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May 2026
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Home/Insights/Retailers/hottopic.com
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

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18.2M
Revenue
May 26
11.9M
Sessions
May 26
2.5-3.0%
Conv. rate
May 26
$50-75
AOV
May 26
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Hottopic.com is an online retail platform offering merchandise, predominantly apparel and accessories, catering to a variety of fandoms and alternative subcultures. The website features a wide selection of licensed merchandise, including band merchandise, pop culture references, trendy clothing, footwear, and collectibles, in diverse styles that appeal to their target audience.

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hottopic.com Annual Revenue and Growth

hottopic.com's annual sales on its online store amounted to $182.9M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$182.9M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
hottopic.com revenue by year

hottopic.com's monthly revenueOVER TIME
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Over the past three months, hottopic.com revenue has experienced growth of 21%, compared to the preceding three months.

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hottopic.com revenue growth for last six months
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OVERVIEW
In May 2026, hottopic.com generated $18,179,770 in online sales, significantly below the FASHION AND APPAREL median of $74,720, with a conversion rate of 2.50-3.00%, just shy of the high benchmark of 3.18%. The average order value (AOV) ranged between $50-75, well below the industry high of $405. The site attracted 11,895,937 sessions, substantially less than the industry leader shein.com, which saw 309,473,559 sessions, while the median sessions for the category stood at 29,212, highlighting hottopic.com's position in a competitive market.
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hottopic.com competitors

In May 2026, hottopic.com outperformed its competitors with a substantial revenue of $18,179,770, derived from 301,368 transactions across 11,895,937 sessions, yielding a conversion rate of 2.50-3.00%. In contrast, boxlunch.com generated $6,238,123 from 94,483 transactions over 5,572,788 sessions, achieving a conversion rate of 1.50-2.00%. teepublic.com followed closely with revenue of $9,423,441 from 132,146 transactions, reflecting a similar conversion rate of 1.50-2.00% over 7,305,006 sessions. shopdisney.com reported significantly lower revenue of $3,847,803 with a remarkable conversion rate of 26.50-27.00%, but only 25,942 transactions and 96,369 sessions. funko.com, with a revenue of $6,069,464, matched hottopic.com’s conversion rate of 2.50-3.00%, yet managed just 135,453 transactions across 4,799,054 sessions. Lastly, 80stees.com fell behind with $396,831 in revenue, demonstrating the challenges faced by smaller brands in this niche market.

boxlunch.com screenshot
#1 boxlunch.com
6.2M
Revenue
5.6M
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
teepublic.com screenshot
#2 teepublic.com
9.4M
Revenue
7.3M
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
shopdisney.com screenshot
#3 shopdisney.com
3.8M
Revenue
96.4K
Sessions
26.5-27.0%
Conv. rate
$125-150
AOV
funko.com screenshot
#4 funko.com
6.1M
Revenue
4.8M
Sessions
2.5-3.0%
Conv. rate
$25-50
AOV
80stees.com screenshot
#5 80stees.com
396.8K
Revenue
353K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
hottopic.com vs top market performers
hottopic.com
top retailers
conversion rate vs average order value for hottopic.com and its competitors
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Revenue share by device at hottopic.com

In May large majority of sales on hottopic.com, 64% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 36% of sales coming from desktop devices.

In May large majority of sales on hottopic.com, 64% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 36% of sales coming from desktop devices.

Industries hottopic.com operates in

hottopic.com is tracked across 10 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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hottopic.com channels

Identify top traffic channels that drive growth for hottopic.comand discover how performance of traffic channels has changed over time.

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hottopic.com Google Ads spend

Evaluate hottopic.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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hottopic.com devices

Review hottopic.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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hottopic.com top markets

Explore hottopic.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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hottopic.com country & global rank

Assess the ranking of hottopic.com among other retailers within its primary country and worldwide.

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