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Sep 2025
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Home/Insights/Retailers/hottopic.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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13.9M
Revenue
Sep 25
9.8M
Sessions
Sep 25
2.5-3.0%
Conv. rate
Sep 25
$50-75
AOV
Sep 25
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Hottopic.com is an online retail platform offering merchandise, predominantly apparel and accessories, catering to a variety of fandoms and alternative subcultures. The website features a wide selection of licensed merchandise, including band merchandise, pop culture references, trendy clothing, footwear, and collectibles, in diverse styles that appeal to their target audience.

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hottopic.com Annual Revenue and Growth

hottopic.com's annual sales on its online store amounted to $203.9M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$203.9M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
hottopic.com revenue by year

hottopic.com's monthly revenueOVER TIME
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Over the past three months, hottopic.com revenue has experienced growth of 7.3%, compared to the preceding three months.

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hottopic.com revenue growth for last six months
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OVERVIEW
In September 2025, hottopic.com generated $13,896,468 in online sales with a conversion rate of 2.50-3.00%, slightly below the high benchmark of 3.2% in the FASHION AND APPAREL sector. The average order value (AOV) ranged from $50-75, lower than the high AOV of $382. hottopic.com recorded 9,839,141 sessions, significantly higher than the median of 34,221, but far behind shein.com, the leading store with 297,137,690 sessions. Overall, while Hottopic's performance metrics indicate solid engagement, it still has considerable room for growth compared to industry leaders.
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hottopic.com competitors

In September 2025, hottopic.com generated a revenue of $13,896,468 from 258,670 transactions and 9,839,141 sessions, with an average order value (AOV) of $50-75 and a conversion rate of 2.50-3.00%. Compared to its competitors, hottopic.com outperformed most in terms of revenue and transactions. boxlunch.com, its closest competitor, had a revenue of $10,460,695 from 182,495 transactions and 4,412,560 sessions, with a higher conversion rate of 4.00-4.50%. teepublic.com had lower revenue and transactions than hottopic.com, while shopdisney.com had significantly higher AOV and conversion rate but lower revenue and transactions. funko.com and 80stees.com also fell behind hottopic.com in terms of revenue and transactions, with varying AOVs and conversion rates. Overall, hottopic.com showcased strong performance in revenue and transactions compared to its competitors in September 2025.

boxlunch.com screenshot
#1 boxlunch.com
10.5M
Revenue
4.4M
Sessions
4.0-4.5%
Conv. rate
$50-75
AOV
teepublic.com screenshot
#2 teepublic.com
8.8M
Revenue
6.8M
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
shopdisney.com screenshot
#3 shopdisney.com
4.8M
Revenue
70.2K
Sessions
40.0-40.5%
Conv. rate
$150-175
AOV
funko.com screenshot
#4 funko.com
5.4M
Revenue
4M
Sessions
2.5-3.0%
Conv. rate
$25-50
AOV
80stees.com screenshot
#5 80stees.com
391K
Revenue
369.4K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
hottopic.com vs top market performers
hottopic.com
top retailers
conversion rate vs average order value for hottopic.com and its competitors
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Revenue share by device at hottopic.com

In September large majority of sales on hottopic.com, 64% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 36% of sales coming from desktop devices.

In September large majority of sales on hottopic.com, 64% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 36% of sales coming from desktop devices.
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hottopic.com channels

Identify top traffic channels that drive growth for hottopic.comand discover how performance of traffic channels has changed over time.

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hottopic.com Google Ads spend

Evaluate hottopic.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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hottopic.com devices

Review hottopic.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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hottopic.com top markets

Explore hottopic.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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hottopic.com country & global rank

Assess the ranking of hottopic.com among other retailers within its primary country and worldwide.

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