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Home/Insights/Retailers/hipkids.com.au
TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

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142.6K
Revenue
Mar 26
63.6K
Sessions
Mar 26
1.5-2.0%
Conv. rate
Mar 26
$125-150
AOV
Mar 26
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  • Main country of store: AUSTRALIA
  • Website category: E COMMERCE AND SHOPPING

Hipkids.com.au is a website offering a wide range of products for children, such as furniture, toys, decor, and accessories. They specialize in designing and supplying ethically-produced, high-quality items for a modern and stylish childrens room. The site also provides parenting resources and ideas for creating a functional and aesthetically appealing space for kids.

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hipkids.com.au Annual Revenue and Growth

hipkids.com.au's annual sales on its online store amounted to $1.8M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 0-5%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$1.8M
Annual growth forecast2025/2026
0-5%
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eCommerce Revenue
hipkids.com.au revenue by year

hipkids.com.au's monthly revenueOVER TIME
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Over the past three months, hipkids.com.au revenue has experienced decline of 49%, compared to the preceding three months.

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hipkids.com.au revenue decline for last six months
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OVERVIEW
In March 2026, hipkids.com.au achieved online sales revenue of $142,624, significantly above the e-commerce median of $87,386, with a conversion rate between 1.50-2.00%, trailing the industry high of 3.76%. The average order value (AOV) ranged from $125-150, below the sector’s high of $323, and the site recorded 63,634 sessions, surpassing the median of 37,859 but far below the highest of 29,131,775 sessions seen on boots.com. These metrics highlight hipkids.com.au's competitive positioning within the e-commerce sector, demonstrating strong revenue generation but areas for growth in conversion and AOV.
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hipkids.com.au competitors

In March 2026, hipkids.com.au reported a revenue of $142,624 with 1,135 transactions and 63,634 sessions, boasting an average order value (AOV) of $125-150 and a conversion rate of 1.50-2.00%. In comparison, potterybarnkids.com, a major competitor, generated a significantly higher revenue of $54,746,092 from 183,792 transactions and 4,517,480 sessions. potterybarnkids.com also had a higher AOV range of $275-300 and a conversion rate of 4.00-4.50%. Despite hipkids.com.au's smaller scale in terms of revenue and traffic, it has a slightly lower AOV and conversion rate than potterybarnkids.com, indicating potential areas for improvement in order to compete more effectively in the market.

potterybarnkids.com screenshot
#1 potterybarnkids.com
54.7M
Revenue
4.5M
Sessions
4.0-4.5%
Conv. rate
$275-300
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
hipkids.com.au vs top market performers
hipkids.com.au
top retailers
conversion rate vs average order value for hipkids.com.au and its competitors
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Revenue share by device at hipkids.com.au

In March large majority of sales on hipkids.com.au, 73% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 27% of sales coming from desktop devices.

In March large majority of sales on hipkids.com.au, 73% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 27% of sales coming from desktop devices.
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hipkids.com.au channels

Identify top traffic channels that drive growth for hipkids.com.auand discover how performance of traffic channels has changed over time.

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hipkids.com.au Google Ads spend

Evaluate hipkids.com.au's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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hipkids.com.au devices

Review hipkids.com.au's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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hipkids.com.au top markets

Explore hipkids.com.au's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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hipkids.com.au country & global rank

Assess the ranking of hipkids.com.au among other retailers within its primary country and worldwide.

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