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May 2025
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Home/Insights/Retailers/hipkids.com.au
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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83.7K
Revenue
53K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
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  • Main country of store: AUSTRALIA
  • Website category: E COMMERCE AND SHOPPING

Hipkids.com.au is a website offering a wide range of products for children, such as furniture, toys, decor, and accessories. They specialize in designing and supplying ethically-produced, high-quality items for a modern and stylish childrens room. The site also provides parenting resources and ideas for creating a functional and aesthetically appealing space for kids.

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hipkids.com.au's revenueOVER TIME
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Over the past three months, hipkids.com.au revenue has experienced decline of 20%, compared to the preceding three months.

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hipkids.com.au revenue decline for last six months
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OVERVIEW
In May 2025, hipkids.com.au in the e-commerce_and_shopping industry had online sales revenue of $83,694, with a conversion rate of 1.00-1.50% and an average order value (AOV) of $100-125. The store had 52,995 sessions, while the highest sessions were at 27,739,926 from boots.com. The median revenue in the category was $83,973, with the largest online store being qvc.com at $120,848,035. A high conversion rate was 3.75% and a low was 0.79%. A high AOV was $349 and a low was $57.
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hipkids.com.au competitors

In May 2025, hipkids.com.au stands out among its competitors with a revenue of $83,694 from 720 transactions and 52,995 sessions. The average order value (AOV) for Hip Kids falls between $100-125, with a conversion rate of 1.00-1.50%. In comparison, potterybarnkids.com, a similar domain, generated a significantly higher revenue of $31,013,273 from 99,438 transactions and 3,482,034 sessions. Pottery Barn Kids boasts a higher AOV range of $300-325 and a conversion rate of 2.50-3.00%. While Hip Kids may have a lower revenue and traffic volume, its AOV and conversion rate are competitive with its counterpart. The focus on quality products and customer engagement on hipkids.com.au may be contributing factors to its success despite the differences in overall performance metrics.

potterybarnkids.com screenshot
#1 potterybarnkids.com
31M
Revenue
3.5M
Sessions
2.5-3.0%
Conv. rate
$300-325
AOV
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TOP MARKET PERFORMERSby revenue
hipkids.com.au vs top market performers
hipkids.com.au
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conversion rate vs average order value for hipkids.com.au and its competitors
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Revenue share by device at hipkids.com.au

In May large majority of sales on hipkids.com.au, 66% was finalized on mobile devices, with 34% of sales coming from desktop devices.

In May large majority of sales on hipkids.com.au, 66% was finalized on mobile devices, with 34% of sales coming from desktop devices.
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hipkids.com.au channels

Identify top traffic channels that drive growth for hipkids.com.auand discover how performance of traffic channels has changed over time.

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hipkids.com.au Google Ads spend

Evaluate hipkids.com.au's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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hipkids.com.au devices

Review hipkids.com.au's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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hipkids.com.au top markets

Explore hipkids.com.au's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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hipkids.com.au country & global rank

Assess the ranking of hipkids.com.au among other retailers within its primary country and worldwide.

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