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Home/Insights/Retailers/hauslabs.com
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

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657.7K
Revenue
Jul 26
1.1M
Sessions
Jul 26
0.5-1.0%
Conv. rate
Jul 26
$50-75
AOV
Jul 26
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Hauslabs.com offers a range of beauty and cosmetic products. Founded by Lady Gaga, the website features an assortment of innovative makeup items such as lip gloss, eyeliner, and eyeshadow. With a focus on self-expression, the site caters to individuals seeking unique and bold makeup options for creative expression.

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hauslabs.com Annual Revenue and Growth

hauslabs.com's annual sales on its online store amounted to $6.8M in 2025, up 5-10% from the previous year. For 2026, revenue is expected to grow by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$6.8M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
hauslabs.com revenue by year

hauslabs.com's monthly revenueOVER TIME
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Over the past three months, hauslabs.com revenue has experienced decline of 0.18%, compared to the preceding three months.

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hauslabs.com revenue decline for last six months
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OVERVIEW
hauslabs.com generated $658,000 in revenue for online sales in July 2026, significantly outperforming the average store in the beauty and cosmetics category, which typically generates around $39,200 a month. With a conversion rate ranging from 0.50-1.00%, hauslabs.com is below the average store in the beauty and cosmetics category, where rates generally range from 1.1% to 4.37%. The site's average order value (AOV) of $50-75 falls within the typical range of $52 to $207 in the beauty and cosmetics category. Additionally, hauslabs.com attracted 1.1 million sessions, a substantial increase compared to the average store in the beauty and cosmetics category, which sees around 17,100 sessions monthly.
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hauslabs.com competitors

In July 2026, hauslabs.com trails its competitors with a conversion rate of 0.50-1.00%, which is significantly lower than ladygaga.com’s conversion rate of 1.50-2.00% and milkmakeup.com’s rate of 1.00-1.50%. However, hauslabs.com excels in other metrics, boasting the highest revenue at $658,000, which surpasses ladygaga.com by $311,000. Additionally, hauslabs.com leads in transactions, with 10,300 compared to ladygaga.com’s 5,085, a difference of 5,215 transactions. The domain also far exceeds its competitors in sessions, attracting 1.1 million compared to ladygaga.com’s 326,000, leading by 774,000 sessions. All competitors have the same average order value (AOV) range of $50-75, highlighting that while hauslabs.com struggles with conversion, its overall performance in revenue, transactions, and traffic indicates a strong market presence.

ladygaga.com screenshot
#1 ladygaga.com
347.1K
Revenue
326.2K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
milkmakeup.com screenshot
#2 milkmakeup.com
131.1K
Revenue
216.5K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
hauslabs.com vs top market performers
hauslabs.com
top retailers
conversion rate vs average order value for hauslabs.com and its competitors
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Industries hauslabs.com operates in

hauslabs.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.

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hauslabs.com channels

Identify top traffic channels that drive growth for hauslabs.comand discover how performance of traffic channels has changed over time.

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hauslabs.com Google Ads spend

Evaluate hauslabs.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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hauslabs.com devices

Review hauslabs.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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hauslabs.com top markets

Explore hauslabs.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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hauslabs.com country & global rank

Assess the ranking of hauslabs.com among other retailers within its primary country and worldwide.

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