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Jul 2026
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Home/Insights/Retailers/hipkids.com.au
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

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151.6K
Revenue
Jul 26
91.3K
Sessions
Jul 26
1.0-1.5%
Conv. rate
Jul 26
$125-150
AOV
Jul 26
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  • Main country of store: AUSTRALIA
  • Website category: E COMMERCE AND SHOPPING

Hipkids.com.au is a website offering a wide range of products for children, such as furniture, toys, decor, and accessories. They specialize in designing and supplying ethically-produced, high-quality items for a modern and stylish childrens room. The site also provides parenting resources and ideas for creating a functional and aesthetically appealing space for kids.

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hipkids.com.au Annual Revenue and Growth

hipkids.com.au's annual sales on its online store amounted to $1.8M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$1.8M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
hipkids.com.au revenue by year

hipkids.com.au's monthly revenueOVER TIME
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Over the past three months, hipkids.com.au revenue has experienced growth of 21%, compared to the preceding three months.

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hipkids.com.au revenue growth for last six months
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OVERVIEW
In July 2026, hipkids.com.au, an e-commerce and shopping category site, generated $152,000 in online sales, well above the revenue of an average e-commerce and shopping store, which is around $80,800. Its conversion rate ranged from 1.00-1.50%, comfortably within the typical range of 0.75% to 3.8%. The average order value (AOV) stood between $125-150, aligning with the category's typical range of $59 to $332. With 91,300 sessions, hipkids.com.au significantly exceeded the average e-commerce and shopping store's 35,800 sessions, showcasing its strong market presence in this competitive category.
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hipkids.com.au competitors

The competitive set includes hipkids.com.au and potterybarnkids.com. In July 2026, hipkids.com.au generated a revenue of $152,000 from 1,152 transactions, with sessions totaling 91,300 and an average order value (AOV) ranging from $125 to $150. However, hipkids.com.au ranks second compared to potterybarnkids.com, which leads significantly with a revenue of $87.4 million from 253,000 transactions across 8.2 million sessions, boasting a higher AOV of $325 to $350. Additionally, hipkids.com.au's conversion rate ranges from 1.00% to 1.50%, while potterybarnkids.com outperforms with a conversion rate between 3.00% and 3.50%. Overall, hipkids.com.au trails potterybarnkids.com by $87.2 million in revenue, 252,000 transactions, and 8.1 million sessions, highlighting a considerable gap in market performance.

potterybarnkids.com screenshot
#1 potterybarnkids.com
87.4M
Revenue
8.2M
Sessions
3.0-3.5%
Conv. rate
$325-350
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
hipkids.com.au vs top market performers
hipkids.com.au
top retailers
conversion rate vs average order value for hipkids.com.au and its competitors
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Revenue share by device at hipkids.com.au

In July large majority of sales on hipkids.com.au, 73% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 27% of sales coming from desktop devices.

In July large majority of sales on hipkids.com.au, 73% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 27% of sales coming from desktop devices.

Industries hipkids.com.au operates in

hipkids.com.au is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.

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hipkids.com.au channels

Identify top traffic channels that drive growth for hipkids.com.auand discover how performance of traffic channels has changed over time.

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hipkids.com.au Google Ads spend

Evaluate hipkids.com.au's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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hipkids.com.au devices

Review hipkids.com.au's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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hipkids.com.au top markets

Explore hipkids.com.au's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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hipkids.com.au country & global rank

Assess the ranking of hipkids.com.au among other retailers within its primary country and worldwide.

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