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Dec 2025
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Home/Insights/Retailers/potterybarnkids.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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54.9M
Revenue
Dec 25
5.6M
Sessions
Dec 25
3.0-3.5%
Conv. rate
Dec 25
$300-325
AOV
Dec 25
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Pottery Barn Kids is an online platform showcasing a variety of products for childrens living spaces. They offer an extensive range of furniture, bedding, decor, and accessories tailored to meet the needs of growing families. The website also provides design inspiration and ideas for creating stylish and functional environments for kids.

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potterybarnkids.com Annual Revenue and Growth

potterybarnkids.com's annual sales on its online store amounted to $538.1M in 2024, down 0-5% from the previous year. For 2025, revenue is expected to decline by 0-5%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$538.1M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
potterybarnkids.com revenue by year

potterybarnkids.com's monthly revenueOVER TIME
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Over the past three months, potterybarnkids.com revenue has experienced growth of 20%, compared to the preceding three months.

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potterybarnkids.com revenue growth for last six months
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OVERVIEW
In December 2025, potterybarnkids.com generated $54,940,075 in online sales, outperforming the CHILDCARE median of $43,371, with a conversion rate of 3.00-3.50%, slightly below the category's high of 4.55%. Their average order value (AOV) ranged from $300-325, significantly exceeding the CHILDCARE average of $251, while their total sessions reached 5,589,889, markedly lower than babylist.com's 12,893,760 sessions, and above the median of 21,315 in the industry.
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potterybarnkids.com competitors

In December 2025, potterybarnkids.com reported a revenue of $54,940,075 from 181,315 transactions and 5,589,889 sessions, with an average order value (AOV) ranging from $300 to $325 and a conversion rate of 3.00% to 3.50%. Comparing this data to its competitors, potterybarn.com leads the pack with a revenue of $129,600,626 from 459,657 transactions and 18,837,692 sessions, boasting a lower AOV of $275 to $300 but a slightly lower conversion rate of 2.00% to 2.50%. pbteen.com, westelm.com, and babylist.com also performed well, each with their own strengths in revenue, transactions, sessions, AOV, and conversion rates. However, albeebaby.com lagged behind significantly with the lowest revenue of $1,206,429 from 5,133 transactions and 306,690 sessions, along with the lowest AOV and conversion rate among the competitors.

pbteen.com screenshot
#1 pbteen.com
28.3M
Revenue
2.7M
Sessions
2.5-3.0%
Conv. rate
$400-500
AOV
potterybarn.com screenshot
#2 potterybarn.com
129.6M
Revenue
18.8M
Sessions
2.0-2.5%
Conv. rate
$275-300
AOV
westelm.com screenshot
#3 westelm.com
98.6M
Revenue
11.6M
Sessions
2.0-2.5%
Conv. rate
$350-375
AOV
babylist.com screenshot
#4 babylist.com
66.4M
Revenue
12.9M
Sessions
2.0-2.5%
Conv. rate
$200-225
AOV
albeebaby.com screenshot
#5 albeebaby.com
1.2M
Revenue
306.7K
Sessions
1.5-2.0%
Conv. rate
$225-250
AOV
potterybarnkids.com vs top market performers
potterybarnkids.com
top retailers
conversion rate vs average order value for potterybarnkids.com and its competitors
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Revenue share by device at potterybarnkids.com

In December large majority of sales on potterybarnkids.com, 91% was finalized on desktop devices, with 8.5% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on potterybarnkids.com, 91% was finalized on desktop devices, with 8.5% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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potterybarnkids.com channels

Identify top traffic channels that drive growth for potterybarnkids.comand discover how performance of traffic channels has changed over time.

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potterybarnkids.com Google Ads spend

Evaluate potterybarnkids.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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potterybarnkids.com devices

Review potterybarnkids.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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potterybarnkids.com top markets

Explore potterybarnkids.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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potterybarnkids.com country & global rank

Assess the ranking of potterybarnkids.com among other retailers within its primary country and worldwide.

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