Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
Aug 2026
All countries
Home/Insights/Retailers/heruniverse.com
TRANSACTION INTELLIGENCE - AUG 2026 GLOBALLY

Favicon for heruniverse.comheruniverse.com

Start benchmarking for free
Sign in with GoogleSign up with Google
667.7K
Revenue
Aug 26
578.6K
Sessions
Aug 26
1.5-2.0%
Conv. rate
Aug 26
$50-75
AOV
Aug 26
Loading...

Her Universe is a website that offers a wide selection of products catered towards empowering female fans of geek and pop culture. Their inventory includes clothing, accessories, and merchandise inspired by various franchises, such as Star Wars, Marvel, Disney, Harry Potter, and more.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

heruniverse.com Annual Revenue and Growth

heruniverse.com's annual sales on its online store amounted to $4.9M in 2025, up 10-20% from the previous year. For 2026, revenue is expected to grow by 10-20%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$4.9M
Annual growth forecast2025/2026
10-20%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
heruniverse.com revenue by year

heruniverse.com's monthly revenueOVER TIME
View real-time data

Over the past three months, heruniverse.com revenue has experienced growth of 59%, compared to the preceding three months.

View real-time data
heruniverse.com revenue growth for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
heruniverse.com operates in the fashion and apparel category, generating $668,000 in revenue for online sales in August 2026, significantly exceeding a typical store in the fashion and apparel category's $87,900. The site recorded 579,000 sessions, a notable increase compared to around 37,200 sessions for a typical store in the fashion and apparel category. Its conversion rate of 1.50-2.00% is comfortably within the typical range of 0.65% to 3.1%. Additionally, heruniverse.com’s average order value (AOV) of $50-75 falls within the category's typical range of $84 to $408.
Read more

heruniverse.com competitors

In August 2026, heruniverse.com trails boxlunch.com significantly in revenue, with $668,000 compared to boxlunch.com's $21.6 million. heruniverse.com has 9,798 transactions, which is fewer than boxlunch.com's 318,000 transactions, indicating boxlunch.com outperforms in customer engagement. While heruniverse.com enjoys 579,000 sessions, it still falls short of boxlunch.com's impressive 8.1 million sessions. Both sites share a similar average order value (AOV) range of $50-75, but heruniverse.com’s conversion rate of 1.50-2.00% is lower than boxlunch.com's 3.50-4.00%. Comparatively, loungefly.com and shopdisney.com also outperform heruniverse.com in revenue and transactions, highlighting heruniverse.com's position in a competitive landscape where it ranks 5th out of 6 in revenue, 4th in transactions, and 3rd in sessions.

boxlunch.com screenshot
#1 boxlunch.com
21.6M
Revenue
8.1M
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
fifthsun.com screenshot
#2 fifthsun.com
4.2K
Revenue
3.6K
Sessions
0.5-1.0%
Conv. rate
$150-175
AOV
loungefly.com screenshot
#3 loungefly.com
2.1M
Revenue
1.6M
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
merchoid.com screenshot
#4 merchoid.com
835.4K
Revenue
465.2K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
shopdisney.com screenshot
#5 shopdisney.com
3.7M
Revenue
74.5K
Sessions
32.0-32.5%
Conv. rate
$150-175
AOV
heruniverse.com vs top market performers
heruniverse.com
top retailers
conversion rate vs average order value for heruniverse.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at heruniverse.com

In August large majority of sales on heruniverse.com, 73% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 27% of sales coming from desktop devices.

In August large majority of sales on heruniverse.com, 73% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 27% of sales coming from desktop devices.

Industries heruniverse.com operates in

heruniverse.com is tracked across 3 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

heruniverse.com channels

Identify top traffic channels that drive growth for heruniverse.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

heruniverse.com Google Ads spend

Evaluate heruniverse.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

heruniverse.com devices

Review heruniverse.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

heruniverse.com top markets

Explore heruniverse.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

heruniverse.com country & global rank

Assess the ranking of heruniverse.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard