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Jan 2026
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Home/Insights/Retailers/potterybarnkids.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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43.6M
Revenue
Jan 26
4.8M
Sessions
Jan 26
2.5-3.0%
Conv. rate
Jan 26
$300-325
AOV
Jan 26
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Pottery Barn Kids is an online platform showcasing a variety of products for childrens living spaces. They offer an extensive range of furniture, bedding, decor, and accessories tailored to meet the needs of growing families. The website also provides design inspiration and ideas for creating stylish and functional environments for kids.

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potterybarnkids.com Annual Revenue and Growth

potterybarnkids.com's annual sales on its online store amounted to $511.4M in 2025, down 0-5% from the previous year. For 2026, revenue is expected to grow by 0-5%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$511.4M
Annual growth forecast2025/2026
0-5%
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eCommerce Revenue
potterybarnkids.com revenue by year

potterybarnkids.com's monthly revenueOVER TIME
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Over the past three months, potterybarnkids.com revenue has experienced growth of 24%, compared to the preceding three months.

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potterybarnkids.com revenue growth for last six months
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OVERVIEW
In January 2026, potterybarnkids.com reported online sales revenue of $43,565,874, falling below the CHILDCARE median of $48,736, with a conversion rate of 2.50-3.00%, lower than the industry high of 4.38%. The site's average order value (AOV) ranged from $300 to $325, exceeding the industry average of $253, while its total sessions reached 4,822,835, significantly below babylist.com’s 17,691,734 sessions, indicating room for growth in both traffic and conversions within the competitive CHILDCARE market.
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potterybarnkids.com competitors

In January 2026, potterybarnkids.com reported a revenue of $43,565,874 from 144,342 transactions and 4,822,835 sessions, with an average order value (AOV) ranging from $300 to $325 and a conversion rate of 2.50-3.00%. In comparison, pbteen.com generated $21,382,166 in revenue from 53,108 transactions and 2,598,995 sessions, with an AOV of $400-425 and a conversion rate of 2.00-2.50%. potterybarn.com outperformed with revenue of $106,048,810 from 375,415 transactions and 16,883,698 sessions, an AOV of $275-300, and a conversion rate of 2.00-2.50%. westelm.com also surpassed potterybarnkids.com with $94,492,635 in revenue, 250,427 transactions, 11,588,932 sessions, AOV of $375-400, and a conversion rate of 2.00-2.50%. Although potterybarnkids.com falls behind some competitors in terms of revenue, it maintains a strong AOV and conversion rate within the industry.

pbteen.com screenshot
#1 pbteen.com
21.4M
Revenue
2.6M
Sessions
2.0-2.5%
Conv. rate
$400-500
AOV
potterybarn.com screenshot
#2 potterybarn.com
106M
Revenue
16.9M
Sessions
2.0-2.5%
Conv. rate
$275-300
AOV
westelm.com screenshot
#3 westelm.com
94.5M
Revenue
11.6M
Sessions
2.0-2.5%
Conv. rate
$375-400
AOV
babylist.com screenshot
#4 babylist.com
90.2M
Revenue
17.7M
Sessions
2.0-2.5%
Conv. rate
$225-250
AOV
albeebaby.com screenshot
#5 albeebaby.com
1.5M
Revenue
401.1K
Sessions
1.5-2.0%
Conv. rate
$225-250
AOV
potterybarnkids.com vs top market performers
potterybarnkids.com
top retailers
conversion rate vs average order value for potterybarnkids.com and its competitors
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Revenue share by device at potterybarnkids.com

In January large majority of sales on potterybarnkids.com, 91% was finalized on desktop devices, with 8.5% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on potterybarnkids.com, 91% was finalized on desktop devices, with 8.5% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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potterybarnkids.com channels

Identify top traffic channels that drive growth for potterybarnkids.comand discover how performance of traffic channels has changed over time.

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potterybarnkids.com Google Ads spend

Evaluate potterybarnkids.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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potterybarnkids.com devices

Review potterybarnkids.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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potterybarnkids.com top markets

Explore potterybarnkids.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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potterybarnkids.com country & global rank

Assess the ranking of potterybarnkids.com among other retailers within its primary country and worldwide.

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