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Jul 2026
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Home/Insights/Retailers/hottopic.com
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

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28.3M
Revenue
Jul 26
17.4M
Sessions
Jul 26
2.5-3.0%
Conv. rate
Jul 26
$50-75
AOV
Jul 26
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Hottopic.com is an online retail platform offering merchandise, predominantly apparel and accessories, catering to a variety of fandoms and alternative subcultures. The website features a wide selection of licensed merchandise, including band merchandise, pop culture references, trendy clothing, footwear, and collectibles, in diverse styles that appeal to their target audience.

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hottopic.com Annual Revenue and Growth

hottopic.com's annual sales on its online store amounted to $182.9M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$182.9M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
hottopic.com revenue by year

hottopic.com's monthly revenueOVER TIME
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Over the past three months, hottopic.com revenue has experienced growth of 49%, compared to the preceding three months.

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hottopic.com revenue growth for last six months
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OVERVIEW
hottopic.com attracted 17.4 million sessions in July 2026, generating $28.3 million in online sales. A typical store in the fashion and apparel category sees around 28,400 sessions a month and generates about $71,300. With a conversion rate of 2.50-3.00%, hottopic.com is within the typical range for this category, where conversion rates typically range from 0.66% to 3.1%. Its average order value (AOV) of $50-75 is also within the category's typical range of $84 to $403, highlighting its performance in a competitive market.
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hottopic.com competitors

The most significant gap between hottopic.com and its closest competitor, boxlunch.com, is in revenue, where hottopic.com leads by $6.3 million in July 2026. hottopic.com generated $28.3 million from 459,000 transactions over 17.4 million sessions, giving it a conversion rate of 2.50-3.00%. In contrast, boxlunch.com earned $22 million with 317,000 transactions from just 8.1 million sessions, but it boasts a higher conversion rate of 3.50-4.00%. Other competitors like teepublic.com and funko.com trail behind in revenue at $18.7 million and $7.1 million, respectively. While teepublic.com has a higher AOV of 100-125, its overall performance lags with only 169,000 transactions. Overall, hottopic.com clearly outperforms its rivals in revenue, transactions, and session volume, underscoring its market dominance.

boxlunch.com screenshot
#1 boxlunch.com
22M
Revenue
8.1M
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
teepublic.com screenshot
#2 teepublic.com
18.7M
Revenue
8.1M
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
shopdisney.com screenshot
#3 shopdisney.com
4.2M
Revenue
81.4K
Sessions
32.0-32.5%
Conv. rate
$150-175
AOV
funko.com screenshot
#4 funko.com
7.1M
Revenue
5.8M
Sessions
2.5-3.0%
Conv. rate
$25-50
AOV
80stees.com screenshot
#5 80stees.com
449.6K
Revenue
338K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
hottopic.com vs top market performers
hottopic.com
top retailers
conversion rate vs average order value for hottopic.com and its competitors
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Revenue share by device at hottopic.com

In July large majority of sales on hottopic.com, 64% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 36% of sales coming from desktop devices.

In July large majority of sales on hottopic.com, 64% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 36% of sales coming from desktop devices.

Industries hottopic.com operates in

hottopic.com is tracked across 10 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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brands overtime comparison

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hottopic.com channels

Identify top traffic channels that drive growth for hottopic.comand discover how performance of traffic channels has changed over time.

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hottopic.com Google Ads spend

Evaluate hottopic.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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hottopic.com devices

Review hottopic.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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hottopic.com top markets

Explore hottopic.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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hottopic.com country & global rank

Assess the ranking of hottopic.com among other retailers within its primary country and worldwide.

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