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Dec 2025
All countries
Home/Insights/Retailers/hottopic.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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22.5M
Revenue
Dec 25
17.8M
Sessions
Dec 25
2.0-2.5%
Conv. rate
Dec 25
$50-75
AOV
Dec 25
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Hottopic.com is an online retail platform offering merchandise, predominantly apparel and accessories, catering to a variety of fandoms and alternative subcultures. The website features a wide selection of licensed merchandise, including band merchandise, pop culture references, trendy clothing, footwear, and collectibles, in diverse styles that appeal to their target audience.

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hottopic.com Annual Revenue and Growth

hottopic.com's annual sales on its online store amounted to $203.9M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$203.9M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
hottopic.com revenue by year

hottopic.com's monthly revenueOVER TIME
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Over the past three months, hottopic.com revenue has experienced growth of 29%, compared to the preceding three months.

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hottopic.com revenue growth for last six months
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OVERVIEW
In December 2025, hottopic.com generated $22,454,754 in online sales, significantly lower than the FASHION AND APPAREL median of $92,600, with sessions reaching 17,830,229, far surpassing the median of 39,789 but trailing behind shein.com's 304,519,814 sessions; its conversion rate ranged from 2.00-2.50%, under the high of 3.17% for the industry, and its average order value (AOV) fell between $50-75, compared to a high of $389 and a low of $75 within the sector.
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hottopic.com competitors

In December 2025, hottopic.com generated $22,454,754 in revenue from 406,029 transactions with 17,830,229 sessions, resulting in a conversion rate of 2.00-2.50% and an average order value (AOV) of $50-75. Comparing this data to its competitors, boxlunch.com had revenue of $20,842,598 from 331,704 transactions with 9,327,901 sessions and a higher conversion rate of 3.50-4.00%. teepublic.com had revenue of $14,951,881 from 272,111 transactions with 12,651,889 sessions and a similar conversion rate of 2.00-2.50%. shopdisney.com had revenue of $5,797,059 from 36,606 transactions with 117,422 sessions but boasted a significantly higher AOV of $150-175 and a conversion rate of 31.00-31.50%. funko.com had revenue of $9,253,960 from 195,489 transactions with 6,601,401 sessions, similar to Hot Topic in terms of AOV and conversion rate. Lastly, 80stees.com had the lowest revenue of $609,905 from 5,921 transactions with 516,674 sessions, a higher AOV of $100-125, but a lower conversion rate of 1.00-1.50%.

boxlunch.com screenshot
#1 boxlunch.com
20.8M
Revenue
9.3M
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
teepublic.com screenshot
#2 teepublic.com
15M
Revenue
12.7M
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
shopdisney.com screenshot
#3 shopdisney.com
5.8M
Revenue
117.4K
Sessions
31.0-31.5%
Conv. rate
$150-175
AOV
funko.com screenshot
#4 funko.com
9.3M
Revenue
6.6M
Sessions
2.5-3.0%
Conv. rate
$25-50
AOV
80stees.com screenshot
#5 80stees.com
609.9K
Revenue
516.7K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
hottopic.com vs top market performers
hottopic.com
top retailers
conversion rate vs average order value for hottopic.com and its competitors
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Revenue share by device at hottopic.com

In December large majority of sales on hottopic.com, 64% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 36% of sales coming from desktop devices.

In December large majority of sales on hottopic.com, 64% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 36% of sales coming from desktop devices.
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hottopic.com channels

Identify top traffic channels that drive growth for hottopic.comand discover how performance of traffic channels has changed over time.

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hottopic.com Google Ads spend

Evaluate hottopic.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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hottopic.com devices

Review hottopic.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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hottopic.com top markets

Explore hottopic.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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hottopic.com country & global rank

Assess the ranking of hottopic.com among other retailers within its primary country and worldwide.

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