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Home/Insights/Retailers/potterybarnkids.com
TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

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45M
Revenue
Aug 25
5.7M
Sessions
Aug 25
2.5-3.0%
Conv. rate
Aug 25
$300-325
AOV
Aug 25
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Pottery Barn Kids is an online platform showcasing a variety of products for childrens living spaces. They offer an extensive range of furniture, bedding, decor, and accessories tailored to meet the needs of growing families. The website also provides design inspiration and ideas for creating stylish and functional environments for kids.

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potterybarnkids.com Annual Revenue and Growth

potterybarnkids.com's annual sales on its online store amounted to $538.1M in 2024, down 0-5% from the previous year. For 2025, revenue is expected to decline by 5-10%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$538.1M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
potterybarnkids.com revenue by year

potterybarnkids.com's monthly revenueOVER TIME
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Over the past three months, potterybarnkids.com revenue has experienced growth of 25%, compared to the preceding three months.

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potterybarnkids.com revenue growth for last six months
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OVERVIEW
In August 2025, potterybarnkids.com in the CHILDCARE industry generated $44,998,510 in revenue, had a conversion rate of 2.50-3.00%, an AOV of $300-325, and 5,689,037 sessions. Compared to babylist.com, potterybarnkids.com falls behind with the highest revenue of $74,588,852 and sessions of 12,788,265. However, potterybarnkids.com outperformed the median revenue of $48,131, conversion rate of 4.16%, AOV of $261, and sessions of 21,167 in the CHILDCARE category.
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potterybarnkids.com competitors

In August 2025, potterybarnkids.com generated $44,998,510 in revenue from 145,225 transactions with 5,689,037 sessions. Their average order value (AOV) ranged from $300 to $325, with a conversion rate of 2.50-3.00%. Comparing this to their competitors, pbteen.com had $24,813,398 in revenue from 59,513 transactions and 2,870,690 sessions. Their AOV was higher at $400-425, but their conversion rate was slightly lower at 2.00-2.50%. potterybarn.com led the pack with $86,121,661 in revenue, 293,961 transactions, and 15,323,799 sessions. Despite a lower AOV of $275-300, their conversion rate ranged from 1.50-2.00%. westelm.com and babylist.com also outperformed potterybarnkids.com in revenue and transactions, with albeebaby.com lagging significantly behind in all metrics.

pbteen.com screenshot
#1 pbteen.com
24.8M
Revenue
2.9M
Sessions
2.0-2.5%
Conv. rate
$400-500
AOV
potterybarn.com screenshot
#2 potterybarn.com
86.1M
Revenue
15.3M
Sessions
1.5-2.0%
Conv. rate
$275-300
AOV
westelm.com screenshot
#3 westelm.com
67M
Revenue
11M
Sessions
1.5-2.0%
Conv. rate
$375-400
AOV
babylist.com screenshot
#4 babylist.com
74.6M
Revenue
12.8M
Sessions
2.0-2.5%
Conv. rate
$225-250
AOV
albeebaby.com screenshot
#5 albeebaby.com
1.3M
Revenue
421.1K
Sessions
1.0-1.5%
Conv. rate
$225-250
AOV
potterybarnkids.com vs top market performers
potterybarnkids.com
top retailers
conversion rate vs average order value for potterybarnkids.com and its competitors
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Revenue share by device at potterybarnkids.com

In August large majority of sales on potterybarnkids.com, 91% was finalized on desktop devices, with 8.5% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on potterybarnkids.com, 91% was finalized on desktop devices, with 8.5% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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potterybarnkids.com channels

Identify top traffic channels that drive growth for potterybarnkids.comand discover how performance of traffic channels has changed over time.

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potterybarnkids.com Google Ads spend

Evaluate potterybarnkids.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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potterybarnkids.com devices

Review potterybarnkids.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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potterybarnkids.com top markets

Explore potterybarnkids.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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potterybarnkids.com country & global rank

Assess the ranking of potterybarnkids.com among other retailers within its primary country and worldwide.

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