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Jul 2025
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Home/Insights/Retailers/hipkids.com.au
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

Favicon for hipkids.com.auhipkids.com.au

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95.8K
Revenue
69.7K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
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  • Main country of store: AUSTRALIA
  • Website category: E COMMERCE AND SHOPPING

Hipkids.com.au is a website offering a wide range of products for children, such as furniture, toys, decor, and accessories. They specialize in designing and supplying ethically-produced, high-quality items for a modern and stylish childrens room. The site also provides parenting resources and ideas for creating a functional and aesthetically appealing space for kids.

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hipkids.com.au's revenueOVER TIME
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Over the past three months, hipkids.com.au revenue has experienced decline of 20%, compared to the preceding three months.

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hipkids.com.au revenue decline for last six months
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OVERVIEW
hipkids.com.au, an e-commerce_and_shopping website, had a revenue of $95,823 in July 2025, with a conversion rate of 1.00-1.50% and an average order value (AOV) of $100-125. The website recorded 69,721 sessions during the month. Compared to the e-commerce_and_shopping industry, hipkids.com.au's revenue was above the median, while its conversion rate and AOV were within average ranges. However, its number of sessions was below the industry median. The highest revenue was reported by qvc.com at $122,268,926, the highest conversion rate was 3.64%, and the highest AOV was $346, while boots.com had the highest number of sessions at 28,051,919.
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hipkids.com.au competitors

In July 2025, hipkids.com.au, with a revenue of $95,823 from 820 transactions and 69,721 sessions, has an average order value (AOV) ranging between $100-$125 and a conversion rate of 1.00-1.50%. In comparison, its competitor potterybarnkids.com boasts a significantly higher revenue of $51,163,060 generated from 160,549 transactions and 6,323,135 sessions. potterybarnkids.com also has a higher AOV ranging between $300-$325 and a conversion rate of 2.50-3.00%. While hipkids.com.au has a more modest performance in terms of revenue and site traffic, it may appeal to customers looking for more affordable options with a lower AOV and conversion rate. On the other hand, potterybarnkids.com caters to a higher-end market with a larger revenue, more transactions, and higher AOV and conversion rate.

potterybarnkids.com screenshot
#1 potterybarnkids.com
51.2M
Revenue
6.3M
Sessions
2.5-3.0%
Conv. rate
$300-325
AOV
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TOP MARKET PERFORMERSby revenue
hipkids.com.au vs top market performers
hipkids.com.au
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conversion rate vs average order value for hipkids.com.au and its competitors
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Revenue share by device at hipkids.com.au

In July large majority of sales on hipkids.com.au, 72% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 28% of sales coming from desktop devices.

In July large majority of sales on hipkids.com.au, 72% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 28% of sales coming from desktop devices.
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hipkids.com.au channels

Identify top traffic channels that drive growth for hipkids.com.auand discover how performance of traffic channels has changed over time.

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hipkids.com.au Google Ads spend

Evaluate hipkids.com.au's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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hipkids.com.au devices

Review hipkids.com.au's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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hipkids.com.au top markets

Explore hipkids.com.au's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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hipkids.com.au country & global rank

Assess the ranking of hipkids.com.au among other retailers within its primary country and worldwide.

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