heruniverse.com
Her Universe is a website that offers a wide selection of products catered towards empowering female fans of geek and pop culture. Their inventory includes clothing, accessories, and merchandise inspired by various franchises, such as Star Wars, Marvel, Disney, Harry Potter, and more.
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heruniverse.com Annual Revenue and Growth
heruniverse.com's annual sales on its online store amounted to $4.4M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to grow by 5-10%. The trend is expected to moderate.
heruniverse.com's monthly revenueOVER TIME
Over the past three months, heruniverse.com revenue has experienced growth of 40%, compared to the preceding three months.
heruniverse.com competitors
When comparing heruniverse.com to its competitors in November 2025, it is evident that heruniverse.com falls behind in terms of revenue and transactions. While heruniverse.com generated $550,650 in revenue from 10,769 transactions, boxlunch.com outperformed with $20,475,922 in revenue from 327,577 transactions. In terms of sessions, heruniverse.com had 571,801 sessions, while boxlunch.com had a significantly higher 9,011,513 sessions. However, heruniverse.com had a higher conversion rate compared to fifthsun.com, merchoid.com, and loungefly.com, showcasing its strength in converting sessions into transactions. Additionally, the average order value (AOV) of heruniverse.com falls within the same range as most of its competitors, showing consistency in pricing strategy. Despite facing tough competition, heruniverse.com stands out in conversion rate, but has room for growth in revenue and transactions to catch up to its competitors.
Revenue share by device at heruniverse.com
In November large majority of sales on heruniverse.com, 73% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 27% of sales coming from desktop devices.
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heruniverse.com channels
Identify top traffic channels that drive growth for heruniverse.comand discover how performance of traffic channels has changed over time.
heruniverse.com Google Ads spend
Evaluate heruniverse.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
heruniverse.com devices
Review heruniverse.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
