aug 25
476.8K
Sessions
Aug 25
0.5-1.0%
Conv. rate
Aug 25
$50-75
AOV
Aug 25
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Hauslabs.com offers a range of beauty and cosmetic products. Founded by Lady Gaga, the website features an assortment of innovative makeup items such as lip gloss, eyeliner, and eyeshadow. With a focus on self-expression, the site caters to individuals seeking unique and bold makeup options for creative expression.

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hauslabs.com Annual Revenue and Growth

hauslabs.com's annual sales on its online store amounted to $6.3M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to grow by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$6.3M
Annual growth forecast2024/2025
10-20%
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eCommerce Revenue
hauslabs.com revenue by year

hauslabs.com's monthly revenueOVER TIME
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Over the past three months, hauslabs.com revenue has experienced decline of 51%, compared to the preceding three months.

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hauslabs.com revenue decline for last six months
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OVERVIEW
In August 2025, hauslabs.com, an online store in the BEAUTY AND COSMETICS industry, reported a revenue of $283,302 with a conversion rate ranging from 0.50% to 1.00% and an average order value (AOV) of $50-75. The store had 476,809 sessions during the month, while the top performer in the industry was themancompany.com with $109,440,426 in revenue and sephora.com with 44,212,513 sessions. The median revenue and sessions in the industry were $43,264 and 22,297, respectively. A very high conversion rate was 4.33%, and a very high AOV was $202, while a very low conversion rate and AOV were 1.0% and $46.
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hauslabs.com competitors

In August 2025, hauslabs.com generated a revenue of $283,302 from 4,427 transactions with 476,809 sessions. The average order value (AOV) falls between $50-75, and the conversion rate ranges from 0.50-1.00%. In comparison, ladygaga.com, a competitor, outperformed hauslabs.com with a revenue of $612,577 from 10,904 transactions and 717,882 sessions. The AOV and conversion rate for ladygaga.com are similar to hauslabs.com. On the other hand, milkmakeup.com had a revenue of $124,000 from 2,859 transactions and 241,254 sessions, with a lower AOV range of $25-50 but a slightly higher conversion rate of 1.00-1.50%. Overall, while hauslabs.com is performing well in terms of revenue and transactions, it falls behind ladygaga.com in terms of sessions and overall performance metrics.

ladygaga.com screenshot
#1 ladygaga.com
612.6K
Revenue
717.9K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
milkmakeup.com screenshot
#2 milkmakeup.com
124K
Revenue
241.3K
Sessions
1.0-1.5%
Conv. rate
$25-50
AOV
hauslabs.com vs top market performers
hauslabs.com
top retailers
conversion rate vs average order value for hauslabs.com and its competitors
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Revenue share by device at hauslabs.com

In August large majority of sales on hauslabs.com, 68% was finalized on desktop devices, with 32% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on hauslabs.com, 68% was finalized on desktop devices, with 32% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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hauslabs.com channels

Identify top traffic channels that drive growth for hauslabs.comand discover how performance of traffic channels has changed over time.

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hauslabs.com Google Ads spend

Evaluate hauslabs.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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hauslabs.com devices

Review hauslabs.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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hauslabs.com top markets

Explore hauslabs.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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hauslabs.com country & global rank

Assess the ranking of hauslabs.com among other retailers within its primary country and worldwide.

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